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Global Mobile Analytics Competitive Landscape Professional Research Report 2024

Publisher DIResearch
Published Jun 10, 2024
Length 170 Pages
SKU # DIR18891152

Description

Global Mobile Analytics Competitive Landscape Professional Research Report 2024



Research Summary Mobile analytics refers to the collection, measurement, analysis, and interpretation of data related to mobile applications and user interactions on mobile devices. It involves tracking and analyzing various metrics and user behaviors to gain insights and make data-driven decisions for mobile app development, marketing, and optimization. Mobile analytics tools capture data such as app installations, user demographics, app usage, session duration, screen flow, in-app purchases, and other relevant interactions. These tools provide key performance indicators (KPIs) and metrics that help app developers and marketers understand user engagement, retention, conversion rates, and overall app performance. The data gathered from mobile analytics can be used to refine app features, improve user experiences, optimize marketing campaigns, personalize content, and identify areas for growth or improvement. Mobile analytics play a crucial role in aligning mobile app strategies, measuring success, and enhancing the performance and quality of mobile applications in today’s ever-growing mobile landscape. According to DIResearch's in-depth investigation and research, the global Mobile Analytics market size will reach XX US$ Million in 2024, and is expected to reach XX US$ Million in 2030, with a CAGR of XX% (2025-2030). Among them, the China market has changed rapidly in the past few years. The market size in 2024 will be XX US$ Million, accounting for approximately XX% of the world. It is expected to reach XX US$ Million in 2030, and the global share will reach XX%. The major global manufacturers of Mobile Analytics include Tencent, Google, Facebook, Electronic Arts, Baidu Netcom, Gameloft, Taobao, Xiamen Meitu, Cheetah Mobile, King, WhatsApp, LINE Corp, Microsoft, Amazon, QIYI, Outfit7, Snapchat, Miniclip, Alipay, Glu Games etc. The global players competition landscape in this report is divided into three tiers. The first tiers is the global leading enterprise, which occupies a major market share, is in a leading position in the industry, has strong competitiveness and influence, and has a large revenue scale; the second tiers has a certain share and popularity in the market, actively follows the industry leaders in product, service or technological innovation, and has a medium revenue scale; the third tiers has a smaller share in the market, has a lower brand awareness, mainly focuses on the local market, and has a relatively small revenue scale. This report studies the market size, price trends and future development prospects of Mobile Analytics. Focus on analysing the market share, product portfolio, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Mobile Analytics market. The report data covers historical data from 2019 to 2023, base year in 2024 and forecast data from 2025 to 2030. The regions and countries in the report include North America, Europe, China, APAC (excl. China), Latin America and Middle East and Africa, covering the Mobile Analytics market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Mobile Analytics industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy. The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database. Global Key Manufacturers of Mobile Analytics Include: Tencent Google Facebook Electronic Arts Baidu Netcom Gameloft Taobao Xiamen Meitu Cheetah Mobile King WhatsApp LINE Corp Microsoft Amazon QIYI Outfit7 Snapchat Miniclip Alipay Glu Games Mobile Analytics Product Segment Include: Mobile APP Analytics Mobile Web Analytics Mobile Crash Reporting Other Mobile Analytics Product Application Include: Android Platform iOS Platform Chapter Scope Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trends Chapter 2: Global Mobile Analytics Industry PESTEL Analysis Chapter 3: Global Mobile Analytics Industry Porter’s Five Forces Analysis Chapter 4: Global Mobile Analytics Major Regional Market Size and Forecast Analysis Chapter 5: Global Mobile Analytics Market Size and Forecast by Type and Application Analysis Chapter 6: North America Mobile Analytics Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis) Chapter 7: Europe Mobile Analytics Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis) Chapter 8: China Mobile Analytics Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis) Chapter 9: APAC (Excl. China) Mobile Analytics Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis) Chapter 10: Latin America Mobile Analytics Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis) Chapter 11: Middle East and Africa Mobile Analytics Competitive Analysis (Market Size, Key Players and Market Share, Product Type and Application Segment Analysis, Countries Analysis) Chapter 12: Global Mobile Analytics Competitive Analysis of Key Manufacturers (Revenue, Market Share, Regional Distribution and Industry Concentration) Chapter 13: Key Company Profiles (Product Portfolio, Revenue and Gross Margin) Chapter 14: Industrial Chain Analysis, Include Raw Material Suppliers, Distributors and Customers Chapter 15: Research Findings and Conclusion Chapter 16: Methodology and Data Sources

