Global Non-thermal Pasteurization Market - 2022-2029
Non-thermal pasteurization market is growing at a CAGR of 14.9% during the forecast period (2022-2029). Non-thermal pasteurization is a food processing technology that allows greater sustainability and efficiency when converting raw food items into finished products. There are some new methods for non-thermal pasteurization like High-Pressure Processing (HPP), Pulsed Electric Field (PEF) and Microwave Volumetric Heating (MVH).
The non-thermal pasteurization process is more effective in preventing bacteria and microbial infections. It helps to extend the shelf life of the products that go through the process. These methods help improve the product's test by preserving amino acids. Non-Thermal Pasteurization market growth is being driven by the need for tastier, additive-free food with a longer shelf life, natural color and texture is driving up sales of premium and cold-pressed juices.
Increasing demand from the food and beverage industry drives the market growth
The increasing demand for preserving meat, fruits, vegetables, seafood, and other packaged food drives the nonthermal pasteurization market. Nonthermal pasteurization is popular due to the high preference for food processing technology for preserving food items. In nonthermal pasteurization, food does not expose to high temperatures, which helps preserve the flavor, appearance and nutritional value of the food products. Milk and dairy products are an important and major source of the nutritional compound for consumers. Food scandals due to bacterial contamination leading to food poisoning incidents, including dairy products, have always been a major concern to the food industry. Although thermal treatment is the most common process for producing goods and ensuring food safety, it negatively affects several food components' functionality and quality. New trends regarding nutritious products with proven health benefits produced by environmentally-friendly methods are rising. Nonthermal technologies are more efficient for microbial inactivation while preserving milk products' functionality and nutritional quality. Some emerging nonthermal processing techniques, such as pulsed light, cold plasma, high-pressure processing, ultrasonic, UV pasteurization, or ozone treatments successfully employed in dairy industries to enhance product acceptability, safety, and quality. Nonthermal processing technologies extract functional food components from various dairy products using supercritical CO2 extraction technology. Moreover, nonthermal food processing is safe, green, and eco-friendly. It can be carried out at room temperature, decreasing the damage to essential components of the food. The process involves the deactivation of microbes on food by using little amount or no amount of heat.
Furthermore, nonthermal processing technologies are utilized for handling all kinds of food like fruits, vegetables, pulses, spices, meat, fish, etc. People's busy schedules compel them to seek out packaged, ready-to-eat, and frozen foods. Despite this, there is a significant increase in demand for higher quality and healthier items, making nonthermal pasteurization extremely important in the food industry.
Ultrasonic pasteurization segment accounted for the highest share in global non-thermal Pasteurization market
In 2021, Ultrasonic pasteurization segment had the highest revenue share of over XX percent. Ultrasonic pasteurization is a non-thermal alternative technology used to destroy or deactivate organisms and enzymes that contribute to food spoilage. Ultrasonic pasteurization is used for canned foods, milk, dairy, eggs, juices, beverages with low alcohol content, and other liquid foods. A sophisticated ultrasonic pasteurization treatment excels in traditional pasteurization techniques as ultrasound does not adversely affect the nutrient and physical characteristics of the treated food products. By ultrasound pasteurization treatment, pasteurized liquid food products can provide higher-quality nutrient-rich products than the traditional high-temperature short-time pasteurization method. Ultrasonic treatment can provide significant advantages for processing juices, including enhanced quality factors, such as yield, extraction, cloudiness, rheological properties, color, and shelf life. Ultrasonic pasteurization is caused mainly by the effects of acoustic cavitation. The phenomenon of acoustic/ultrasonic cavitation is known for its locally high temperatures, pressures, and respective differentials, which occur in and around the minute cavitation bubbles. Ultrasonic pasteurization is mostly used in dairy products, Juices and Fruit Purees.
North America is the dominating region during the forecast period
In 2021, North America is expected to generate the highest market share in the forecast period. Major countries like Canada and US contribute the highest market share in the forecast period. Increasing nonthermal pasteurization demand in the food processing industry to prevent microbial growth and extend the shelf life has resulted in the market growth in the region. Approval of HPP as a nonthermal technology by the US food and drug administration has replaced traditional pasteurization in the region's food industry. Moreover, increasing investment of various countries in food processing machinery and equipment contributes to developing the nonthermal pasteurization market in the region. Increasing awareness about a healthy lifestyle has increased the demand for luxury juices, resulting in the beverage industry's growing utilization of nonthermal pasteurization techniques. Also, increasing demand for meat products in this region has contributed to the market growth.
There are several established participants in the industry and local manufacturers; hence, the market is fragmented. Some major market players are Universal Pure, Thyssenkrupp AG, Symbios Technologies, Stansted Fluid Powder Ltd, Pulsemaster, Nordion, Next HPP, Multivac Sepp Haggenmuller Se & Co. Kg and Kobe Steel Ltd among others. In June 2020, Hiperbaric agreed with Calavo Growers, one of the most representative leaders in the Mexican avocado industry, to install its 300th high-pressure processing machine. Hyperbaric consolidates as the global leader in high-pressure processing technology with more than 60% of the market share worldwide. The unit is located in the company's industrial plant in Uruapan, Michoacán (México). The model is a Hyperbaric 300, one of the most economically competitive HPP machines, with a capacity of 3,100 lbs. per hour. It perfectly adapts to this historic Some major companies follow merger and collaboration strategies to expand their business. For instance, in July 2019, Universal Pure acquired Stay Fresh Foods. The transaction combines two providers of high-pressure processing (HPP) services and solutions. The consolidated platform will operate 15 HPP machines across six locations in the United States, serving over 110 customers and high-pressure processing over 900 million pounds of food and beverage products.
Negative impact on the global non-thermal pasteurization market
COVID-19 pandemic has affected every industry, and the long-term effects are projected to impact industry growth during the forecast period. With lockdown and stringent regulations imposed worldwide, manufacturing activities were closed in the first half of 2020. Prices of the machinery have declined due to less export activity. Lowered production and reduced sales in nonthermal pasteurization companies are expected to harm the overall market. Government strict regulations of lockdown tend to shut down production sites in key markets; the nonthermal pasteurization market is likely to experience a sharp decline in revenue. Changes in consumer behavior, purchasing patterns, re-routing of the supply chain, dynamics of current market forces, and the significant interventions of governments slowed down the market growth during covid-19
The global non-thermal pasteurization market report would provide an access to approximately 61 market data tables, 52 figures and 170 pages
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