
Beer in South Korea
Description
In 2024, total volume sales of beer in South Korea saw a solid increase, with a better performance than in the previous year. In 2022 and 2023, off-trade sales declined and on-trade sales increased, in a post-pandemic correction as consumers returned to drinking outside the home. However, in 2024 this trend stabilised, with off-trade and on-trade sales seeing similar growth rates. Nevertheless, on-trade sales did not return to the pre-pandemic level even in 2024, as a higher number of consumers...
Euromonitor International's Beer in South Korea report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Dark Beer, Lager, Non/Low Alcohol Beer, Stout.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Beer market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Contents
30 Pages
- Beer in South Korea
- Euromonitor International
- June 2025
- List Of Contents And Tables
- BEER IN SOUTH KOREA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Domestic lager benefits from recent launches and changing habits
- Lotte Chilsung Beverages sees exceptional growth
- Convenience retailers continues its rising share of sales of beer
- PROSPECTS AND OPPORTUNITIES
- Decline expected to be driven by health and economic factors
- The falling share of on-trade sales likely to impact companies
- Health likely to be a major theme in innovations moving forward
- CATEGORY BACKGROUND
- Lager price band methodology
- Summary 1 Lager by Price Band 2024
- CATEGORY DATA
- Table 1 Sales of Beer by Category: Total Volume 2019-2024
- Table 2 Sales of Beer by Category: Total Value 2019-2024
- Table 3 Sales of Beer by Category: % Total Volume Growth 2019-2024
- Table 4 Sales of Beer by Category: % Total Value Growth 2019-2024
- Table 5 Sales of Beer by Off-trade vs On-trade: Volume 2019-2024
- Table 6 Sales of Beer by Off-trade vs On-trade: Value 2019-2024
- Table 7 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2019-2024
- Table 8 Sales of Beer by Off-trade vs On-trade: % Value Growth 2019-2024
- Table 9 Sales of Beer by Craft vs Standard 2019-2024
- Table 10 GBO Company Shares of Beer: % Total Volume 2020-2024
- Table 11 NBO Company Shares of Beer: % Total Volume 2020-2024
- Table 12 LBN Brand Shares of Beer: % Total Volume 2021-2024
- Table 13 Forecast Sales of Beer by Category: Total Volume 2024-2029
- Table 14 Forecast Sales of Beer by Category: Total Value 2024-2029
- Table 15 Forecast Sales of Beer by Category: % Total Volume Growth 2024-2029
- Table 16 Forecast Sales of Beer by Category: % Total Value Growth 2024-2029
- ALCOHOLIC DRINKS IN SOUTH KOREA
- EXECUTIVE SUMMARY
- Alcoholic drinks in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- On-trade vs off-trade split
- What next for alcoholic drinks?
- MARKET BACKGROUND
- Legislation
- Legal purchasing age and legal drinking age
- Drink-driving
- Advertising
- Smoking ban
- Opening hours
- On-trade establishments
- TAXATION AND DUTY LEVIES
- OPERATING ENVIRONMENT
- Contraband/parallel trade
- Duty free
- Cross-border/private imports
- KEY NEW PRODUCT LAUNCHES
- Outlook
- MARKET INDICATORS
- Table 17 Retail Consumer Expenditure on Alcoholic Drinks 2019-2024
- MARKET DATA
- Table 18 Sales of Alcoholic Drinks by Category: Total Volume 2019-2024
- Table 19 Sales of Alcoholic Drinks by Category: Total Value 2019-2024
- Table 20 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2019-2024
- Table 21 Sales of Alcoholic Drinks by Category: % Total Value Growth 2019-2024
- Table 22 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2024
- Table 23 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2024
- Table 24 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2024
- Table 25 GBO Company Shares of Alcoholic Drinks: % Total Volume 2020-2024
- Table 26 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2019-2024
- Table 27 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2024
- Table 28 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2024-2029
- Table 29 Forecast Sales of Alcoholic Drinks by Category: Total Value 2024-2029
- Table 30 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2024-2029
- Table 31 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 2 Research Sources
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