Mexico Beer Market- Trend Analysis & Forecast
Description
Mexico Beer Market Overview:
Mexico’s beer production reached 141 million hectoliters in 2022, marking a 5.09% CAGR from 110 million hectoliters in 2017. Domestic consumption stood at 99.9 million hectoliters, reinforcing Mexico’s status as a global beer industry leader. The market’s growth is fueled by evolving consumer preferences, urbanization, rising disposable incomes, and a thriving tourism sector.
Primary Areas/ Elements of Research & Analysis
The report provides comprehensive and valuable insights into the supply and demand dynamics of the Mexico beer market.
Below are the variables considered and analyzed in the report:
• Supply-demand trends, market growth, and trade (exports & imports)
• Market structure, conduct, and performance analysis
• Historical and forecasted market size (volume & value)
• Trade analysis, including key partners, quantities, values, and price trends
• Supply chain mapping, pricing, and regulatory framework
• Competitive landscape profiling major players
• Factors influencing market performance, including sustainability trends
Mexico’s Role in the Global Beer Supply Chain
As the world’s largest beer exporter, Mexico shipped $5.02 billion worth of beer in 2022, accounting for 30% of global exports. The country ranks 4th in global beer production and consumption, trailing only China, the USA, and Brazil. Leading industry players include Grupo Modelo (AB InBev) and Cuauhtémoc Moctezuma Brewery (Heineken), with the United States as the primary export market.
Barley remains the most critical ingredient in beer production, alongside hops, water, and yeast. Mexico heavily depends on the U.S. for barley imports, bringing in 323.5 million metric tons in the 2021/22 season and 630 tonnes of hop extracts in 2022. However, global supply chain disruptions—stemming from COVID-19 and geopolitical tensions such as the Russia-Ukraine war—have impacted the availability and pricing of key ingredients, influencing beer production costs worldwide.
Market Growth Drivers
Mexico’s beer market is expanding due to multiple factors. Economic growth and increasing disposable incomes have fueled higher beer consumption, particularly in urban areas. The country’s young population, with a median age of 29.4 years, plays a crucial role in driving demand. Additionally, Mexico’s robust tourism industry—welcoming 38.3 million international visitors in 2022—boosts beer sales in hospitality and entertainment sectors. Breweries continue to invest in product innovation, launching craft beers, flavored varieties, and new packaging formats to attract a diverse consumer base. Favorable trade agreements and global demand have further cemented Mexico’s position as a dominant exporter.
Market Challenges
Despite its strong position, Mexico’s beer industry faces several challenges. Strict alcohol regulations and taxation policies impact sales, pricing, and marketing strategies. Beer also competes with other alcoholic beverages, including tequila, wine, ready-to-drink cocktails, and health-focused alternatives. Additionally, raw material price volatility, supply chain bottlenecks, and geopolitical tensions create production uncertainties, affecting both domestic supply and export potential.
Competitive Landscape
Mexico’s beer industry is highly concentrated, with Grupo Modelo (AB InBev) and Cuauhtémoc Moctezuma Brewery (Heineken) dominating the market. Modelo led global beer exports in 2022, surpassing $5.4 billion in sales, while Heineken continues to expand its footprint with new production facilities, including a can manufacturing plant in northern Mexico. The craft beer segment is also growing, with brands such as Cervecería Minerva, Cervecería Primus, and Cervecería Mexicana gaining traction.
Among the most popular beer brands in Mexico, Grupo Modelo owns Corona Extra, Modelo Especial, Pacifico, and Victoria, while Heineken produces Sol, Tecate, Dos Equis, and Indio. These brands dominate both domestic and international markets, reinforcing Mexico’s reputation as a global beer powerhouse.
Outlook
Despite regulatory and competitive pressures, Mexico’s beer market remains on a strong growth trajectory, driven by product innovation, premiumization, and sustainability efforts. The rise of craft and specialty beers is reshaping industry dynamics, attracting consumers seeking unique flavors and artisanal brewing techniques. Investments in sustainable packaging, renewable energy, and efficient brewing technologies will further enhance Mexico’s standing as a leading global beer producer and exporter.
