
In-Car Entertainment in Turkey
Description
Volume sales of in-car entertainment remain in a negative slump in Turkey in 2025, continuing an ongoing trend. This poor performance is being heavily influenced by the widespread use of smartphones across the country, with these ubiquitous devices offering advanced and user-friendly navigation and media functions that make standalone in-car devices largely redundant. Furthermore, the increasing penetration of modern vehicles equipped with built-in infotainment systems reduces consumer demand fo...
Euromonitor International's In-Car Entertainment in Turkey report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's In-Car Entertainment in Turkey report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
19 Pages
- In-Car Entertainment in Turkey
- Euromonitor International
- August 2025
- List Of Contents And Tables
- IN-CAR ENTERTAINMENT IN TURKEY
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Volume sales of in-car entertainment remain in a decline due to ongoing cannibalisation from smartphones
- Digicom maintains leading place, with a more modest decline in volume sales due to strong brand image and product visibility
- Retail e-commerce benefits from wide range of products and price comparisons, as physical stores reduce their inventory
- PROSPECTS AND OPPORTUNITIES
- An ongoing negative slump expected for in-car entertainment, due to continuous cannibalisation from smartphones
- No major innovations expected in a category which is falling out of favour
- Anticipated decline in average unit prices
- CATEGORY DATA
- Table 1 Sales of In-Car Entertainment by Category: Volume 2020-2025
- Table 2 Sales of In-Car Entertainment by Category: Value 2020-2025
- Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2020-2025
- Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2020-2025
- Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2021-2025
- Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2022-2025
- Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2020-2025
- Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2025-2030
- Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2025-2030
- Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2025-2030
- Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2025-2030
- CONSUMER ELECTRONICS IN TURKEY
- EXECUTIVE SUMMARY
- Consumer electronics in 2025: The big picture
- 2025 key trends
- Competitive landscape
- Channel developments
- What next for consumer electronics?
- MARKET DATA
- Table 12 Sales of Consumer Electronics by Category: Volume 2020-2025
- Table 13 Sales of Consumer Electronics by Category: Value 2020-2025
- Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
- Table 15 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
- Table 16 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
- Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
- Table 18 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
- Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
- Table 20 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
- Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
- Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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