
Alcoholic Drinks in Colombia
Description
Alcoholic drinks saw positive value and volume growth in Colombia in 2024, in part thanks to gradual improvements in the country’s economy. Inflation came down to 6.61% in 2024 after two previous years of spikes, and it is expected to fall further to 4.2% in 2025 [according to Euromonitor International data].
Euromonitor International's Alcoholic Drinks in Colombia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Alcoholic Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
Table of Contents
71 Pages
- Alcoholic Drinks in Colombia
- Euromonitor International
- June 2025
- List Of Contents And Tables
- ALCOHOLIC DRINKS IN COLOMBIA
- EXECUTIVE SUMMARY
- Alcoholic drinks in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- On-trade vs off-trade split
- What next for alcoholic drinks?
- MARKET BACKGROUND
- Legislation
- Legal purchasing age and legal drinking age
- Drink driving
- Advertising
- Smoking ban
- Opening hours
- On-trade establishments
- TAXATION AND DUTY LEVIES
- OPERATING ENVIRONMENT
- Contraband/parallel trade
- Duty free
- Cross-border/private imports
- KEY NEW PRODUCT LAUNCHES
- Outlook
- MARKET INDICATORS
- Table 1 Retail Consumer Expenditure on Alcoholic Drinks 2019-2024
- MARKET DATA
- Table 2 Sales of Alcoholic Drinks by Category: Total Volume 2019-2024
- Table 3 Sales of Alcoholic Drinks by Category: Total Value 2019-2024
- Table 4 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2019-2024
- Table 5 Sales of Alcoholic Drinks by Category: % Total Value Growth 2019-2024
- Table 6 GBO Company Shares of Alcoholic Drinks: % Total Volume 2020-2024
- Table 7 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2019-2024
- Table 8 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2024
- Table 9 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2024-2029
- Table 10 Forecast Sales of Alcoholic Drinks by Category: Total Value 2024-2029
- Table 11 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2024-2029
- Table 12 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
- BEER IN COLOMBIA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Beer remains relatively resilient, amid challenging headwinds
- Bavaria maintains its dominant company share, albeit with some pivots to offer affordably-priced options
- Small local grocers remain as the largest channel, despite deceleration in growth
- PROSPECTS AND OPPORTUNITIES
- Presence of value brands likely to increase and drive growth
- Low alcohol beer expected to growth, while non-alcoholic beer will remain with limited sales
- Diversity in sizes and returnability likely to remain key points for innovation
- CATEGORY BACKGROUND
- Lager price band methodology
- Summary 2 Lager by Price Band 2024
- CATEGORY DATA
- Table 13 Sales of Beer by Category: Total Volume 2019-2024
- Table 14 Sales of Beer by Category: Total Value 2019-2024
- Table 15 Sales of Beer by Category: % Total Volume Growth 2019-2024
- Table 16 Sales of Beer by Category: % Total Value Growth 2019-2024
- Table 17 Sales of Beer by Off-trade vs On-trade: Volume 2019-2024
- Table 18 Sales of Beer by Off-trade vs On-trade: Value 2019-2024
- Table 19 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2019-2024
- Table 20 Sales of Beer by Off-trade vs On-trade: % Value Growth 2019-2024
- Table 21 Sales of Beer by Craft vs Standard 2019-2024
- Table 22 GBO Company Shares of Beer: % Total Volume 2020-2024
- Table 23 NBO Company Shares of Beer: % Total Volume 2020-2024
- Table 24 LBN Brand Shares of Beer: % Total Volume 2021-2024
- Table 25 Forecast Sales of Beer by Category: Total Volume 2024-2029
- Table 26 Forecast Sales of Beer by Category: Total Value 2024-2029
- Table 27 Forecast Sales of Beer by Category: % Total Volume Growth 2024-2029
- Table 28 Forecast Sales of Beer by Category: % Total Value Growth 2024-2029
- WINE IN COLOMBIA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Recovery in sales of wine driven by low-priced brands
- Innovations focus on different ways of consumption
- Retailers capitalise on the drop in sales in the on-trade channel
