Data Visualization Tools Market by Tool (Standalone and Integrated), Organization Size, Deployment Mode, Business Function, Vertical (BFSI, Telecommunications and IT, Healthcare and Life Sciences, Government), and Region - Global Forecast to 2026

Data Visualization Tools Market by Tool (Standalone and Integrated), Organization Size, Deployment Mode, Business Function, Vertical (BFSI, Telecommunications and IT, Healthcare and Life Sciences, Government), and Region - Global Forecast to 2026

The global data visualization tools market size to grow from USD 5.9 billion in 2021 to USD 10.2 billion by 2026, at a Compound Annual Growth Rate (CAGR) of 11.6% during the forecast period. Various factors such as the growing demand for an interactive view of data for faster business decisions and increasing developments in Augmented Reality (AR) and Virtual Reality (VR) to enable the interaction of companies with data in 3D formats, are expected to drive the demand for data visualization tools.

The data visualization tools market has witnessed several advancements in terms of tools offered by the industry players. Verticals such as manufacturing, retail, and energy and utilities have witnessed a moderate slowdown, whereas BFSI, government, and healthcare and life sciences verticals have witnessed a minimal impact. The COVID-19 pandemic has given rise to increased use of line charts, bar charts, and choropleth maps in the news. Simple data visualizations have become the key to communicating vital information about the coronavirus pandemic to the public. While these terms might not be familiar to all, the visualizations themselves certainly are. One of the most interesting developments due to the current COVID-19 crisis is that organizations that excel at the developments of dashboards centralize analytics and decision-making approaches and scale them exponentially across all connected channels.

The data visualization tools market, by tools, is segmented into standalone and integrated. The standalone segment is expected to have at the larger market size during the forecast period. Standalone tools help businesses identify factors that affect customer behavior, pinpoint areas that need to be improved or need more attention, make data more memorable for stakeholders, understand when and where to place specific products, and predict sales volumes.

The SMEs segment is expected to grow at the highest CAGR during the forecast period. This growth is attributed due to the growing need of SMEs to store data of the growing target audience across the globe and extract greater value from the data are expected to drive the adoption of data visualization tools among SMEs. SMEs are more open toward the adoption of new technologies to smoothen and enhance business processes.

The cloud deployment mode segment is expected to grow at the highest CAGR during the forecast period. This growth is attributed due to easy deployment and minimal capital requirement benefit of cloud technology facilitate the adoption of the cloud deployment model. The adoption of cloud technology solutions is expected to be supported by the COVID-19 pandemic, as lockdowns and social distancing practices are encouraging companies to move to cloud solutions that can be managed remotely.

The marketing and sales business function segment is expected to account for the largest market size during forecast period. The growth can be attributed as data visualization tools enable sales managers to monitor sales performance against quarterly goals for revenue, the percentage of closed deals, and status of the deal stages in the sales funnel. Data visualization tools also help them in planning marketing strategies.

The BFSI vertical is expected to account for the largest market size during the forecast period. Moreover, the healthcare and life sciences vertical is expected to grow at the highest CAGR during the forecast period. To gain access to unstructured data such as output from medical devices, image reports, and lab reports is not useful to improve patient health. Healthcare providers are adopting data visualization tools that help them to gather real-time data insights to improve patient health.

North America is expected to account for the largest market size during the forecast period. The region is witnessing significant technological advancements in the data visualization tools space due to the presence of prominent data visualization tools vendors. The growth of the region can also be attributed to the growing focus of companies on investments for cloud-based data visualization tools which support real-time data. APAC is projected to grow at the highest CAGR during the forecast period. The growth can be attributed to increased take-up of digital technologies among consumers as well as businesses in key countries, such as China, India, and Japan.


