Category: Advertising & Marketing
Advertising & Marketing market research reports by Coherent Market Insights
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AVOD Services Market, By Content Type (Movies, TV Shows, Original Series, News, Sports, User-Generated Content (UGC)), By Platform Type (Standalone AVOD platforms, AVOD offerings within broader streaming services, AVOD-supported social media platforms), By Genre (Drama, Comedy, Action/Adventure, Horror/Thriller, Romance, Sci-Fi/Fantasy, Documentary, Animation), By Device (Mobile devices (smartphones, tablets), Desktop and laptops, Smart TVs, Streaming devices (e.g., Roku, Amazon Fire TV, Apple TV)), By Advertising Format (Pre-roll ads, Mid-roll ads, Post-roll ads, Banner ads, Interactive ads, Native ads), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
AVOD services are ad-supported platforms that offer professionally produced content. Examples include Netflix and Hulu. Unlike SVOD, AVOD has a lower barrier to entry. However, it can be unreliable for creators since ad revenue can vary. AVOD has become increasingly popular amongst sports teams and ... Read More
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Open Source CRM Software Market, By Type (Operational CRM, Analytical CRM, Collaborative CRM, and Other types), By Deployment Mode (On-premises, Cloud-based, and Hybrid), By Organization Size (Large Enterprises and Small & Medium Enterprises), By End-user Industry (BFSI, Retail, Healthcare, Telecom & IT, Discrete Manufacturing, Government & Education, and Others), By Application (Marketing, Sales, Customer service and support, and Others), By Component (Software and Services), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
Open source customer relationship management (CRM) refers to CRM software that is available freely and with source code that can be modified. Traditionally, CRMs have been proprietary and expensive for many organizations. However, open source CRMs provide a cost-effective alternative for managing re ... Read More
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TV Ad Spending Market, By Delivery Platform (Cable TV, Satellite TV, Others), By Time Slot (20 Seconds, 60 Seconds, and More than 60 Seconds), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
advertising spending has long been a cornerstone of marketing strategies, wielding the power to reach mass audiences and create lasting brand impressions. This crucial aspect of the advertising landscape involves allocating budgets to produce and air commercials on broadcast and cable networks. As c ... Read More
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Data Management Advertising Software Market, By Component (Cloud, On-premise), By Data Source (First-party Data, Second-party Data, Third-party Data), By End User (Ad Agencies, Publishers), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
The Data Management Advertising Software Market has seen significant growth in recent years owing to increased digitalization and focus on data-driven marketing strategies by companies. With a huge amount of consumer data being generated every day through various online and offline channels, busines ... Read More
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France Creator Economy Market, By Platform (Social Media Platforms, Video Sharing Platforms, Podcasting Platforms, Live Streaming Platforms, eCommerce Platforms, Others), By Revenue Model (Advertising, Paid Subscriptions, Merchandise, Affiliate Marketing, Sponsorships and Partnerships, Tips/Donations), By End User (Amateur Creator, Professional Creator), By Content Type (Video Content, Audio Content, Written Content, Others), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)
The creator economy in France has been gaining significant momentum over the past few years. The COVID-19 pandemic accelerated the rise of remote work and spurred many individuals to pursue careers as freelancers, independent contractors, and micro-business owners. This has helped foster a thriving ... Read More
