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Direct Digital Printing Technology for Labeling & Product Decoration AWAreness™ Report 2016

Direct Digital Printing Technology for Labeling & Product Decoration AWAreness™ Report 2016

 

Direct printed forms of product decoration or of providing detailed user information are not new, and are already found in areas such as beverage cans, flexible packaging, cartons etc. These existing forms of direct print are not included in the report scope. This report focuses on the emerging forms of direct print, most especially those involving digital ink jet technologies.

 

The areas of digital direct printing covered in the report are growth sectors, with emerging technologies. They have seen extensive technical development and innovation, and are now in the early stages of commercial development. The introduction of those technologies provides a new level of competition to more established forms of product decoration. The technology allows for a high degree of individual customization, reduced inventories, shortened supply and value chains, and for shorter lead-times to end users/brand owners.

 

Direct Digital Printing Technology for Labeling & Product Decoration AWAreness™ Report 2016 describes the present state of the technologies available and the market dynamics. It also includes information about the future growth prospects and forecast penetration levels for these emerging decorating technologies.


1. Introduction

1.1 Introduction

1.2 Sources of Information & Methodology

 

2. Executive Summary

 

3. Defining Direct Printing Technologies

 

4. Label Market Overview

 

5. Direct Digital Printing Technologies for Product Decoration

 

6. Drivers for Growth and Substitution

6.1 Cost & Economics

6.2 Performance

6.3 Markets

6.4 Environmental

 

7. Challenges from Competitive Methods of Product Decoration

7.1 Economies of Scale

7.2 Product Differentiation

7.3 Capital Requirements

7.4 Switching Costs

7.5 Policy

 

8. Direct Digital Print Opinion Survey

8.1 Direct Digital Print Opinion Survey – Results

8.2 Direct Digital Print Opinion Survey – Respondent Comments

 

9. Conclusions

9.1 Conclusions – Large Volume/Low Cost Markets

9.2 Conclusions – Tube Market

9.3 Conclusions – Label Market

9.4 Conclusions – A Disruptive Technology

 

10. Company Directory

10.1 Equipment Manufacturers

10.2 Ink Manufacturers

10.3 Ancillary Equipment

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