Category: Consumer Goods
Portugal Consumer Goods
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Pet Care in Portugal
... cats — has increased, reflecting their suitability for apartment living. Cats, in particular, are favoured for their independence, and their population has grown significantly. Legal requirements for the registration of pets, including stray animals collected ... Read More
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Dog Food in Portugal
... are increasingly attentive to the ingredients in their pets’ food, prioritising options made with fresh, less processed, and locally sourced components. The desire to prevent disease and extend the lifespan of pets is driving demand ... Read More
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Pet Products in Portugal
... continue to be viewed as family members, their wellbeing is becoming an increasing priority. This shift is evident in the rising popularity of supplements that support immune health, joint mobility, and skin condition. Additionally, grooming ... Read More
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Cat Food in Portugal
... inflation-related price increases, the category benefited from ongoing premiumisation. Consumers are increasingly choosing natural, minimally processed cat food products that promise health benefits and disease prevention. Cats are notoriously selective eaters, prompting manufacturers... Euromonitor International's ... Read More
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Other Pet Food in Portugal
... broader shift away from non-traditional pet ownership. Portuguese consumers continue to show a strong preference for cats and dogs, which are increasingly considered family members. In contrast, interest in birds, fish and small mammals is ... Read More
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Portugal Flowers & Plants - Industry Report
... Seek out the most attractive acquisition opportunities • Analyse industry trends • Benchmark their own financial performance Using an exclusive methodology, a quick glance of this Flowers & Plants (Portugal) report will tell you the ... Read More
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Portugal Household & Ornamental Ceramics - Industry Report
... failure • Seek out the most attractive acquisition opportunities • Analyse industry trends • Benchmark their own financial performance Using an exclusive methodology, a quick glance of this Household & Ornamental Ceramics (Portugal) report will ... Read More
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Portugal Fishing - Industry Report
... attractive acquisition opportunities • Analyse industry trends • Benchmark their own financial performance Using an exclusive methodology, a quick glance of this Fishing (Portugal) report will tell you the companies that have a declining financial ... Read More
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Menstrual Care in Portugal
... label, manufacturers still account for a significant share of menstrual care compared to other categories, like toilet paper, where private label accounts for more than two-thirds of the market in terms of retail value. Given ... Read More
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Nappies/Diapers/Pants in Portugal
... in birth rates, alongside an ageing population, is contributing to reduced demand for baby care products. Despite stagnant volume sales, the category registered positive growth in current value terms, primarily driven by price increases. Amid ... Read More
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Wipes in Portugal
... consumers seek more affordable options. Meanwhile, the home care wipes and floor cleaning systems market has experienced positive growth in current value terms. However, this growth remains below that of personal wipes. Consumers exhibit a ... Read More
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Away-From-Home Tissue and Hygiene in Portugal
... increases in occupancy rates, following an exceptional 2023. This trend extends to high-traffic areas such as airports, bus stations, and train stations, directly impacting demand for key products like toilet paper and paper towels. Euromonitor ... Read More
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Retail Adult Incontinence in Portugal
... factors, including the rising prevalence of overweight and obese individuals, an ageing population, and a gradual decline in the stigma surrounding light incontinence among both men and women. Ongoing efforts to educate consumers about using ... Read More
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Retail Tissue in Portugal
... response, established brands are investing in premiumisation strategies to differentiate themselves from these more affordable competitors. This approach caters to consumers with higher purchasing power who are willing to invest in value-added products. Euromonitor International's ... Read More
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Tissue and Hygiene in Portugal
... prices, although the country saw a general decline in the rate of inflation, which averaged 2.4% in 2024, compared to 4.3% in 2023. Rising wages, coupled with a strong job market, have also contributed to ... Read More
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Supermarkets in Portugal
... consumers and compete against discounters, through to the fact that supermarkets tend to offer proximity convenience to consumers, with a wider range of products than seen in convenience stores per se. Indeed, supermarkets tend to ... Read More
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Apparel and Footwear Specialists in Portugal
... less so on products which they deem to be non-essential. Added to which, there is a rising trend for sustainable and circular fashion (e.g., second-hand options) over fast fashion per se, alongside strong and rising ... Read More
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General Merchandise Stores in Portugal
... seen as non-essential by price-sensitive consumers), variety stores face challenges driven by the growing competition from e-commerce platforms and international budget players such as AliExpress, Shein, and Temu. Added to which, variety stores include a ... Read More
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Appliances and Electronics Specialists in Portugal
... are able to access a wide range of products and brands and numerous special offers and discounts online. Added to which, online sale events often specialise in electronics. Also, many consumers purchased new appliances and ... Read More
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Health and Beauty Specialists in Portugal
... feel-good spending over spending on products per se. Within the different styles of outlets in health and beauty specialists, health and personal care stores is seeing the strongest value growth (in double figures), followed by ... Read More
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Direct Selling in Portugal
... seen as more convenient in many cases and offering a wider range of products. That said, performance varies across the different areas of direct selling. For example, a steep slump is seen in fashion direct ... Read More
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Retail E-Commerce in Portugal
... costs also being a key decisive factor when consumers make their selections. Indeed, whilst some products may have affordable price tags, if they come with expensive delivery costs this creates a false economy. Euromonitor International's ... Read More
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Discounters in Portugal
... goods and utilities, leading to reduced consumer spending power and more strategic purchasing habits. That said, within this economic landscape, discounters face competition from other grocery channels such as supermarkets, which are increasingly placing a ... Read More
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Home Products Specialists in Portugal
... seen over the recent review period, due to consumers’ disposable incomes and spending power being disrupted by the recent inflationary pressures. Added to which, many consumers invested in their home environments during the era of ... Read More
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Retail in Portugal
... come down and stabilised since the high of 2022, the repercussions of this continue to affect the prices of goods and utilities, leading to reduced consumer spending power and more strategic purchasing habits. Within this, ... Read More
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