
Australia Wine
Description
Wine in Australia
In 2023, the fall in total volume sales of wine in Australia was largely due to a significant decline in the off-trade channel. This has been the trend for wine since 2021-2022 and the end of lockdowns - the period when wine sales had peaked - combined with the rising cost of living and alcoholic drinks being an area where consumers can save money. Wine is a not as popular among the younger generation of Australians as it is with older consumers, with young people’s tastes being geared towards d...
Euromonitor International's Wine in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non Alcoholic Wine, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
In 2023, the fall in total volume sales of wine in Australia was largely due to a significant decline in the off-trade channel. This has been the trend for wine since 2021-2022 and the end of lockdowns - the period when wine sales had peaked - combined with the rising cost of living and alcoholic drinks being an area where consumers can save money. Wine is a not as popular among the younger generation of Australians as it is with older consumers, with young people’s tastes being geared towards d...
Euromonitor International's Wine in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Fortified Wine and Vermouth, Non Alcoholic Wine, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Wine market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
39 Pages
- Wine in Australia
- Euromonitor International
- June 2024
- List Of Contents And Tables
- WINE IN AUSTRALIA
- KEY DATA FINDINGS
- 2023 DEVELOPMENTS
- Wine consumption in decline as preference for alcoholic drinks shifts
- Growth for sparkling wine and still rosé wine amid overall category decline
- Non alcoholic wine expands as demand grows among local consumers
- PROSPECTS AND OPPORTUNITIES
- Wine consumption in Australia set to recover over forecast period despite challenges
- Opportunity for wine to be a drink of occasion with premium offerings
- Oversupply of wine a challenge as exports to China see slow recovery
- CATEGORY DATA
- Table 1 Sales of Wine by Category: Total Volume 2018-2023
- Table 2 Sales of Wine by Category: Total Value 2018-2023
- Table 3 Sales of Wine by Category: % Total Volume Growth 2018-2023
- Table 4 Sales of Wine by Category: % Total Value Growth 2018-2023
- Table 5 Sales of Wine by Off-trade vs On-trade: Volume 2018-2023
- Table 6 Sales of Wine by Off-trade vs On-trade: Value 2018-2023
- Table 7 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2018-2023
- Table 8 Sales of Wine by Off-trade vs On-trade: % Value Growth 2018-2023
- Table 9 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2018-2023
- Table 10 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2018-2023
- Table 11 Sales of Still White Wine by Price Segment: % Off-trade Volume 2018-2023
- Table 12 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2018-2023
- Table 13 GBO Company Shares of Still Light Grape Wine: % Total Volume 2019-2023
- Table 14 NBO Company Shares of Still Light Grape Wine: % Total Volume 2019-2023
- Table 15 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2020-2023
- Table 16 GBO Company Shares of Champagne: % Total Volume 2019-2023
- Table 17 NBO Company Shares of Champagne: % Total Volume 2019-2023
- Table 18 LBN Brand Shares of Champagne: % Total Volume 2020-2023
- Table 19 GBO Company Shares of Other Sparkling Wine: % Total Volume 2019-2023
- Table 20 NBO Company Shares of Other Sparkling Wine: % Total Volume 2019-2023
- Table 21 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2020-2023
- Table 22 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2019-2023
- Table 23 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2019-2023
- Table 24 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2020-2023
- Table 25 GBO Company Shares of Non-grape Wine: % Total Volume 2019-2023
- Table 26 NBO Company Shares of Non-grape Wine: % Total Volume 2019-2023
- Table 27 LBN Brand Shares of Non-grape Wine: % Total Volume 2020-2023
- Table 28 Forecast Sales of Wine by Category: Total Volume 2023-2028
- Table 29 Forecast Sales of Wine by Category: Total Value 2023-2028
- Table 30 Forecast Sales of Wine by Category: % Total Volume Growth 2023-2028
- Table 31 Forecast Sales of Wine by Category: % Total Value Growth 2023-2028
- ALCOHOLIC DRINKS IN AUSTRALIA
- EXECUTIVE SUMMARY
- Alcoholic drinks in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- On-trade vs off-trade split
- What next for alcoholic drinks?
- MARKET BACKGROUND
- Legislation
- Legal purchasing age and legal drinking age
- Drink driving
- Advertising
- Smoking ban
- Opening hours
- On-trade establishments
- Summary 1 Number of On-trade Establishments by Type 2017-2023
- TAXATION AND DUTY LEVIES
- Summary 2 Taxation and Duty Levies on Alcoholic Drinks 2023
- OPERATING ENVIRONMENT
- Contraband/parallel trade
- Duty free
- Cross-border/private imports
- KEY NEW PRODUCT LAUNCHES
- Outlook
- MARKET INDICATORS
- Table 32 Retail Consumer Expenditure on Alcoholic Drinks 2018-2023
- MARKET DATA
- Table 33 Sales of Alcoholic Drinks by Category: Total Volume 2018-2023
- Table 34 Sales of Alcoholic Drinks by Category: Total Value 2018-2023
- Table 35 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023
- Table 36 Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023
- Table 37 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2023
- Table 38 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2023
- Table 39 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2023
- Table 40 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2023
- Table 41 GBO Company Shares of Alcoholic Drinks: % Total Volume 2019-2023
- Table 42 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2018-2023
- Table 43 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2023
- Table 44 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2023-2028
- Table 45 Forecast Sales of Alcoholic Drinks by Category: Total Value 2023-2028
- Table 46 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2023-2028
- Table 47 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2023-2028
- DISCLAIMER
- SOURCES
- Summary 3 Research Sources
Pricing
Currency Rates
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