Report cover image

In-Car Entertainment in Turkey

Published Aug 14, 2025
Length 19 Pages
SKU # EP20320915

Description

Volume sales of in-car entertainment remain in a negative slump in Turkey in 2025, continuing an ongoing trend. This poor performance is being heavily influenced by the widespread use of smartphones across the country, with these ubiquitous devices offering advanced and user-friendly navigation and media functions that make standalone in-car devices largely redundant. Furthermore, the increasing penetration of modern vehicles equipped with built-in infotainment systems reduces consumer demand fo...

Euromonitor International's In-Car Entertainment in Turkey report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
In-Car Entertainment in Turkey
Euromonitor International
August 2025
List Of Contents And Tables
IN-CAR ENTERTAINMENT IN TURKEY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Volume sales of in-car entertainment remain in a decline due to ongoing cannibalisation from smartphones
Digicom maintains leading place, with a more modest decline in volume sales due to strong brand image and product visibility
Retail e-commerce benefits from wide range of products and price comparisons, as physical stores reduce their inventory
PROSPECTS AND OPPORTUNITIES
An ongoing negative slump expected for in-car entertainment, due to continuous cannibalisation from smartphones
No major innovations expected in a category which is falling out of favour
Anticipated decline in average unit prices
CATEGORY DATA
Table 1 Sales of In-Car Entertainment by Category: Volume 2020-2025
Table 2 Sales of In-Car Entertainment by Category: Value 2020-2025
Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2020-2025
Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2021-2025
Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2022-2025
Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2020-2025
Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2025-2030
Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2025-2030
Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2025-2030
CONSUMER ELECTRONICS IN TURKEY
EXECUTIVE SUMMARY
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2020-2025
Table 13 Sales of Consumer Electronics by Category: Value 2020-2025
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

Search Inside Report

How Do Licenses Work?
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.