  • INTRODUCTION
    • INTRODUCTION TO COVID-19
    • COVID-19 HEALTH ASSESSMENT
    • COVID-19 ECONOMIC ASSESSMENT
      • COVID-19 ECONOMIC IMPACT—SCENARIO ASSESSMENT
    • OBJECTIVES OF THE STUDY
    • MARKET DEFINITION
      • INCLUSIONS AND EXCLUSIONS
    • MARKET SCOPE
      • MARKET SEGMENTATION
      • YEARS CONSIDERED FOR THE STUDY
    • CURRENCY CONSIDERED
      • Table UNITED STATES DOLLAR EXCHANGE RATE, 2018–2020
    • STAKEHOLDERS
  • RESEARCH METHODOLOGY
    • RESEARCH DATA
      • SECONDARY DATA
      • PRIMARY DATA
        • Table PRIMARY INTERVIEWS
    • MARKET BREAKUP AND DATA TRIANGULATION
    • MARKET SIZE ESTIMATION
      • TOP-DOWN APPROACH
      • BOTTOM-UP APPROACH
    • MARKET FORECAST
      • Table FACTOR ANALYSIS
    • COMPANY EVALUATION QUADRANT METHODOLOGY
    • STARTUP/SME EVALUATION QUADRANT METHODOLOGY
    • ASSUMPTIONS FOR THE STUDY
    • LIMITATIONS OF THE STUDY
    • IMPLICATIONS OF COVID-19 ON THE DATA VISUALIZATION TOOLS MARKET
  • EXECUTIVE SUMMARY
    • Table GLOBAL DATA VISUALIZATION TOOLS MARKET SIZE AND GROWTH RATE, 2015–2020 (USD MILLION, Y-O-Y%)
    • Table GLOBAL DATA VISUALIZATION TOOLS MARKET SIZE AND GROWTH RATE, 2021–2026 (USD MILLION, Y-O-Y%)
  • PREMIUM INSIGHTS
    • ATTRACTIVE OPPORTUNITIES IN THE DATA VISUALIZATION TOOLS MARKET
    • DATA VISUALIZATION TOOLS MARKET, TOP THREE BUSINESS FUNCTIONS
    • DATA VISUALIZATION TOOLS MARKET, BY REGION
    • NORTH AMERICAN DATA VISUALIZATION TOOLS MARKET, BY COMPONENT AND DEPLOYMENT MODE
  • MARKET OVERVIEW AND INDUSTRY TRENDS
    • INTRODUCTION
    • DATA VISUALIZATION: EVOLUTION OF THE MARKET
    • DATA VISUALIZATION: TYPES
    • MARKET DYNAMICS
      • DRIVERS
      • RESTRAINTS
      • OPPORTUNITIES
      • CHALLENGES
      • CUMULATIVE GROWTH ANALYSIS
    • DATA VISUALIZATION TOOLS MARKET: ECOSYSTEM
    • CASE STUDY ANALYSIS
      • TVS CREDIT USES TABLEAU TO MONITOR NEEDS OF EMPLOYEES DURING COVID-19
      • EVERGREEN HEALTH DEPLOYED DUNDAS BI TO IMPROVE THE QUALITY OF PATIENT CARE
      • FLEETPRIDE TRANSFORMED SUPPLY CHAIN MANAGEMENT WITH IBM ANALYTICS
      • BOOKMYSHOW USES ALTERYX TO MAXIMIZE TICKET SALES FOR ENTERTAINMENT VENUES
      • ASIAN PAINTS USES SAS VISUAL ANALYTICS TO GET UP-TO-THE-DAY VISIBILITY OF OUTBOUND LOGISTICS AND FLEET PERFORMANCE
      • MERCEDES-AMG PETRONAS FORMULA ONE TEAM DEPLOYED TIBCO SPOTFIRE
      • GLOBAL MESSAGE SERVICES (GMS) ADOPTED DATABOX TO ENHANCE NETWORK CONNECTIVITY FOR MOBILE OPERATORS
      • HEATHROW AIRPORT ADOPTED POWER BI SOLUTION TO REDUCE PASSENGER TRAFFIC IN AIRPORT
      • UK POLICE FORCE VISUALIZES INCIDENT AND OPERATIONS DATA TO FIGHT CRIMES FASTER THROUGH QLIK SENSE
      • PACIFIC, GAS, AND ELECTRIC (PG&E) ADOPTED THE TERADATA VANTAGE PLATFORM TO SEGMENT CUSTOMER DATA
      • SALESFORCE HELPED PHILIPS DEVELOP NEW WAYS TO CATER TO NEEDS OF CUSTOMERS
    • DATA VISUALIZATION TOOLS MARKET: COVID-19 IMPACT
    • PATENT ANALYSIS
      • METHODOLOGY
      • DOCUMENT TYPE
        • Table PATENTS FILED
      • INNOVATION AND PATENT APPLICATIONS
        • Table TOP EIGHT PATENT OWNERS (US) IN THE DATA VISUALIZATION TOOLS MARKET, 2010- 2021
    • SUPPLY CHAIN ANALYSIS
    • TECHNOLOGY ANALYSIS
      • VIRTUAL REALITY OR AUGMENTED REALITY AND DATA VISUALIZATION
      • BLOCKCHAIN AND DATA VISUALIZATION
      • ARTIFICIAL INTELLIGENCE AND DATA VISUALIZATION
      • SMART DEVICES AND DATA VISUALIZATION
    • PRICING MODEL ANALYSIS
      • Table PRICING: DATA VISUALIZATION TOOLS
    • PORTER'S FIVE FORCES ANALYSIS
      • THREAT OF NEW ENTRANTS
      • THREAT OF SUBSTITUTES
      • BARGAINING POWER OF SUPPLIERS
      • BARGAINING POWER OF BUYERS
      • INTENSITY OF COMPETITIVE RIVALRY
    • SCENARIO
      • Table CRITICAL FACTORS TO IMPACT THE GROWTH OF THE DATA VISUALIZATION TOOLS MARKET
  • DATA VISUALIZATION TOOLS MARKET, BY TOOL
