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In-Car Entertainment in Brazil

Publisher Euromonitor International
Published Jan 21, 2026
Length 21 Pages
SKU # EP20807526

Description

Volume sales of in-car entertainment in Brazil continued to decline in 2025, reinforcing the category’s structural challenges rather than signalling a temporary slowdown. This performance was shaped by a combination of macroeconomic uncertainty and long-term shifts in consumer behaviour, as Brazilian drivers increasingly prioritised essential vehicle maintenance and broader mobility costs over discretionary upgrades. Even with domestic inflation under better control, the cumulative pressure on h...

Euromonitor International's In-Car Entertainment in Brazil report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: In-Car Navigation, In-Car Speakers, In-Dash Media Players.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the In-Car Entertainment market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

21 Pages
In-Car Entertainment in Brazil
Euromonitor International
January 2026
List Of Contents And Tables
IN-CAR ENTERTAINMENT IN BRAZIL
KEY DATA FINDINGS
2025 DEVELOPMENTS
Structural decline reflects factory-fitted infotainment and smartphone substitution
Competitive landscape remains steady while niche value brands sustain aftermarket relevance
Specialist channels remain central as retail e-commerce captures incremental demand
PROSPECTS AND OPPORTUNITIES
Decline is expected to continue with some impetus from ageing vehicles
Connectivity and integration shape category relevance alongside sustainability considerations
Innovation should remain incremental, focused on usability and modular enhancements
CATEGORY DATA
Table 1 Sales of In-Car Entertainment by Category: Volume 2020-2025
Table 2 Sales of In-Car Entertainment by Category: Value 2020-2025
Table 3 Sales of In-Car Entertainment by Category: % Volume Growth 2020-2025
Table 4 Sales of In-Car Entertainment by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of In-Car Entertainment: % Volume 2021-2025
Table 6 LBN Brand Shares of In-Car Entertainment: % Volume 2022-2025
Table 7 Distribution of In-Car Entertainment by Channel: % Volume 2020-2025
Table 8 Forecast Sales of In-Car Entertainment by Category: Volume 2025-2030
Table 9 Forecast Sales of In-Car Entertainment by Category: Value 2025-2030
Table 10 Forecast Sales of In-Car Entertainment by Category: % Volume Growth 2025-2030
Table 11 Forecast Sales of In-Car Entertainment by Category: % Value Growth 2025-2030
CONSUMER ELECTRONICS IN BRAZIL
EXECUTIVE SUMMARY
Consumer electronics in 2025: The big picture
2025 key trends
Competitive landscape
Channel developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2020-2025
Table 13 Sales of Consumer Electronics by Category: Value 2020-2025
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2020-2025
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2020-2025
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2021-2025
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2022-2025
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2020-2025
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2025-2030
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2025-2030
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2025-2030
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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