- PROSPECTS AND OPPORTUNITIES
- Low-priced wines expected to drive sales, amid an uncertain outlook
- Old world low-priced wines expected to increase their presence
- Lighter, softer and sweeter wines expecetd to gain relevance due to the changing preferences of consumers
- CATEGORY DATA
- Table 29 Sales of Wine by Category: Total Volume 2019-2024
- Table 30 Sales of Wine by Category: Total Value 2019-2024
- Table 31 Sales of Wine by Category: % Total Volume Growth 2019-2024
- Table 32 Sales of Wine by Category: % Total Value Growth 2019-2024
- Table 33 Sales of Wine by Off-trade vs On-trade: Volume 2019-2024
- Table 34 Sales of Wine by Off-trade vs On-trade: Value 2019-2024
- Table 35 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2019-2024
- Table 36 Sales of Wine by Off-trade vs On-trade: % Value Growth 2019-2024
- Table 37 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2019-2024
- Table 38 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2019-2024
- Table 39 Sales of Still White Wine by Price Segment: % Off-trade Volume 2019-2024
- Table 40 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2019-2024
- Table 41 GBO Company Shares of Still Light Grape Wine: % Total Volume 2020-2024
- Table 42 NBO Company Shares of Still Light Grape Wine: % Total Volume 2020-2024
- Table 43 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2021-2024
- Table 44 GBO Company Shares of Champagne: % Total Volume 2020-2024
- Table 45 NBO Company Shares of Champagne: % Total Volume 2020-2024
- Table 46 LBN Brand Shares of Champagne: % Total Volume 2021-2024
- Table 47 GBO Company Shares of Other Sparkling Wine: % Total Volume 2020-2024
- Table 48 NBO Company Shares of Other Sparkling Wine: % Total Volume 2020-2024
- Table 49 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2021-2024
- Table 50 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2020-2024
- Table 51 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2020-2024
- Table 52 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2021-2024
- Table 53 GBO Company Shares of Non-grape Wine: % Total Volume 2020-2024
- Table 54 NBO Company Shares of Non-grape Wine: % Total Volume 2020-2024
- Table 55 LBN Brand Shares of Non-grape Wine: % Total Volume 2021-2024
- Table 56 Forecast Sales of Wine by Category: Total Volume 2024-2029
- Table 57 Forecast Sales of Wine by Category: Total Value 2024-2029
- Table 58 Forecast Sales of Wine by Category: % Total Volume Growth 2024-2029
- Table 59 Forecast Sales of Wine by Category: % Total Value Growth 2024-2029
- SPIRITS IN COLOMBIA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Sales of spirits continue to decline due to high prices, with even the popular aguardiente unable to save the category
- Fabrica de Licores y Alcoholes de Antioquia maintains its top place, while Industria Licorera de Caldas accelerates its pace
- Small local grocers maintain the leading channel place, although competition from cheaper retailers is rising
- PROSPECTS AND OPPORTUNITIES
- A return to low positive volume growth is expected, albeit with challenges continuing
- Expected changes in the competitive landscape for local spirits
- New flavours and lower alcohol content: the focus of innvoation
- CATEGORY BACKGROUND
- Vodka, gin, other blended Scotch whisky, dark rum and white rum price band methodology
- Summary 3 Benchmark Brands 2024
- CATEGORY DATA
- Table 60 Sales of Spirits by Category: Total Volume 2019-2024
- Table 61 Sales of Spirits by Category: Total Value 2019-2024
- Table 62 Sales of Spirits by Category: % Total Volume Growth 2019-2024
- Table 63 Sales of Spirits by Category: % Total Value Growth 2019-2024
- Table 64 Sales of Spirits by Off-trade vs On-trade: Volume 2019-2024
- Table 65 Sales of Spirits by Off-trade vs On-trade: Value 2019-2024
- Table 66 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2019-2024
- Table 67 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2019-2024
- Table 68 Sales of Dark Rum by Price Platform: % Total Volume 2019-2024
- Table 69 Sales of White Rum by Price Platform: % Total Volume 2019-2024
