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The State of Luxury 2025

Publisher Unity Marketing Inc.
Published Mar 01, 2025
Length 40 Pages
SKU # UM20463273

Description

The global luxury market is navigating a complex environment, shaped by economic changes, evolving consumer expectations, and rapid advancements in digital technology. The State of Luxury 2025 report equips your company with essential insights to thrive amidst the challenges and opportunities of this year and beyond.

Now in its eighth edition, the State of Luxury report offers valuable insights to address both immediate and long-term challenges in the luxury market. It empowers brands to adapt to shifting market dynamics and meet growing customer demands for unique and immersive experiences in their luxury goods and services journey.

To secure future success, luxury brands must focus on engaging the next generation of luxury consumers. These digitally-savvy, values-driven shoppers prioritize authenticity, sustainability, and meaningful brand narratives, requiring brands to adopt innovative strategies. Leaning into exclusivity, technological innovation, and AI-powered personalization will ensure a competitive edge.

While economic uncertainties temper growth expectations in the short term, industry experts remain confident in the strong fundamentals of the luxury market over the long run. Brands that embrace digital innovation, enhance exclusivity, and prioritize experience-driven luxury are well-positioned to flourish in 2025.

Drawing from the results of a survey among nearly 300 luxury industry insiders, this concise 40-page report provides insights to help brands navigate economic shifts, evolving consumer demands, and digital transformation. It is an essential resource to thrive in 2025 and beyond.

The State of Luxury 2025 report is presented by Pamela N. Danziger, Unity Marketing, in collaboration with Chandler Mount, Affluent Consumer Research Company; Mickey ALAM KHAN, Luxury Roundtable; and Chris Ramey, Home Trust International.

Table of Contents

40 Pages
Executive Summary
Methodology
Luxury Goods Perspective (Products, Distribution, Sales Performance)
Luxury Experiences Perspective (Services, Sales Performance/Growth)
Prospects For Growth (Luxury Recession Outlook)
Marketing, Values & Innovation
Advertising & Social Media
Challenges & Opportunities
Final Thoughts

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  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

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