    • INTRODUCTION
      • TOOLS: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • TOOLS: COVID-19 IMPACT
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2015–2020 (USD MILLION)
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2021–2026 (USD MILLION)
    • STANDALONE
      • Table STANDALONE: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table STANDALONE: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • INTEGRATED
      • Table INTEGRATED: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table INTEGRATED: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
  • DATA VISUALIZATION TOOLS MARKET, BY ORGANIZATION SIZE
    • INTRODUCTION
      • ORGANIZATION SIZE: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • ORGANIZATION SIZE: COVID-19 IMPACT
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION)
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION)
    • LARGE ENTERPRISES
      • Table LARGE ENTERPRISES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table LARGE ENTERPRISES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • SMALL AND MEDIUM-SIZED ENTERPRISES
      • Table SMALL AND MEDIUM-SIZED ENTERPRISES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table SMALL AND MEDIUM-SIZED ENTERPRISES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
  • DATA VISUALIZATION TOOLS MARKET, BY DEPLOYMENT MODE
    • INTRODUCTION
      • DEPLOYMENT MODES: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • DEPLOYMENT MODES: COVID-19 IMPACT
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION)
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION)
    • ON-PREMISES
      • Table ON-PREMISES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table ON-PREMISES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • CLOUD
      • Table CLOUD: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table CLOUD: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
  • DATA VISUALIZATION TOOLS MARKET, BY BUSINESS FUNCTION
    • INTRODUCTION
      • BUSINESS FUNCTIONS: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • BUSINESS FUNCTIONS: COVID-19 IMPACT
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2020 (USD MILLION)
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2021–2026 (USD MILLION)
    • MARKETING AND SALES
      • Table MARKETING AND SALES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table MARKETING AND SALES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • HUMAN RESOURCES
      • Table HUMAN RESOURCES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table HUMAN RESOURCES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • OPERATIONS
      • Table OPERATIONS: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table OPERATIONS: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • FINANCE
      • Table FINANCE: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table FINANCE: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
  • DATA VISUALIZATION TOOLS MARKET, BY VERTICAL
    • INTRODUCTION
      • VERTICALS: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • VERTICALS: COVID-19 IMPACT
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION)
        • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION)
    • BANKING, FINANCIAL SERVICES, AND INSURANCE
      • Table BANKING, FINANCIAL SERVICES, AND INSURANCE: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table BANKING, FINANCIAL SERVICES, AND INSURANCE: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • GOVERNMENT
      • Table GOVERNMENT: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table GOVERNMENT: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • HEALTHCARE AND LIFE SCIENCES
      • Table HEALTHCARE AND LIFE SCIENCES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table HEALTHCARE AND LIFE SCIENCES: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • RETAIL AND ECOMMERCE