Table of Contents

170 Pages
1 Mobile Analytics Market Overview
1.1 Product Definition and Statistical Scope
1.2 Mobile Analytics Product by Type
1.2.1 Global Mobile Analytics Market Size by Type, 2023 VS 2024 VS 2030
1.2.2 Mobile APP Analytics
1.2.3 Mobile Web Analytics
1.2.4 Mobile Crash Reporting
1.2.5 Other
1.3 Mobile Analytics Product by Application
1.3.1 Global Mobile Analytics Market Size by Application, 2023 VS 2024 VS 2030
1.3.2 Android Platform
1.3.3 iOS Platform
1.4 Global Mobile Analytics Market Revenue Analysis (2019-2030)
1.5 Mobile Analytics Market Development Status and Trends
1.5.1 Mobile Analytics Industry Development Status Analysis
1.5.2 Mobile Analytics Industry Development Trends Analysis
2 Mobile Analytics Market PESTEL Analysis
2.1 Political Factors Analysis
2.2 Economic Factors Analysis
2.3 Social Factors Analysis
2.4 Technological Factors Analysis
2.5 Environmental Factors Analysis
2.6 Legal Factors Analysis
3 Mobile Analytics Market Porter's Five Forces Analysis
3.1 Competitive Rivalry
3.2 Threat of New Entrants
3.3 Bargaining Power of Suppliers
3.4 Bargaining Power of Buyers
3.5 Threat of Substitutes
4 Global Mobile Analytics Market Analysis by Regions
4.1 Mobile Analytics Overall Market: 2023 VS 2024 VS 2030
4.2 Global Mobile Analytics Revenue and Forecast Analysis (2019-2030)
4.2.1 Global Mobile Analytics Revenue and Market Share by Region (2019-2024)
4.2.2 Global Mobile Analytics Revenue Forecast by Region (2025-2030)
5 Global Mobile Analytics Market Size by Type and Application
5.1 Global Mobile Analytics Market Size by Type
5.2 Global Mobile Analytics Market Size by Application
6 North America
6.1 North America Mobile Analytics Market Size and Growth Rate Analysis (2019-2030)
6.2 North America Key Manufacturers Analysis
6.3 North America Mobile Analytics Market Size by Type
6.4 North America Mobile Analytics Market Size by Application
6.5 North America Mobile Analytics Market Size by Country
6.5.1 US
6.5.2 Canada
7 Europe
7.1 Europe Mobile Analytics Market Size and Growth Rate Analysis (2019-2030)
7.2 Europe Key Manufacturers Analysis
7.3 Europe Mobile Analytics Market Size by Type
7.4 Europe Mobile Analytics Market Size by Application
7.5 Europe Mobile Analytics Market Size by Country
7.5.1 Germany
7.5.2 France
7.5.3 United Kingdom
7.5.4 Italy
7.5.5 Spain
7.5.6 Benelux
8 China
8.1 China Mobile Analytics Market Size and Growth Rate Analysis (2019-2030)
8.2 China Key Manufacturers Analysis
8.3 China Mobile Analytics Market Size by Type
8.4 China Mobile Analytics Market Size by Application
9 APAC (excl. China)
9.1 APAC (excl. China) Mobile Analytics Market Size and Growth Rate Analysis (2019-2030)
9.2 APAC (excl. China) Key Manufacturers Analysis
9.3 APAC (excl. China) Mobile Analytics Market Size by Type
9.4 APAC (excl. China) Mobile Analytics Market Size by Application
9.5 APAC (excl. China) Mobile Analytics Market Size by Country
9.5.1 Japan
9.5.2 South Korea
9.5.3 India
9.5.4 Australia
9.5.5 Indonesia
9.5.6 Vietnam
9.5.7 Malaysia
9.5.8 Thailand
10 Latin America
10.1 Latin America Mobile Analytics Market Size and Growth Rate Analysis (2019-2030)
10.2 Latin America Key Manufacturers Analysis
10.3 Latin America Mobile Analytics Market Size by Type
10.4 Latin America Mobile Analytics Market Size by Application
10.5 Latin America Mobile Analytics Market Size by Country
10.5.1 Mecixo
10.5.2 Brazil
11 Middle East & Africa
11.1 Middle East & Africa Mobile Analytics Market Size and Growth Rate Analysis (2019-2030)
11.2 Middle East & Africa Key Manufacturers Analysis
11.3 Middle East & Africa Mobile Analytics Market Size by Type
11.4 Middle East & Africa Mobile Analytics Market Size by Application
11.5 Middle East & Africa Mobile Analytics Market Size by Country
11.5.1 Saudi Arabia
11.5.2 South Africa
12 Market Competition by Manufacturers
12.1 Global Mobile Analytics Market Revenue by Key Manufacturers (2020-2024)
12.2 Mobile Analytics Competitive Landscape Analysis and Market Dynamic
12.2.1 Mobile Analytics Competitive Landscape Analysis
12.2.2 Global Key Manufacturers Headquarter and Key Area Sales
12.2.3 Market Dynamic
13 Key Companies Analysis
13.1 Tencent
13.1.1 Tencent Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.1.2 Tencent Mobile Analytics Product Portfolio
13.1.3 Tencent Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.2 Google
13.2.1 Google Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.2.2 Google Mobile Analytics Product Portfolio