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Agile Project Management Software Market, By Deployment Type (On-premises and Cloud-based), By Organization Size (Small and Medium Enterprises (SMEs) and Large Enterprises), By Application Type (IT and Software Development, Construction and Engineering, Marketing and Advertising, Healthcare, Education, Manufacturing, and Others), By Features (Task Management, Agile Planning and Sprints, Collaboration and Communication, Resource Allocation and Tracking, Reporting and Analytics, Integration with Other Tools (e.g., Version Control, Issue Tracking)), By Pricing Model (Free or Open-source, Freemium (Free with Premium Features), Subscription-based, and Perpetual License), By Mobile Platform (iOS, Android, and Web-based (Responsive Design)), By Integration Capability (Integration with Project Management Tools, Integration with Collaboration Tools, Integration with Development Tools, Integration with Version Control Systems, and Integration with Communication Tools), By Geography (North Americ
Agile Project Management Software Market, By Deployment Type (On-premises and Cloud-based), By Organization Size (Small and Medium Enterprises (SMEs) and Large Enterprises), By Application Type (IT and Software Development, Construction and Engineering, Marketing and Advertising, Healthcare, Educati ... Read More
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Global Creator Economy Market, By Platform Type (Video Streaming, Live Streaming, Blogging Platform, eCommerce Platform, Podcasting Platform, Others), By Creative Service (Arts & Crafts, Digital Content, Written Content, Video Production, Photography, Music Production, Others), By Revenue Channel (Advertising, Subscriptions, Tips/Donations, Affiliate Marketing, Selling Products/Merchandise, Brand Partnerships, Others), By End-User (Individual Content Creators, Influencers, Artists & Celebrities, Businesses/Brands, Media Companies, Others), By Geography (North America, Latin America, Europe, Middle East & Africa, and Asia Pacific)
Global Creator Economy Market, By Platform Type (Video Streaming, Live Streaming, Blogging Platform, eCommerce Platform, Podcasting Platform, Others), By Creative Service (Arts & Crafts, Digital Content, Written Content, Video Production, Photography, Music Production, Others), By Revenue Channel (A ... Read More
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Bulk SMS Marketing Services Market Report, by Component (Software and Services), by Deployment Type (On-premise and SaaS), by Enterprise Size (SMEs and Large Enterprises), by Terminal Type (Mobile-based and Desktop-based), by Type of SMS (Transactional SM
Bulk SMS Marketing Services Market Report, by Component (Software and Services), by Deployment Type (On-premise and SaaS), by Enterprise Size (SMEs and Large Enterprises), by Terminal Type (Mobile-based and Desktop-based), by Type of SMS (Transactional SMS, Promotional SMS, Alert SMS, and Personaliz ... Read More
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OTT Content Market, By Content Type (Voice over IP (audio), Text and Images, Music Streaming, Video, Entertainment and infotainment, Food, Travel and Fashion, Gaming and Spiritual content, Sports & Live events), By Revenue Model (SVOD, AVOD, TVOD, Others)
OTT Content Market, By Content Type (Voice over IP (audio), Text and Images, Music Streaming, Video, Entertainment and infotainment, Food, Travel and Fashion, Gaming and Spiritual content, Sports & Live events), By Revenue Model (SVOD, AVOD, TVOD, Others), By Platform / Device Type (Desktop and Lapt ... Read More
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South Asia Stock Music Market, by Type (Royalty-free Stock Music and Licensed Stock Music), by Application (Film Soundtracks, Advertising, Online Content, Gaming, Television and Radio Broadcasts, Corporate and Educational Presentations, and Others), by En
South Asia Stock Music Market, by Type (Royalty-free Stock Music and Licensed Stock Music), by Application (Film Soundtracks, Advertising, Online Content, Gaming, Television and Radio Broadcasts, Corporate and Educational Presentations, and Others), by End User (Large Enterprises, SMEs, and Individu ... Read More
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Mobile Analytics Market, By Solution Type (Application Performance Analytics, Mobile Marketing/Advertising Analytics and In App Analytics), By Deployment Type (On-premise and Cloud), By End-use Vertical ( BFSI, Transportation & Logistics, E-Commerce & Ret
Mobile Analytics Market, By Solution Type (Application Performance Analytics, Mobile Marketing/Advertising Analytics and In App Analytics), By Deployment Type (On-premise and Cloud), By End-use Vertical ( BFSI, Transportation & Logistics, E-Commerce & Retail, Hospitality, Media & Entertainment, Heal ... Read More