Scope of the Report:
• Historical Years: 2015-2022
• Base Year: 2023
• Forecast Period: 2024-2030
• Units: Value (US$ Million) and Volume (Tonnes)
• Report Coverage: Production, Consumption, Export, and Import
• Segments Covered: By Distribution Channel and Packaging
• Companies Profiled: The market players include Grupo Modelo (Part of Anheuser-Busch InBev). Cuauhtémoc Moctezuma Brewery (Part of Heineken), Grupo Cuauhtémoc y Famosa (Part of Heineken), Grupo Modelo Pacifico, Grupo Modelo Baja California, Cervecería Minerva, Cervecería Primus, Cervecería Mexicana, Cervecería Calavera, and Cervecería Santo Coraje, and more.
Please note: It will take 3-4 business days to deliver the report upon receipt the order.
Mexico’s beer production reached 141 million hectoliters in 2022, marking a 5.09% CAGR from 110 million hectoliters in 2017. Domestic consumption stood at 99.9 million hectoliters, reinforcing Mexico’s status as a global beer industry leader. The market’s growth is fueled by evolving consumer preferences, urbanization, rising disposable incomes, and a thriving tourism sector.
Primary Areas/ Elements of Research & Analysis
The report provides comprehensive and valuable insights into the supply and demand dynamics of the Mexico beer market.
Below are the variables considered and analyzed in the report:
• Supply-demand trends, market growth, and trade (exports & imports)
• Market structure, conduct, and performance analysis
• Historical and forecasted market size (volume & value)
• Trade analysis, including key partners, quantities, values, and price trends
• Supply chain mapping, pricing, and regulatory framework
• Competitive landscape profiling major players
• Factors influencing market performance, including sustainability trends
Mexico’s Role in the Global Beer Supply Chain
As the world’s largest beer exporter, Mexico shipped $5.02 billion worth of beer in 2022, accounting for 30% of global exports. The country ranks 4th in global beer production and consumption, trailing only China, the USA, and Brazil. Leading industry players include Grupo Modelo (AB InBev) and Cuauhtémoc Moctezuma Brewery (Heineken), with the United States as the primary export market.
Barley remains the most critical ingredient in beer production, alongside hops, water, and yeast. Mexico heavily depends on the U.S. for barley imports, bringing in 323.5 million metric tons in the 2021/22 season and 630 tonnes of hop extracts in 2022. However, global supply chain disruptions—stemming from COVID-19 and geopolitical tensions such as the Russia-Ukraine war—have impacted the availability and pricing of key ingredients, influencing beer production costs worldwide.
Market Growth Drivers
Mexico’s beer market is expanding due to multiple factors. Economic growth and increasing disposable incomes have fueled higher beer consumption, particularly in urban areas. The country’s young population, with a median age of 29.4 years, plays a crucial role in driving demand. Additionally, Mexico’s robust tourism industry—welcoming 38.3 million international visitors in 2022—boosts beer sales in hospitality and entertainment sectors. Breweries continue to invest in product innovation, launching craft beers, flavored varieties, and new packaging formats to attract a diverse consumer base. Favorable trade agreements and global demand have further cemented Mexico’s position as a dominant exporter.
Market Challenges
Despite its strong position, Mexico’s beer industry faces several challenges. Strict alcohol regulations and taxation policies impact sales, pricing, and marketing strategies. Beer also competes with other alcoholic beverages, including tequila, wine, ready-to-drink cocktails, and health-focused alternatives. Additionally, raw material price volatility, supply chain bottlenecks, and geopolitical tensions create production uncertainties, affecting both domestic supply and export potential.
