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Baked Goods in Hungary

Publisher Euromonitor International
Published Nov 06, 2024
Length 24 Pages
SKU # EP19337956

Description

Baked Goods in Hungary


With price points rising and disposable income decreasing, shrinkflation has been a common strategy used by players in baked goods. In this strategy, products are offered in smaller sizes while prices remain the same or rise. However, significant price hikes have led consumers to demand premiumisation, particularly in the yeast bread segment, where higher prices are often justified by enhanced quality or unique offerings.

Euromonitor International's Baked Goods in Hungary report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Bread, Cakes, Dessert Mixes, Dessert Pies and Tarts, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

24 Pages
Baked Goods in Hungary
Euromonitor International
November 2024
List Of Contents And Tables
BAKED GOODS IN HUNGARY
KEY DATA FINDINGS
2024 DEVELOPMENTS
Rising prices and reduced pack sizes lead consumers to demand added-value
The growing availability of frozen baked goods boosts sales in 2024
Affordability leads Lidl to become increasingly popular for sales of baked goods
PROSPECTS AND OPPORTUNITIES
The demand for convenience leads snacks and on-the-go options to gain ground
Convenient powder and frozen versions are on the rise over the forecast period
Increased tourism set to boost retail volume and value sales in baked goods
CATEGORY DATA
Table 1 Sales of Baked Goods by Category: Volume 2019-2024
Table 2 Sales of Baked Goods by Category: Value 2019-2024
Table 3 Sales of Baked Goods by Category: % Volume Growth 2019-2024
Table 4 Sales of Baked Goods by Category: % Value Growth 2019-2024
Table 5 Sales of Pastries by Type: % Value 2019-2024
Table 6 NBO Company Shares of Baked Goods: % Value 2020-2024
Table 7 LBN Brand Shares of Baked Goods: % Value 2021-2024
Table 8 Distribution of Baked Goods by Format: % Value 2019-2024
Table 9 Forecast Sales of Baked Goods by Category: Volume 2024-2029
Table 10 Forecast Sales of Baked Goods by Category: Value 2024-2029
Table 11 Forecast Sales of Baked Goods by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Baked Goods by Category: % Value Growth 2024-2029
STAPLE FOODS IN HUNGARY
EXECUTIVE SUMMARY
Staple foods in 2024: The big picture
Key trends in 2024
Competitive Landscape
Channel developments
What next for staple foods?
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2019-2024
Table 14 Sales of Staple Foods by Category: Value 2019-2024
Table 15 Sales of Staple Foods by Category: % Volume Growth 2019-2024
Table 16 Sales of Staple Foods by Category: % Value Growth 2019-2024
Table 17 NBO Company Shares of Staple Foods: % Value 2020-2024
Table 18 LBN Brand Shares of Staple Foods: % Value 2021-2024
Table 19 Penetration of Private Label by Category: % Value 2019-2024
Table 20 Distribution of Staple Foods by Format: % Value 2019-2024
Table 21 Forecast Sales of Staple Foods by Category: Volume 2024-2029
Table 22 Forecast Sales of Staple Foods by Category: Value 2024-2029
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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