Category: Cosmetics
Serbia and Montenegro Cosmetics
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Colour Cosmetics in Serbia
... influencers on social media are playing an increasing role in driving sales. This is across all age groups, including for consumers of over 60-years-of-age. Lip products accounted for most value sales and also registered the ... Read More
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Mass Beauty and Personal Care in Serbia
... of mass beauty and personal care. Offerings are also continually innovating and are quick to pick up on trends and messaging that often first appears within premium products. This also drives demand. However, mass current ... Read More
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Premium Beauty and Personal Care in Serbia
... products for their perceived quality and effectiveness. Premium brands also continued to introduce advanced formulations, and also focused on sustainable packaging and more personalised options. Premium fragrances accounted for most value sales. Premium fragrances a... ... Read More
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Beauty and Personal Care in Serbia
... to high levels of emigration, dampened sales. Euromonitor International's Beauty and Personal Care in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the ... Read More
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Serbia Beauty and Personal Care
... due to these price hikes, volume sales saw a slowdown or decline as income growth failed to keep pace with rising prices. Many consumers sought more affordable options, turning to private label products, or seeking ... Read More
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Serbia Premium Beauty and Personal Care
... a strategic price increase strategy adopted by key market players. Serbians maintained a steadfast preference for premium products, often reserved for special occasions, thereby bolstering sales. Euromonitor International's Premium Beauty and Personal Care in Serbia ... Read More
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Serbia Mass Beauty and Personal Care
... sensitivity among consumers, prompted a notable transition across categories. Notably, discerning consumers opted to migrate from the upper mass segment to its more affordable counterpart, and likewise, from the lower mass category towards private label ... Read More
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Serbia Colour Cosmetics
... as powerful catalysts, with influencers leveraging their reach to inspire consumption, particularly among young girls. Players in the product area capitalised on this trend by actively promoting their colour cosmetics via social media channels, partnering ... Read More
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Health and Beauty Specialist Retailers in Serbia
... lower than for the previous year, as consumers were less concerned about COVID-19 and reduced spending on health products. The channel that registered the highest current value growth in 2021 was optical good stores. During ... Read More
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