Category: Advertising & Marketing
North America Advertising & Marketing
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Online Ad Spending
... at a CAGR of 9.2% over the analysis period 2024-2030. Mobile Devices, one of the segments analyzed in the report, is expected to record a 9.8% CAGR and reach US$496.1 Billion by the end of ... Read More
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Trade Show and Conference Planning in the US - Industry Market Research Report
... with government agencies and nonprofit organizations. Demand for industry services is influenced by economic conditions regarding overall domestic business activity, consumer spending and tourism trends. Recent history reflects growth in the broader economy, bolstering demand ... Read More
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Telemarketing & Call Centers in the US - Industry Market Research Report
... operate as physical locations, many of the services offered can be provided remotely. So as the pandemic forced other companies to shutter their doors, at least temporarily, call centers easily adjusted their operations to accommodate; ... Read More
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AVOD Services Market, By Content Type (Movies, TV Shows, Original Series, News, Sports, User-Generated Content (UGC)), By Platform Type (Standalone AVOD platforms, AVOD offerings within broader streaming services, AVOD-supported social media platforms), By Genre (Drama, Comedy, Action/Adventure, Horror/Thriller, Romance, Sci-Fi/Fantasy, Documentary, Animation), By Device (Mobile devices (smartphones, tablets), Desktop and laptops, Smart TVs, Streaming devices (e.g., Roku, Amazon Fire TV, Apple TV)), By Advertising Format (Pre-roll ads, Mid-roll ads, Post-roll ads, Banner ads, Interactive ads, Native ads), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
... vary. AVOD has become increasingly popular amongst sports teams and leagues, who use their platforms to create behind-the-scenes content and stream live events. This allows them to generate more revenue through advertisements. Market Dynamics: Increasing ... Read More
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Media Buying Agencies in the US - Industry Market Research Report
... a digital transformation, media buying agencies must specialize in online advertising to adapt to the changing media landscape. Many companies have been able to do this effectively. Nonetheless, inflation hit a fresh 40-year record in ... Read More
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TV Ad Spending Market, By Delivery Platform (Cable TV, Satellite TV, Others), By Time Slot (20 Seconds, 60 Seconds, and More than 60 Seconds), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
... air commercials on broadcast and cable networks. As consumer behaviour evolves in the digital age, the effectiveness and ROI of TV ads continue to be a topic of interest and adaption for businesses aiming to ... Read More
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Open Source CRM Software Market, By Type (Operational CRM, Analytical CRM, Collaborative CRM, and Other types), By Deployment Mode (On-premises, Cloud-based, and Hybrid), By Organization Size (Large Enterprises and Small & Medium Enterprises), By End-user Industry (BFSI, Retail, Healthcare, Telecom & IT, Discrete Manufacturing, Government & Education, and Others), By Application (Marketing, Sales, Customer service and support, and Others), By Component (Software and Services), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
... CRMs provide a cost-effective alternative for managing relationships and interactions with customers. Some key benefits of open source CRMs include low upfront costs, flexibility to customize features as per business needs, and avoiding vendor lock-ins. ... Read More
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Market Research in the US - Industry Market Research Report
... companies develop new products to satisfy consumer demand. Although revenue experienced a small dip in 2020 due to the pandemic, downstream companies continue to rely on market research to create new products and campaigns that ... Read More
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Public Relations Firms in the US - Industry Market Research Report
... and corporate budgets. PR firms faced some revenue volatility, as it experienced revenue losses in 2019 and slow growth in 2020. Agencies are affected by fluctuations in need for public service campaigns and the broader ... Read More
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Data Management Advertising Software Market, By Component (Cloud, On-premise), By Data Source (First-party Data, Second-party Data, Third-party Data), By End User (Ad Agencies, Publishers), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
... day through various online and offline channels, businesses have started recognizing the value of collecting, analyzing and activating this data to improve their advertising and marketing campaigns. Data management platforms allow companies to gather consumer ... Read More
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Street Vendors & Multilevel Marketing (MLM) - 2025 US Industry Market Research Report with Updated Analysis & Forecasts
... covering 2016-2029. This Kentley Insights report includes historical and forecasted market size, ecommerce, product lines, inventory turns, gross margin, profitability, financial ratios, BCG matrix, statistics by state, operating expense details, organizational composition, consolidation analysis, employee ... Read More
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Advertising in Mexico: ISIC 743
... level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - ... Read More
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France Creator Economy Market, By Platform (Social Media Platforms, Video Sharing Platforms, Podcasting Platforms, Live Streaming Platforms, eCommerce Platforms, Others), By Revenue Model (Advertising, Paid Subscriptions, Merchandise, Affiliate Marketing, Sponsorships and Partnerships, Tips/Donations), By End User (Amateur Creator, Professional Creator), By Content Type (Video Content, Audio Content, Written Content, Others), By Geography (North America, Latin America, Asia Pacific, Europe, Middle East, and Africa)
