ASEAN Ultrasound Market Outlook (2021-2031)

The ASEAN ultrasound market is projected to grow significantly, reaching an estimated US$ 138.0 million by 2031, up from US$ 99.7 million in 2024. This growth represents a compound annual growth rate (CAGR) of 4.8% from 2025 to 2031.

Executive Summary and Market Analysis

The ultrasound market in the ASEAN region is characterized by moderate development, with notable disparities in technology and healthcare infrastructure among member countries. Nations such as Singapore, Malaysia, and Thailand have successfully integrated ultrasound imaging into their clinical practices, while others still encounter obstacles in expanding diagnostic services. The varying maturity levels of healthcare systems across the region significantly influence the adoption of ultrasound technology. Despite these challenges, ultrasound remains an essential diagnostic tool, particularly in maternal health.

In rural and semi-urban areas, the absence of centralized imaging centers has led to an increased reliance on portable and point-of-care ultrasound systems. The collective movement towards universal health coverage and improvements in primary care is gradually enhancing access to diagnostic tools across the region. Collaborative efforts between public and private sectors, along with regional partnerships, are instrumental in bridging the technology gap. Additionally, new training programs are being established to cultivate a skilled workforce capable of operating ultrasound equipment effectively.

Market Segmentation Analysis

The ultrasound market can be segmented based on product type, portability, application, and end user.

Product Type: The market is divided into diagnostic ultrasound systems and therapeutic ultrasound systems. In 2024, the diagnostic ultrasound systems segment was the dominant force in the market.
Portability: Ultrasound devices are categorized into portable/trolley-based devices and handheld devices. The portable/trolley-based devices segment led the market in 2024.
Application: The ultrasound market is further segmented into various applications, including general imaging, cardiology, oncology, gynecology, orthopedics, urology, gastroenterology, and others. The general imaging segment was the largest contributor in 2024.
End User: The market is segmented into hospitals, specialty clinics, diagnostic imaging centers, ambulatory surgical centers, and others. Hospitals accounted for the largest market share in 2024.

Market Outlook

The ASEAN ultrasound market is on a steady growth trajectory, driven by increasing healthcare demands, technological advancements, and a growing focus on early disease detection. Governments and private healthcare providers across the region are prioritizing the enhancement of diagnostic capabilities, which is accelerating the adoption of modern ultrasound systems in hospitals, clinics, and point-of-care settings. The rising prevalence of chronic diseases, coupled with a heightened awareness of maternal and prenatal health, is further amplifying the need for reliable imaging solutions.

Manufacturers are responding to this demand by introducing more portable, AI-enhanced, and user-friendly ultrasound devices that cater to a variety of clinical environments, from large urban hospitals to remote community health centers. Training initiatives and collaborations between industry stakeholders and medical institutions are also expanding the pool of skilled ultrasound operators. Collectively, these factors are fostering a dynamic and competitive ecosystem that promotes broader access to diagnostic imaging and encourages continuous innovation within the ASEAN region.

Country Insights

The ASEAN ultrasound market can be further analyzed by country, focusing on key players such as Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. In 2024, Singapore held the largest market share.

Singapore stands out in the ASEAN ultrasound landscape due to its advanced healthcare system and commitment to medical innovation. Ultrasound imaging is seamlessly integrated into clinical workflows across public hospitals, private clinics, and specialty centers. The country has embraced cutting-edge technologies, including AI-enabled imaging and high-resolution systems, which enhance diagnostic accuracy and improve patient care efficiency. A supportive regulatory framework facilitates the rapid introduction of new devices, while the availability of skilled professionals ensures optimal utilization of ultrasound technology. Furthermore, the government’s initiatives to promote digital health and smart hospitals are expected to bolster the integration of ultrasound technology into routine patient care. Consequently, Singapore's leadership in healthcare policy, clinical excellence, and technological adoption positions it as the innovation hub for ultrasound in the ASEAN region.

Company Profiles

Key players in the ASEAN ultrasound market include GE HealthCare, Siemens Healthineers AG, FUJIFILM Holdings Corporation, Canon Inc., Koninklijke Philips N.V., Esaote SPA, Shenzhen Mindray Bio-Medical Electronics Co., Ltd., Hologic Inc., Trivitron Healthcare, and Samsung Healthcare. These companies employ strategies such as market expansion, product innovation, and mergers and acquisitions to maintain competitiveness and deliver innovative products to consumers. Show more