Hair Care Market Research Reports & Industry Analysis
Hair Care Industry Research & Market Reports
-
Mass Beauty and Personal Care in Switzerland
... mass beauty and personal care products among local consumers. Against this background, Swiss consumers looked for products that offered comparable attributes and benefits to premium brands, but at more affordable price points. Euromonitor International's Mass ... Read More
-
Mass Beauty and Personal Care in Greece
... particularly supermarkets. This change led to a decrease in retail prices, significantly affecting the impacted categories' performance. Due to the ongoing rising cost-of-living crisis, consumers reacted positively to the lower prices. However, this policy reduced ... Read More
-
Hair Care in Israel
... among consumers resulting from the still-elevated cost of living and economic uncertainty related to the war against Hamas. However, the easing of pricing pressures helped to ensure volume growth was unchanged on 2023 despite relatively ... Read More
-
Hair Care in Guatemala
... care products - meant that Guatemalans continued to feel the pressure on their purchasing power. As a result, many consumers opted for larger, family-sized packs or prioritised products offered at promotional prices. Euromonitor International's Hair ... Read More
-
Mass Beauty and Personal Care in Canada
... child-specific products and mass fragrances, struggled. Mass bath and shower products, particularly body wash/shower gel, experienced growth as these products are viewed as essential household items. In a climate where consumers were prioritising purchases that ... Read More
-
Beauty and Personal Care in Lebanon
... banking system also continued to undermine consumer confidence which negatively impacted spending on non-essential purchases. Additionally, the spillover effect from the Israel-Hamas war in the south of Lebanon also harmed the local economy. Euromonitor International's ... Read More
-
Beauty and Personal Care in Sri Lanka
... with Sri Lanka continuing to experience elevated inflation. As well as economic considerations, the market in Sri Lanka is also being shaped by a combination of changing consumer preferences and growing awareness of personal health ... Read More
-
Beauty and Personal Care in Georgia
... and consumption, particularly in categories such as colour cosmetics and skin care. Growth in retail e-commerce was supported by influencers, which were key in driving engagement with young consumers, particularly Generation Z, who are increasingly ... Read More
-
Hair Care in Canada
... increasingly embrace products that contain skin care benefits. This includes a growing focus on scalp health, with rising demand for targeted products such as scalp moisturisers and serums. This trend is also contributing to the ... Read More
-
Mass Beauty and Personal Care in Serbia
... of mass beauty and personal care. Offerings are also continually innovating and are quick to pick up on trends and messaging that often first appears within premium products. This also drives demand. However, mass current ... Read More
-
Mass Beauty and Personal Care in Israel
... the recent spike in inflation gradually receded. Furthermore, weakened purchasing power and economic uncertainty arising from the Israel-Hamas war continued to encourage trading down to cheaper brands and product types. However, the same factors ensured ... Read More
-
Premium Beauty and Personal Care in Turkey
... and personal care in retail value sales terms in 2024, supported by growing concern over skin health and appearance. Premium colour cosmetics posted the highest retail value growth, supported by the full resumption of out-of-home ... Read More
-
Hair Care in Italy
... and treatments increased in 2024, thanks in part to the growing attention to hair health and the search for natural and sustainable products. This trend was supported by the preference for specialised, high-quality products that ... Read More
-
Mass Beauty and Personal Care in North Macedonia
... during 2024. This growth was primarily driven by the ongoing influence of social media, which played a crucial role in setting trends. 2024 also saw a significant increase in personalisation and inclusivity, as brands in ... Read More
-
Premium Beauty and Personal Care in the Philippines
... is creating new job opportunities and expanding the country’s middle income earners who tend to have a strong desire for premium goods. Access to credit facilities is also improving, including major digital currencies like G-cash ... Read More
-
Hair Care in Thailand
... and specialised hair care products, which is fuelling value growth. Thailand’s growing middle-class population seeks higher quality hair care solutions for use at home. Urbanisation is also shaping consumer needs, with mental stress and exposure ... Read More
-
Premium Beauty and Personal Care in Saudi Arabia
... influence of social media, global beauty trends, and promotional offers has made premium products more accessible and appealing. However, the segment continues to face growing competition from dermatology clinics, beauty centres, and salons, which... Euromonitor ... Read More
-
Premium Beauty and Personal Care in Italy
... power and encouraged them to make more indulgent choices, dedicating more resources to self-care and wellbeing with the purchase of premium beauty products such as advanced premium skin care, colour cosmetics and exclusive fragrances. Alongside ... Read More
-
Hair Care in Slovenia
... specialised formulations that address specific hair and scalp concerns. These include issues such as sensitivity and itchiness, dandruff, premature greying, brittle or thinning hair and hair loss. Leading manufacturers are responding with a steady stream ... Read More
-
Mass Beauty and Personal Care in the Philippines
... Philippines, the majority of households are low-income and require cheaper and affordable beauty and personal care products. In terms of priorities, consumers in lower classes typically prioritise essentials such as food over beauty and personal ... Read More
-
Mass Beauty and Personal Care in Ireland
... habits, especially for everyday essentials. Affordable favourites like Dove, Garnier, and Nivea performed well, offering reliable quality at reasonable prices. This allowed shoppers to stick with trusted brands rather than trade down or cut back, ... Read More
-
Beauty and Personal Care in Ethiopia
... rising awareness and consumer interest, inflationary pressures, and exchange rate liberalisation. Social media continued to play an instrumental role in shaping product awareness and driving trends across categories, with influencers providing skin, hair, and fragrance ... Read More
-
Beauty and Personal Care in Panama
... in the first quarter of 2024 while the closure of quarries and cessation of mining contracts hampered commercial activities carried out in the Colón Free Zone. In October 2023, with the aim of putting pressure ... Read More
-
Hair Care in the Philippines
... to an uptick in volume sales. The stronger retail volume growth seen in 2024 can also be attributed to the unusually hot weather conditions, resulting in the higher incidence of bathing occasions. Euromonitor International's Hair ... Read More
-
Hair Care in Romania
... growing in popularity among Romanian women. The hair-cycling trend, whereby consumers rotate different hair care products throughout the week, such as masks, serums, and oils, is spreading in Romania in line with global trends. Hair ... Read More
Research Assistance