      • Table RETAIL AND ECOMMERCE: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table RETAIL AND ECOMMERCE: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • MANUFACTURING
      • Table MANUFACTURING: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table MANUFACTURING: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • TELECOMMUNICATIONS AND INFORMATION TECHNOLOGY
      • Table TELECOMMUNICATIONS AND INFORMATION TECHNOLOGY: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table TELECOMMUNICATIONS AND INFORMATION TECHNOLOGY: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • TRANSPORTATION AND LOGISTICS
      • Table TRANSPORTATION AND LOGISTICS: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table TRANSPORTATION AND LOGISTICS: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • OTHER VERTICALS
      • Table OTHER VERTICALS: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table OTHER VERTICALS: DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
  • DATA VISUALIZATION TOOLS MARKET, BY REGION
    • INTRODUCTION
      • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2015–2020 (USD MILLION)
      • Table DATA VISUALIZATION TOOLS MARKET SIZE, BY REGION, 2021–2026 (USD MILLION)
    • NORTH AMERICA
      • NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • NORTH AMERICA: COVID-19 IMPACT
      • NORTH AMERICA: REGULATIONS
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2015–2020 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2021–2026 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2020 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2021–2026 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION)
        • Table NORTH AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION)
      • UNITED STATES
      • CANADA
    • EUROPE
      • EUROPE: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • EUROPE: COVID-19 IMPACT
      • EUROPE: REGULATIONS
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2015–2020 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2021–2026 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2020 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2021–2026 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION)
        • Table EUROPE: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION)
      • UNITED KINGDOM
      • GERMANY
      • FRANCE
      • REST OF EUROPE
    • ASIA PACIFIC
      • ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • ASIA PACIFIC: COVID-19 IMPACT
      • ASIA PACIFIC: REGULATIONS
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2015–2020 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2021–2026 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2020 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2021–2026 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2015–2019 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION)
        • Table ASIA PACIFIC: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION)
      • CHINA
      • JAPAN
      • INDIA
      • REST OF ASIA PACIFIC
    • MIDDLE EAST AND AFRICA
      • MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • MIDDLE EAST AND AFRICA: COVID-19 IMPACT
      • MIDDLE EAST AND AFRICA: REGULATIONS
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2015–2020 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2021–2026 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2020 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2021–2025 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION)
        • Table MIDDLE EAST AND AFRICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION)
      • KINGDOM OF SAUDI ARABIA
      • UNITED ARAB EMIRATES
      • SOUTH AFRICA
      • REST OF MIDDLE EAST AND AFRICA
    • LATIN AMERICA
      • LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET DRIVERS
      • LATIN AMERICA: COVID-19 IMPACT
      • LATIN AMERICA: REGULATIONS
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2015–2020 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY TOOL, 2021–2026 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2015–2020 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY ORGANIZATION SIZE, 2021–2026 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2015–2020 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY DEPLOYMENT MODE, 2021–2026 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2015–2020 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY BUSINESS FUNCTION, 2021–2026 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2015–2020 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY VERTICAL, 2021–2026 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2015–2020 (USD MILLION)
        • Table LATIN AMERICA: DATA VISUALIZATION TOOLS MARKET SIZE, BY COUNTRY, 2021–2026 (USD MILLION)
      • BRAZIL
      • MEXICO
      • REST OF LATIN AMERICA
  • COMPETITIVE LANDSCAPE
    • OVERVIEW
    • KEY PLAYER STRATEGIES
    • MARKET SHARE, 2020
    • HISTORICAL REVENUE ANALYSIS OF KEY MARKET PLAYERS
    • COMPANY EVALUATION QUADRANT, 2020
      • STAR
      • EMERGING LEADERS
      • PERVASIVE
      • PARTICIPANTS
    • STRENGTH OF PRODUCT PORTFOLIO
    • BUSINESS STRATEGY EXCELLENCE
    • RANKING OF KEY MARKET PLAYERS IN THE DATA VISUALIZATION TOOLS MARKET, 2020
    • COMPANY (MAJOR PLAYERS) PRODUCT FOOTPRINT ANALYSIS
      • Table COMPANY (MAJOR PLAYERS) PRODUCT FOOTPRINT
      • Table COMPANY (MAJOR PLAYERS) VERTICAL FOOTPRINT – PART 1
      • Table COMPANY (MAJOR PLAYERS) VERTICAL FOOTPRINT – PART 2
      • Table COMPANY (MAJOR PLAYERS) REGION FOOTPRINT
    • STARTUP/SME EVALUATION QUADRANT, 2020
      • PROGRESSIVE COMPANIES
      • RESPONSIVE COMPANIES
      • DYNAMIC COMPANIES
      • STARTING BLOCKS
    • STRENGTH OF PRODUCT PORTFOLIO
    • BUSINESS STRATEGY EXCELLENCE
    • COMPANY (STARTUPS/ SMES) PRODUCT FOOTPRINT ANALYSIS
      • Table COMPANY (STARTUPS/ SMES) PRODUCT FOOTPRINT
      • Table COMPANY (STARTUPS/ SMES) VERTICAL FOOTPRINT – PART 1
      • Table COMPANY (STARTUPS/ SMES) VERTICAL FOOTPRINT – PART 2
      • Table COMPANY (STARTUPS/ SMES) REGION FOOTPRINT
    • COMPETITIVE SCENARIO
      • NEW SOLUTION LAUNCHES AND PRODUCT ENHANCEMENTS
        • Table NEW SOLUTION LAUNCHES AND PRODUCT ENHANCEMENTS, 2018–2019
      • DEALS
        • Table DEALS, 2018–2021
      • OTHERS
        • Table OTHERS, 2019–2021
  • COMPANY PROFILES
    • INTRODUCTION
    • MAJOR PLAYERS
      • SALESFORCE
        • Table SALESFORCE: BUSINESS OVERVIEW
        • Table SALESFORCE: TOOLS OFFERED
        • Table SALESFORCE: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table SALESFORCE: DATA VISUALIZATION TOOLS MARKET: DEALS
        • Table SALESFORCE: DATA VISUALIZATION TOOLS MARKET: OTHERS
      • SAP
        • Table SAP: BUSINESS OVERVIEW
        • Table SAP: TOOLS OFFERED
        • Table SAP: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table SAP: DATA VISUALIZATION TOOLS MARKET: DEALS
      • MICROSOFT
        • Table MICROSOFT: BUSINESS OVERVIEW
        • Table MICROSOFT: TOOLS OFFERED
        • Table MICROSOFT: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table MICROSOFT: DATA VISUALIZATION TOOLS MARKET: DEALS
        • Table MICROSOFT: DATA VISUALIZATION TOOLS MARKET: OTHERS
      • ORACLE
        • Table ORACLE: BUSINESS OVERVIEW
        • Table ORACLE: TOOLS OFFERED
        • Table ORACLE: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table ORACLE: DATA VISUALIZATION TOOLS MARKET: DEALS
      • IBM
        • Table IBM: BUSINESS OVERVIEW
        • Table IBM: TOOLS OFFERED
