Hair Care Market Research Reports & Industry Analysis

Hair care products are big business for men and women. Products include: coloring, shampoos, conditioners, oils, sheens, gels, relaxant products and curling products. In the United States, the hair care business is over $83 billion. Women are the primary consumers of hair care products. Retailers include: beauty supply shops and hair salons. Some of the major players in the industry are L’Oreal, Procter & Gamble and Unilever which comprise over 60% of the market share in the U.S. The consumer goods retail hair care division is expect to have continued growth over the next 2­5 year period of time with one of the largest growth areas to be in the African American community.
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Hair Care Industry Research & Market Reports

  • Uzbekistan Premium Beauty and Personal Care

    ... the capital, Tashkent. This affordability issue becomes pronounced when compared to more developed markets, hindering widespread adoption. Consequently, sales within this area predominantly cater to a limited share of higher-affluence consumers, reflecting the economic landscape ... Read More

  • Kenya Mass Beauty and Personal Care

    ... 2022 and 2023, with budget-conscious consumers seeking out cost-friendly options. Local players in particular – such as Nice & Lovely (L’Oréal), for example – have been striving to meet this demand. Euromonitor International's Mass Beauty ... Read More

  • Asia Pacific Beauty and Personal Care Products Market, By Type (Conventional, Organic); By Product Type (Baby & Child-specific Products, Bath & Shower, Color Cosmetics, Fragrance, Hair Care, Men’s Grooming, Oral Care, Skin Care, Sun Care, Others (including Depilatories, Deodorants)); By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, E-commerce, Others); By Country (China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, Rest of APAC), Trend Analysis, Competitive Landscape & Forecast, 2019–2030

    ... Others (including Depilatories, Deodorants)); By Distribution Channel (Hypermarkets & Supermarkets, Specialty Stores, E-commerce, Others); By Country (China, India, Japan, South Korea, Australia & New Zealand, Indonesia, Malaysia, Singapore, Vietnam, Rest of APAC), Trend Analysis, Competitive ... Read More

  • Australia Hair Care

    ... ingredients to enhance their appeal. Particularly notable was the focus on natural, clean formulations within the mass segment, driven by the sulphate-free movement, with claims such as sulphate-free and no parabens remaining common. Euromonitor International's ... Read More

  • United States Cosmetics Market Report by Product Types (Skin and Sun Care Products, Hair Care Products, Deodorants and Fragrances, Makeup and Color Cosmetics, and Others), Gender (Men, Women, and Unisex), Distribution Channel (Supermarkets/hypermarkets, Specialty Store, Pharmacies, Online Sales, and Others), and Company Analysis 2024-2032

    ... Pharmacies, Online Sales, and Others), and Company Analysis 2024-2032 United States Cosmetics Market size is expected to be approximately US$ 142.79 Billion by 2032. The CAGR for the market from 2024 to 2032 is 4.80%. ... Read More

  • US Hair Care

    ... consumers tightened their wallets, whilst partaking in premium investments in self-care. This variance resulted in high current value growth in 2022, but a slightly negative constant value performance which unveiled conscious consumer behaviour. Euromonitor International's ... Read More

  • Australia Premium Beauty and Personal Care

    ... influenced by various factors, including exceptional performances the preceding year and shifts in consumer expenditure towards travel. Additionally, inflationary pressures encouraged many Australians to seek more budget-friendly options, resulting in a trend of trading down. ... Read More

  • Myanmar Beauty and Personal Care

    ... marketing initiatives including price discounts, and personal selling/livestreaming and celebrity endorsements to drive demand. There are brands which faded away due to increasing operational costs and decreasing consumer demand while others remained resilient to the ... Read More

  • Australia Beauty and Personal Care

    ... growth despite a previous slowdown. The ""lipstick effect"", a phenomenon where consumers prioritise small indulgences such as beauty products during economic downturns, continued to positively impact sales of beauty and personal care. Despite financial constraints, ... Read More