- Table 70 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2019-2024
- Table 71 Sales of English Gin by Price Platform: % Total Volume 2019-2024
- Table 72 Sales of Vodka by Price Platform: % Total Volume 2019-2024
- Table 73 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2019-2024
- Table 74 GBO Company Shares of Spirits: % Total Volume 2020-2024
- Table 75 NBO Company Shares of Spirits: % Total Volume 2020-2024
- Table 76 LBN Brand Shares of Spirits: % Total Volume 2021-2024
- Table 77 Forecast Sales of Spirits by Category: Total Volume 2024-2029
- Table 78 Forecast Sales of Spirits by Category: Total Value 2024-2029
- Table 79 Forecast Sales of Spirits by Category: % Total Volume Growth 2024-2029
- Table 80 Forecast Sales of Spirits by Category: % Total Value Growth 2024-2029
- CIDER/PERRY IN COLOMBIA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Cider sees small growth, despite its low popularity in Colombia
- Premium Beers dominates cider due to low interest in the category
- Distribution remains concentrated in modern retailers
- PROSPECTS AND OPPORTUNITIES
- A low-positive performance is expected over the forecast period
- On-trade sales will remain limited, with stronger social media promotions needed
- Opportunites ahead for small local businesses which make or sell cider
- CATEGORY DATA
- Table 81 Sales of Cider/Perry: Total Volume 2019-2024
- Table 82 Sales of Cider/Perry: Total Value 2019-2024
- Table 83 Sales of Cider/Perry: % Total Volume Growth 2019-2024
- Table 84 Sales of Cider/Perry: % Total Value Growth 2019-2024
- Table 85 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2019-2024
- Table 86 Sales of Cider/Perry by Off-trade vs On-trade: Value 2019-2024
- Table 87 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2019-2024
- Table 88 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2019-2024
- Table 89 GBO Company Shares of Cider/Perry: % Total Volume 2020-2024
- Table 90 NBO Company Shares of Cider/Perry: % Total Volume 2020-2024
- Table 91 LBN Brand Shares of Cider/Perry: % Total Volume 2021-2024
- Table 92 Forecast Sales of Cider/Perry: Total Volume 2024-2029
- Table 93 Forecast Sales of Cider/Perry: Total Value 2024-2029
- Table 94 Forecast Sales of Cider/Perry: % Total Volume Growth 2024-2029
- Table 95 Forecast Sales of Cider/Perry: % Total Value Growth 2024-2029
- RTDS IN COLOMBIA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- RTDs see the strongest sales in alcoholic drinks, with double-digit volume growth
- Like from Quala SA emerges as the new favourite over Smirnoff Ice
- Modern retailers remain the most relevant, but small local grocers are growing rapidly
- PROSPECTS AND OPPORTUNITIES
- RTDs trend will remain on a positive trajectory, with brand Like expected to maintain strong success
- Low alcohol RTDs likely to be preferred over non-alcoholic alternatives
- Opportunities for state licoreras to be more active in RTDs
- CATEGORY DATA
- Table 96 Sales of RTDs by Category: Total Volume 2019-2024
- Table 97 Sales of RTDs by Category: Total Value 2019-2024
- Table 98 Sales of RTDs by Category: % Total Volume Growth 2019-2024
- Table 99 Sales of RTDs by Category: % Total Value Growth 2019-2024
- Table 100 Sales of RTDs by Off-trade vs On-trade: Volume 2019-2024
- Table 101 Sales of RTDs by Off-trade vs On-trade: Value 2019-2024
- Table 102 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2019-2024
- Table 103 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2019-2024
- Table 104 GBO Company Shares of RTDs: % Total Volume 2020-2024
- Table 105 NBO Company Shares of RTDs: % Total Volume 2020-2024
- Table 106 LBN Brand Shares of RTDs: % Total Volume 2021-2024
- Table 107 Forecast Sales of RTDs by Category: Total Volume 2024-2029
- Table 108 Forecast Sales of RTDs by Category: Total Value 2024-2029
- Table 109 Forecast Sales of RTDs by Category: % Total Volume Growth 2024-2029
- Table 110 Forecast Sales of RTDs by Category: % Total Value Growth 2024-2029
Search Inside Report
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.