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Stock Music Market, by Type (Royalty-free Stock Music and Licensed Stock Music), by Application (Film Soundtracks, Advertising, Online Content, Gaming, Television and Radio Broadcasts, Corporate and Educational Presentations, and Others) by End User (Larg
Stock Music Market, by Type (Royalty-free Stock Music and Licensed Stock Music), by Application (Film Soundtracks, Advertising, Online Content, Gaming, Television and Radio Broadcasts, Corporate and Educational Presentations, and Others) by End User (Large Enterprises, SMEs, and Individual Content C ... Read More
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India Digital Signage System Market, By Technology (LCD, LED, Plasma), By Screen Size (<32", 32-40", 40-50", 50-60", 60-70", >70"), By Application (Indoor, Outdoor), By Component (Display, Media Player, Software) - Size, Share, Outlook, and Opportunity An
India Digital Signage System Market, By Technology (LCD, LED, Plasma), By Screen Size ( 70"), By Application (Indoor, Outdoor), By Component (Display, Media Player, Software) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028 Digital Signage Systems, also known as Digital Video Signage, i ... Read More
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eSports Market, By (Sponsorship, Advertising, Merchandise & Tickets, Publisher Fees, Media Rights, and Others) and by Region (North America, Latin America, Europe, Asia Pacific, Middle East and Africa) - Size, Share, Outlook, and Opportunity Analysis, 202
eSports Market, By (Sponsorship, Advertising, Merchandise & Tickets, Publisher Fees, Media Rights, and Others) and by Region (North America, Latin America, Europe, Asia Pacific, Middle East and Africa) - Size, Share, Outlook, and Opportunity Analysis, 2022 - 2028 Esports is a form of competition usi ... Read More
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South Asia Stock Music Market, by Type (Royalty-free Stock Music and Licensed Stock Music), by Application (Film Soundtracks, Advertising, Online Content, Gaming, Television and Radio Broadcasts, Corporate and Educational Presentations, and Others), by End User (Large Enterprises, SMEs, and Individual Content Creators), and by Country (India, Sri Lanka, Bangladesh, Pakistan, Nepal, and Rest of South Asia) - Size, Share, Outlook, and Opportunity Analysis, 2021 - 2028
South Asia Stock Music Market, by Type (Royalty-free Stock Music and Licensed Stock Music), by Application (Film Soundtracks, Advertising, Online Content, Gaming, Television and Radio Broadcasts, Corporate and Educational Presentations, and Others), by End User (Large Enterprises, SMEs, and Individu ... Read More
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Display Calibration Management Tools Market, by Component (Software and Services [Managed Services, Professional Services, and Implementation services]), by Device Type (Standard Signage Monitor, Digital TV, Video Wall, and Professional Monitors), by Calibration Service Type (3D LUT Calibration, 3pt/6pt Calibration, and ICC Profile Based Calibration), by End-user (Media & Entertainment, Retail & QSR, Healthcare, Residential, Hospitality, and Transportation), and by Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) - Size, Share, Outlook, and Opportunity Analysis, 2021 - 2028
Display Calibration Management Tools Market, by Component (Software and Services [Managed Services, Professional Services, and Implementation services]), by Device Type (Standard Signage Monitor, Digital TV, Video Wall, and Professional Monitors), by Calibration Service Type (3D LUT Calibration, 3pt ... Read More
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India Digital Signage System Market, By Technology (LCD, LED, Plasma), By Screen Size (<32", 32-40", 40-50", 50-60", 60-70", >70"), By Application (Indoor, Outdoor), By Component (Display, Media Player, Software) - Size, Share, Outlook, and Opportunity Analysis, 2021 - 2028
India Digital Signage System Market, By Technology (LCD, LED, Plasma), By Screen Size ( 70"), By Application (Indoor, Outdoor), By Component (Display, Media Player, Software) - Size, Share, Outlook, and Opportunity Analysis, 2021 - 2028 Digital Signage Systems, also known as Digital Video Signage, i ... Read More