  • US Beauty and Personal Care

    ... dynamic and fast-growing industry that continues to evolve along with changing consumer preferences and trends. Euromonitor International's Beauty and Personal Care in USA report offers a comprehensive guide to the size and shape of the ... Read More

  • Australia Mass Beauty and Personal Care

    ... instead sought more affordable options. This resulted in a surge in demand for budget-friendly beauty products, with brands that offer alternatives to premium options gaining traction among consumers. One such brand, MCoBeauty, recently entered major ... Read More

  • US Premium Beauty and Personal Care

    ... counterpart, maintaining double-digit growth. However, premium beauty and personal care saw its current value growth rate soften from 2022 to 2023, while mass beauty and personal care was able to slightly improve its growth rate, ... Read More

  • US Mass Beauty and Personal Care

    ... for products that prioritise safety, ingredient transparency, and claims supported by scientific evidence. Dermocosmetics companies are in a prime position to cater to these requirements. Clinical and doctor-backed brands such as Cetaphil and CeraVe are ... Read More

  • 2024 Global Forecast for Personal Care Ingredients Market (2025-2030 Outlook)-High Tech & Emerging Markets Report

    ... The product or service category is within the NAICS Chemical Manufacturing industry. The product or service category is within the NAICS Chemical Manufacturing industry. The global market is expected to increase from USD xx billion ... Read More

  • Bangladesh Beauty and Personal Care

    ... economic conditions, which led to consumers reducing the frequency of their purchases and focusing on essential items. Political unrest served to further undermine consumer confidence. The market’s performance was also affected by a shortage of ... Read More

  • Slovenia Premium Beauty and Personal Care

    ... fragrances. The products in these categories are increasingly seen as essential among a wider cross-section of the Slovenian population. The rising popularity of premium brands is tied to the loyalty consumers often feel towards their ... Read More

  • Pakistan Beauty and Personal Care

    ... heightened awareness of health and wellness. Pakistani consumers exhibited a growing demand for skin care, hair care, and hygiene products, prompting brands to innovate and adapt to evolving preferences. Notably, the product area saw significant ... Read More

  • Slovenia Beauty and Personal Care

    ... sales. With consumers adopting this frugal mindset, private label increased its value share in 2023. Meanwhile, the strong double-digit growth in current value terms was generally the result of high inflation. With consumer purchasing power ... Read More

  • Indonesia Mass Beauty and Personal Care

    ... many of whom do not have the financial resources to purchase premium alternatives. The category also saw positive growth in current value terms, albeit at a slower pace than the previous year. While sales were ... Read More

  • Uruguay Hair Care

    ... comprised the review period. While sales declines earlier in the review period were due to the impact of the COVID-19 pandemic on demand for beauty and personal care generally as social distancing meant that there ... Read More

  • Pakistan Mass Beauty and Personal Care

    ... products witnessed steady growth as consumers prioritised necessities over discretionary spending. Brands offering value-oriented propositions and catering to everyday needs gained traction, indicating a sustained emphasis on affordability and value. Euromonitor International's Mass Beauty and ... Read More

  • Pakistan Hair Care

    ... and value for money, as consumers seek cost-effective options without compromising on quality. Brands that offer competitive pricing and promotional strategies are poised to gain traction in the product area, effectively catering to the evolving ... Read More

  • Slovenia Hair Care

    ... at a time of high inflation and economic uncertainty. In 2023, discounters including Lidl and drugstores like dm-Drogerie Markt have enjoyed success as Slovenians search for cost-effective options. Balea, a brand that offers a diverse ... Read More

  • North Macedonia Hair Care

    ... continued to account for most value sales, but more niche products registered higher value growth. With consumers continuing to be price sensitive, players boosted sales by offering frequent promotions and discounts. Euromonitor International's Hair Care ... Read More

  • Uruguay Beauty and Personal Care

    ... erode demand for products distributed through official retail channels. The impact of this is seen most clearly in deodorants, bath and shower, hair care, men's grooming, and oral care, all of which experienced drops in ... Read More

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