Competitive Landscape
Mexico’s beer industry is highly concentrated, with Grupo Modelo (AB InBev) and Cuauhtémoc Moctezuma Brewery (Heineken) dominating the market. Modelo led global beer exports in 2022, surpassing $5.4 billion in sales, while Heineken continues to expand its footprint with new production facilities, including a can manufacturing plant in northern Mexico. The craft beer segment is also growing, with brands such as Cervecería Minerva, Cervecería Primus, and Cervecería Mexicana gaining traction.
Among the most popular beer brands in Mexico, Grupo Modelo owns Corona Extra, Modelo Especial, Pacifico, and Victoria, while Heineken produces Sol, Tecate, Dos Equis, and Indio. These brands dominate both domestic and international markets, reinforcing Mexico’s reputation as a global beer powerhouse.
Outlook
Despite regulatory and competitive pressures, Mexico’s beer market remains on a strong growth trajectory, driven by product innovation, premiumization, and sustainability efforts. The rise of craft and specialty beers is reshaping industry dynamics, attracting consumers seeking unique flavors and artisanal brewing techniques. Investments in sustainable packaging, renewable energy, and efficient brewing technologies will further enhance Mexico’s standing as a leading global beer producer and exporter.
Scope of the Report:
• Historical Years: 2015-2022
• Base Year: 2023
• Forecast Period: 2024-2030
• Units: Value (US$ Million) and Volume (Tonnes)
• Report Coverage: Production, Consumption, Export, and Import
• Segments Covered: By Distribution Channel and Packaging
• Companies Profiled: The market players include Grupo Modelo (Part of Anheuser-Busch InBev). Cuauhtémoc Moctezuma Brewery (Part of Heineken), Grupo Cuauhtémoc y Famosa (Part of Heineken), Grupo Modelo Pacifico, Grupo Modelo Baja California, Cervecería Minerva, Cervecería Primus, Cervecería Mexicana, Cervecería Calavera, and Cervecería Santo Coraje, and more.
Please note: It will take 3-4 business days to deliver the report upon receipt the order.
Table of Contents
145 Pages
- 1. Executive Summary
- 2. Introduction
- 2.1 Objectives & Scope of the Study
- 2.2 Definitions & Economic Importance
- 2.3 Research Methodology
- 2.4 Factors and Decision Matrix Analysis
- 2.5 Limitations & Challenges
- 3. Commodity/Product/Market Overview
- 3.1 Evolution/ Origin & Geographic Suitability
- 3.2 Beer: Product Images
- 3.3 Beer Consumption and Export Seasonality
- 3.4 Processing & Grading
- 3.5 Regulatory Analysis
- 4. Mexico: Country Profile
- 5. Mexico Market Growth Factors Analysis
- 5.1. Mexico Alcoholic Beverages Consumption Trend
- 5.2. Drivers and Restraints Analysis
- 5.3. Challenges and Opportunities Analysis
- 5.4. Mexico Beer Market SWOT Analysis
- 5.5. Mexico Beer Market PESTEL Analysis
- 5.6. Mexico Beer Market Porter's Five Forces analysis
- 6. Mexico Beer Market: Supply Analysis
- 6.1. Beer Supply Analysis (Production)
- 6.2. Beer Production Capacity Analysis
- 6.3. Beer Supply Analysis, by Packaging
- 7. Mexico Beer Market: Demand Analysis
- 7.1. Domestic Beer Demand
- 7.1.1. Domestic Consumption
- 7.1.2. Mexico Beer Market, by Sales Channels (On-trade and Off-trade)
- 7.2. Export Demand
- 7.3. Beer Supply Chain Analysis
- 7.4. Analysis on Mexico Beer Raw Materials/Ingredients Demand
- 8. Mexico Beer Market: Trade (Export & Import) Analysis
- 8.1. Beer Export & Import Trend
- 8.2. Top 10 Export Destinations of Mexico Beer
- 9. Mexico Beer Market: Price Trend Analysis
- 9.1. Domestic Price Trend
- 9.2. Export Price Trend
- 9.3. Price Seasonality
- 9.4. Mexico Beer Brands Price Details
- 10. Competitive Analysis
- 10.1. List of Key Companies Supplying Beer from Mexico
- 10.2. Mexico Beer Market, Brand Share Analysis, 2022
- 10.3. Key Company Profiles
- 10.3.1. Grupo Modelo (Part of Anheuser-Busch InBev)
- 10.3.2. Cuauhtémoc Moctezuma Brewery (Part of Heineken)
- 10.3.3. Grupo Cuauhtémoc y Famosa (Part of Heineken)
- 10.3.4. Grupo Modelo Pacifico
- 10.3.5. Grupo Modelo Baja California
- 10.3.6. Cervecería Minerva
- 10.3.7. Cervecería Primus
- 10.3.8. Cervecería Mexicana S.A. De C.V.
