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BuddeComm Intelligence Report - WiFi has Key Role in Telecoms

BuddeComm Intelligence Report - WiFi has Key Role in Telecoms

As developed markets eat up new spectrum with a voracious appetite, WiFi is becoming an increasingly important solution for smartphone users, who want faster, more ubiquitous and reliable connectivity. In addition, the rising Internet of Everything (IoT) also requires more and more connectivity and therefore the growth of WiFi is not going to stop anytime soon. Operators are trying to squeeze as much capacity as they can out of their cellular networks and the mobile broadband infrastructure has inherent limitations.

A remarkable development in the WiFi market is the massive proliferation of community hotspots, also known as homespots. The popularity of the homespot model reflects the growing trend towards a sharing economy', where digital technology is used to empower individuals and enable them to share excess capacity in goods and services.

Fon, the pioneer of the dual SSID router for community WiFi networks, is the global leader, but other companies have followed Fon's example and launched their own dual access WiFi systems, for example Free in France, Comcast in the US, and Liberty Global's European subsidiaries.

Developments in LTE are also going to have a significant impact on unlicensed spectrum, which is currently used by billions of people through their WiFi modems and WiFi services in cities, cafes, airports and other venues. Both LTE Unlicensed (LTE-U) and Licensed-Assisted Access (LAA) development is well underway and being carefully monitored to see what impact it might have on Wi-fi.

This BuddeComm Intelligence report provides unique and valuable information on the global WiFi sector including its role in the future, broad business models, key global statistics, industry developments of note and brief information on other short range technologies.

Key developments:

The number of global wi-fi hotspots is expected to grow dramatically through to 2020;
Regulatory bodies, including the FCC in the US, as well as industry forums are closely watching developments of LTE-U and LAA;
Bluetooth SIG released Bluetooth 5 at the end of 2016.


1. Synopsis
2. WiFi playing a key role in telecoms
2.1 WiFi -the quiet achiever
2.2 Who will dominate the WiFi market?
2.3 WiFi and the role of the telcos
2.4 LTE-U and LAA
3. WiFi business models
3.1 The benefits of WiFi
3.2 Advertising sponsored models
3.3 Obstacles
3.3.1 Reasons for not adopting WiFi?
4. Homespots
5. Venue WiFi
6. Global WiFi market summary
7. WiFi hotspots
7.1 Other Wifi trends
7.1.1 Cloud based WiFi
7.1.2 Global WiFi roaming
7.1.3 Carrier WiFi equipment market exploding
8. Other short-range technologies
8.1.1 Bluetooth
8.1.2 Ultra-Wideband (UWB)
9. Related reports
Table 1 Global number of public and private homespots 2015; 2020
Table 2 - Global number of public wifi hotspots 2015; 2020
Table 3 Global bluetooth device shipments 2012 2015; 2020
Exhibit 1 WiFi Hotspot 2.0
Exhibit 2 Fon
Exhibit 3 Case Study Shopping Centres
Exhibit 4 Case Study Airline Lounges
Exhibit 5 Bluetooth SIG

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