        • Table IBM: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table IBM: DATA VISUALIZATION TOOLS MARKET: DEALS
        • Table IBM: DATA VISUALIZATION TOOLS MARKET: OTHERS
      • AWS
        • Table AWS: BUSINESS OVERVIEW
        • Table AWS: TOOLS OFFERED
        • Table AWS: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table AWS: DATA VISUALIZATION TOOLS MARKET: OTHERS
      • ALTERYX
        • Table ALTERYX: BUSINESS OVERVIEW
        • Table ALTERYX: TOOLS OFFERED
        • Table ALTERYX: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table ALTERYX: DATA VISUALIZATION TOOLS MARKET: DEALS
      • ALIBABA CLOUD
        • Table ALIBABA CLOUD: BUSINESS OVERVIEW
        • Table ALIBABA CLOUD: TOOLS OFFERED
        • Table ALIBABA CLOUD: DATA VISUALIZATION TOOLS MARKET: DEALS
        • Table ALIBABA CLOUD: DATA VISUALIZATION TOOLS MARKET: OTHERS
      • SAS INSTITUTE
        • Table SAS INSTITUTE: BUSINESS OVERVIEW
        • Table SAS INSTITUTE: TOOLS OFFERED
        • Table SAS INSTITUTE: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
        • Table SAS INSTITUTE: DATA VISUALIZATION TOOLS MARKET: DEALS
      • DUNDAS
        • Table DUNDAS: BUSINESS OVERVIEW
        • Table DUNDAS: TOOLS OFFERED
        • Table DUNDAS: DATA VISUALIZATION TOOLS MARKET: SOLUTION LAUNCHES AND ENHANCEMENTS
    • OTHER PLAYERS
      • SISENSE
      • TIBCO SOFTWARE
      • QLIK
      • DOMO
      • GOODDATA
      • KLIPFOLIO
    • STARTUP/SME PROFILES
      • DATAFAY
      • ZEGAMI
      • LIVE EARTH
      • REEPORT
      • CLUVIO
      • WHATAGRAPH
      • DATABOX
      • DATAPINE
      • CHORD
      • TOUCAN TOCO
  • ADJACENT AND RELATED MARKETS
    • INTRODUCTION
    • BUSINESS INTELLIGENCE MARKET - GLOBAL FORECAST TO 2025
      • MARKET DEFINITION
      • MARKET OVERVIEW
        • Table BUSINESS INTELLIGENCE MARKET SIZE AND GROWTH RATE, 2016–2019 (USD MILLION, Y-O-Y %)
        • Table BUSINESS INTELLIGENCE MARKET SIZE AND GROWTH RATE, 2019–2025 (USD MILLION, Y-O-Y %)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2016–2019 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY COMPONENT, 2019–2025 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY DEPLOYMENT MODE, 2016–2019 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY DEPLOYMENT MODE, 2019–2025 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY ORGANIZATION SIZE, 2016–2019 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY ORGANIZATION SIZE, 2019–2025 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY BUSINESS FUNCTION, 2016–2019 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY BUSINESS FUNCTION, 2019–2025 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY INDUSTRY VERTICAL, 2016–2025 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY INDUSTRY VERTICAL, 2019–2025 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY REGION, 2016–2019 (USD MILLION)
        • Table BUSINESS INTELLIGENCE MARKET SIZE, BY REGION, 2020–2025 (USD MILLION)
    • BIG DATA MARKET - GLOBAL FORECAST TO 2025
      • MARKET DEFINITION
      • MARKET OVERVIEW
        • Table GLOBAL BIG DATA MARKET SIZE AND GROWTH RATE, 2018–2025 (USD MILLION AND Y-O-Y %)
        • Table BIG DATA MARKET SIZE, BY COMPONENT, 2018–2025 (USD MILLION)
        • Table BIG DATA MARKET SIZE, BY DEPLOYMENT MODE, 2018–2025 (USD MILLION)
        • Table BIG DATA MARKET SIZE, BY ORGANIZATION SIZE, 2018–2025 (USD MILLION)
        • Table BIG DATA MARKET SIZE, BY BUSINESS FUNCTION, 2018–2025 (USD MILLION)
        • Table BIG DATA MARKET SIZE, BY INDUSTRY, 2018–2025 (USD MILLION)
        • Table BIG DATA MARKET SIZE, BY REGION, 2018–2025 (USD MILLION)
  • APPENDIX
    • INDUSTRY EXPERTS
    • DISCUSSION GUIDE
    • KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
    • AVAILABLE CUSTOMIZATIONS
    • RELATED REPORTS
    • AUTHOR DETAILS

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