13.2.3 Google Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.3 Facebook
13.3.1 Facebook Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.3.2 Facebook Mobile Analytics Product Portfolio
13.3.3 Facebook Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.4 Electronic Arts
13.4.1 Electronic Arts Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.4.2 Electronic Arts Mobile Analytics Product Portfolio
13.4.3 Electronic Arts Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.5 Baidu Netcom
13.5.1 Baidu Netcom Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.5.2 Baidu Netcom Mobile Analytics Product Portfolio
13.5.3 Baidu Netcom Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.6 Gameloft
13.6.1 Gameloft Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.6.2 Gameloft Mobile Analytics Product Portfolio
13.6.3 Gameloft Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.7 Taobao
13.7.1 Taobao Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.7.2 Taobao Mobile Analytics Product Portfolio
13.7.3 Taobao Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.8 Xiamen Meitu
13.8.1 Xiamen Meitu Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.8.2 Xiamen Meitu Mobile Analytics Product Portfolio
13.8.3 Xiamen Meitu Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.9 Cheetah Mobile
13.9.1 Cheetah Mobile Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.9.2 Cheetah Mobile Mobile Analytics Product Portfolio
13.9.3 Cheetah Mobile Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.10 King
13.10.1 King Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.10.2 King Mobile Analytics Product Portfolio
13.10.3 King Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.11 WhatsApp
13.11.1 WhatsApp Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.11.2 WhatsApp Mobile Analytics Product Portfolio
13.11.3 WhatsApp Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.12 LINE Corp
13.12.1 LINE Corp Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.12.2 LINE Corp Mobile Analytics Product Portfolio
13.12.3 LINE Corp Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.13 Microsoft
13.13.1 Microsoft Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.13.2 Microsoft Mobile Analytics Product Portfolio
13.13.3 Microsoft Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.14 Amazon
13.14.1 Amazon Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.14.2 Amazon Mobile Analytics Product Portfolio
13.14.3 Amazon Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.15 QIYI
13.15.1 QIYI Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.15.2 QIYI Mobile Analytics Product Portfolio
13.15.3 QIYI Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.16 Outfit7
13.16.1 Outfit7 Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.16.2 Outfit7 Mobile Analytics Product Portfolio
13.16.3 Outfit7 Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.17 Snapchat
13.17.1 Snapchat Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.17.2 Snapchat Mobile Analytics Product Portfolio
13.17.3 Snapchat Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.18 Miniclip
13.18.1 Miniclip Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.18.2 Miniclip Mobile Analytics Product Portfolio
13.18.3 Miniclip Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.19 Alipay
13.19.1 Alipay Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.19.2 Alipay Mobile Analytics Product Portfolio
13.19.3 Alipay Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
13.20 Glu Games
13.20.1 Glu Games Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
13.20.2 Glu Games Mobile Analytics Product Portfolio
13.20.3 Glu Games Mobile Analytics Market Data Analysis (Revenue, Gross Margin and Market Share) (2020-2024)
14 Industry Chain Analysis
14.1 Mobile Analytics Industry Chain Analysis
14.2 Mobile Analytics Industry Raw Material and Suppliers Analysis
14.2.1 Upstream Key Raw Material Supply Analysis
14.2.2 Raw Material Suppliers and Contact Information
14.3 Mobile Analytics Typical Downstream Customers
14.4 Mobile Analytics Sales Channel Analysis
15 Research Findings and Conclusion
16 Methodology and Data Source
16.1 Methodology/Research Approach
16.2 Research Scope
16.3 Benchmarks and Assumptions
16.4 Date Source
16.4.1 Primary Sources
16.4.2 Secondary Sources
16.5 Data Cross Validation
16.6 Disclaimer

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