- 10.3.9. Cervecería Calavera
- 10.3.10. Cervecería Santo Coraje
- 11. Conclusion
- 12. Appendix
- List of Tables
- Table 1: Mexico Beer Production Volume (Litres) (2010-2030)
- Table 2: Mexico Beer Production, Value (Litres) (2010-2030)
- Table 3: Mexico Beer Market, Demand Volume Details (Volume) (2015-2025)
- Table 4: Mexico Beer Supply and Demand Analysis, Volume (2015-2025)
- Table 5: Mexico Beer Consumption Trend (litres) (2015-2025)
- Table 6: Mexico Beer Export Trend, by Value (2010-2030)
- Table 7: Mexico Beer Export Trend, by Volume (2010-2030)
- Table 8: Mexico Beer Export Destinations by Volume (in %share) (2015-2022)
- Table 9: Mexico Beer Export Destinations by Value (in %share) (2015-2022)
- Table 10: Top 10 Countries Importing Beer from Mexico, by Volume
- Table 11: Top 10 Countries Importing Beer from Mexico, by Volume
- Table 12: List of Companies in Mexico Beer Industry
- Table 13: List of USA Companies Importing Beer from Mexico
- Table 14: Industry Recent Developments
- Table 15: Key Companies involved in Global Beer Trade
- List of Figures
- Figure 1: Beer Harvest Seasonality Trend
- Figure 2: Mexico Population Dynamics, 2022
- Figure 3: Mexico Beverage Consumption Dynamics
- Figure 4: Mexico: GDP Annual Growth & Exchange Rate Trend
- Figure 5: Global Beer Market – An Overview
- Figure 6: Mexico Beer Production Trend, 2010-2030 (Volume)
- Figure 7: Mexico Beer Production Trend, 2010-2030 (Value)
- Figure 8: Mexico Beer Companies Production Capacity Trend
- Figure 9: Mexico Domestic Consumption of Beer, 2015-2030 (Volume)
- Figure 10: Mexico Beer Supply Channel Framework
- Figure 11: Beer Product Variants Available in the Market
- Figure 12: Global Imports of Beer, Value (USD Million), 2015-2022
- Figure 13: Mexico Beer Export, Value, 2010-2030
- Figure 14: Mexico Beer Import, Volume, 2010-2030
- Figure 15: Mexico Beer Export Destinations Share (by Volume), 2022
- Figure 16: Mexico Beer Export Trend, by Value & Volume, 2010-2030
- Figure 17: Top 10 Countries Importing Beer from Mexico, %share by Value
- Figure 18: Top 10 Countries Importing Beer from Mexico, %share by Volume
- Figure 19: USA Imports of Beer, by Value & Volume (2015-2022)
- Figure 20: China Imports of Beer, by Value & Volume (2015-2022)
- Figure 21: Japan Imports of Beer, by Value & Volume (2015-2022)
- Figure 22: Mexico Beer Price Trend, Annual Average Prices, 2015-2030
- Figure 23: Mexico Price Trend, Monthly Average Prices, 2015-2022
Pricing
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