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In-Car Entertainment in China

Publisher Euromonitor International
Published Aug 11, 2025
Length 19 Pages
SKU # EP20320902

Description

In 2025, in-car entertainment in China experienced a notable retail volume decline, driven by the continuous enhancement of smartphone and tablet functionalities. Consumers increasingly favoured personal mobile devices for entertainment, which offered a broader range of options and greater flexibility compared to traditional in-car systems. With 90% smartphone penetration in China in 2025 according to Euromonitor International, this significantly reduces the reliance on built-in car entertainmen...

Euromonitor International's In-Car Entertainment in China report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
In-Car Entertainment in China
Euromonitor International
August 2025
List Of Contents And Tables
IN-CAR ENTERTAINMENT IN CHINA
KEY DATA FINDINGS
2025 DEVELOPMENTS
All categories decline due to popularity of mobile devices, but in-car navigation suffers the most
Flyaudio Corp maintains its lead despite falling sales
Retail e-commerce maintains share growth, but still sees an actual sales decline
PROSPECTS AND OPPORTUNITIES
Continued decline due to integrated systems
Growth in AI-powered in-car entertainment systems expected to continue
Cross-industry collaboration will be increasingly important
CATEGORY DATA
Table 1 Sales of In-Car Entertainment by Category: Volume 2020-2025
Table 2 Sales of In-Car Entertainment by Category: Value 2020-2025
Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2020-2025
Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2021-2025
Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2022-2025
Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2020-2025
Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2025-2030
Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2025-2030
Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2025-2030
CONSUMER ELECTRONICS IN CHINA
EXECUTIVE SUMMARY
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2020-2025
Table 13 Sales of Consumer Electronics by Category: Value 2020-2025
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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