... and micro-business owners. This has helped foster a thriving community of content creators, programmers, designers, and other independent professionals who earn income by marketing their skills and talents directly to clients. The creator economy allows ... Read More
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Market Research in Mexico: ISIC 7413
... national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market ... Read More
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Advertising Agencies in the US - Industry Market Research Report
... in 2020 as companies demanded creative services for COVID-19-focused marketing campaigns. Industry-wide revenue has been growing at a CAGR of 2.5% over the past five years and is expected to total $73.3 billion in 2023, ... Read More
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Advertising Agencies in Canada - Industry Market Research Report
... media, encouraging investment in online ads. Over time, target audiences have become much more fragmented, forcing companies to get creative, and paving the way for small niche firms to emerge. When consumer spending expanded during ... Read More
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Interactive Advertising Market Size, Share, and Analysis, By Type (Sponsorship, Blogging, Widgets, Offline Activation, Social Media, and Others), By Organization Size (Small & Medium Enterprises and Large Enterprises), By Vertical (Media and Entertainment, Travel, Transportation, Supply Chain & Logistics, Healthcare, and Others), and By Region (North America, Europe, Asia-Pacific, And Rest of the World) And Regional Forecast 2024-2034
... Supply Chain & Logistics, Healthcare, and Others), and By Region (North America, Europe, Asia-Pacific, And Rest of the World) And Regional Forecast 2024-2034 PRODUCT OVERVIEW Interactive Advertising Market is anticipated to exhibit a Compound Annual ... Read More
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Public Relations Firms in Canada - Industry Market Research Report
... strategies, publicize events and maintain media relations for diverse clients in virtually every sector. Ultimately, industry revenue depends on clients' advertising and marketing budgets, which in turn, depend on corporate profit and the general state ... Read More
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Trade Show & Event Planning Services
... based in the US); Hyve Group, Informa Markets, and Reed Exhibitions (all based in the UK); and GL events (France). COMPETITIVE LANDSCAPE Demand is driven by overall economic activity and corporate profits. The profitability of ... Read More
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Print Advertising Distribution in the US - Industry Market Research Report
... Expenditure on print advertising has declined during the period as digital advertising has taken over. In 2020, COVID-19 exacerbated this trend, further pushing consumers to shop, work and socialize online. Additionally, the overall macroeconomic decline ... Read More
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Direct Mail Advertising in the US - Industry Market Research Report
... magazines, by delivering customized marketing materials and coupons straight to consumers' doorsteps via post. Even so, increasing competition from digital advertising threatens the industry. Recent declines in advertising expenditure caused by the 2020 pandemic darkened ... Read More
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Advertising Services: United States
... buying agencies; direct distribution advertisers; display advertisers; advertising material distributors; and other advertising services establishments such as display lettering, product demonstration, and welcoming services. To illustrate historical trends, total revenues, the various segments, and media ... Read More
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Billboard & Outdoor Advertising in the US - Industry Market Research Report
... public transit and street furniture. Demand for the industry's services depends on trends in advertising expenditure, which makes the industry sensitive to fluctuations in consumer spending, retail sales, corporate profit and overall economic conditions. Operators ... Read More
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Ride-hailing Advertising Market, North America, 2024 to 2045
... North America, focusing on both in-app and on-car advertising. It explores how advertising has become a significant revenue stream for ride-hailing companies, analyzing current and future trends. The ride-hailing industry has evolved its business model ... Read More
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Arcade Game Market Research Report Information By Component (Video Games, Pinball Games, Redemption Games, Skill Games, Electro-Mechanical Games, Interactive Games, Sports Games, Simulation Games, Merchandiser Games, Others), By Revenue Model (Pay-to-Play, Subscription-Based, In-App Purchases, Advertising), Component (Gaming Machine, Gaming Software, Accessories & Peripherals, Maintenance & Support Service), Genre (Action, Adventure, Fighting, Racing, Sports, Strategy, Simulation), Target User Age Group, (Children (under 12), Teenagers (13-19), Adults (20-35), Middle-Aged Adults (36-50), Seniors (Above 50), and Region (North America, Europe, Asia-Pacific, Middle East & Africa, and South America) Industry Forecast till 2032
... Component (Gaming Machine, Gaming Software, Accessories & Peripherals, Maintenance & Support Service), Genre (Action, Adventure, Fighting, Racing, Sports, Strategy, Simulation), Target User Age Group, (Children (under 12), Teenagers (13-19), Adults (20-35), Middle-Aged Adults (36-50), Seniors ... Read More
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