AI PC Market by Product - Global Forecast to 2031

The global AI PC market is expected to grow from USD 91.23 billion in 2025 to USD 260.43 billion by 2031, at a CAGR of 19.1%. The demand for high-performance gaming devices drives the adoption of AI PCs, as modern games require advanced AI for graphics and smarter NPC behavior. Features including procedural content generation, real-time ray tracing, and adaptive difficulty necessitate powerful computing. AI PCs with GPUs and NPUs deliver seamless gameplay and enhance the gaming experience. Additionally, the rise in content creation and game streaming has led gamers to seek systems that support multitasking with AI-based tools, boosting the appeal of AI-powered PCs.

“X86 compute architecture to account for significant share of AI PC market”

The x86 compute architecture contributes the largest share of the AI PC market as it has dominated personal computing for many years. In addition, it has widespread software compatibility and continues to improve performance. Intel and AMD developed x86 processors that power most desktop and notebook PCs globally, making them the default architecture for most AI PC deployments. Their mature platform supports operating systems, software packages, and developer tools. Moreover, recent developments in x86 architecture, such as integrating AI accelerators, improved multi-core performance, and upgraded power efficiency, enable these processors to host increasing AI workloads. This makes x86-based PCs compatible with consumer and enterprise usage scenarios, including real-time collaboration, creative applications, and business productivity. With leading PC makers still depending on x86 processors from Intel and AMD, and with these companies heavily investing in AI-optimized CPUs, the architecture is expected to continue leading the AI PC market.

“NPU compute type to grow fastest in AI PC market during forecast period”

The NPU compute type is set to grow rapidly in the AI PC market, as NPUs are optimized for processing neural networks, enabling faster and more energy-efficient execution of AI tasks such as speech recognition and face authentication. With the rising demand for low-power AI accelerators, companies such as Apple, Intel, Qualcomm, and AMD are integrating NPUs into their chipsets for on-device AI processing, enhancing response times, data privacy, and user experiences. Operating systems such as Windows and macOS are being optimized to leverage NPUs for features such as smart search and system performance improvements, making NPUs the standard in AI PCs.

“US to hold largest share of North American AI PC market”

The US is expected to capture the largest market share of the AI PC market in North America due to its leadership in technological innovation, presence of major tech firms such as Apple, Intel, and NVIDIA, and early adoption of AI solutions across industries. The strong infrastructure and consumer demand for advanced computing have driven the adoption of AI devices. US enterprises prioritize digital transformation by investing in AI PCs to boost productivity and enhance data security. Additionally, government support through funding and partnerships further strengthens the country's commitment to AI research and innovation, solidifying its position as a global leader in the AI PC market.

In-depth interviews have been conducted with C-level executives, directors, and other executives from various key organizations operating in the AI PC marketplace.

• By Company Type: Tier 1 – 40%, Tier 2 – 35%, and Tier 3 – 25%
• By Designation: C-level Executives – 35%, Directors – 45%, and Others – 20%
• By Region: North America– 45%, Europe – 25%, Asia Pacific – 20%, and RoW – 10%

The study includes an in-depth competitive analysis of these key players in the AI PC market, with their company profiles, recent developments, and key market strategies.

Research Coverage

This research report categorizes the AI PC market by product, operating system, compute architecture, compute type, price, end user, and region (North America, Europe, Asia Pacific). The report scope covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of the AI PC market. A thorough analysis of the key industry players has provided insights into their business overview, solutions and services, key strategies, Contracts, partnerships, agreements, new product and service launches, acquisitions, and recent developments associated with the AI PC market. This report covers a competitive analysis of the upcoming AI PC market ecosystem startups.

Reasons to Buy This Report

The report will help market leaders and new entrants with information on the closest approximations of the revenue numbers for the AI PC market and subsegments. It will also help stakeholders understand the competitive landscape and gain more insights to position their businesses better and plan suitable go-to-market strategies. The report also helps stakeholders understand the market pulse and provides information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

• Analysis of key drivers (rise of generative AI & productivity tools, increasing adoption of digital platforms, booming gaming industry, and advancements in AI and ML, enterprise adoption of intelligent productivity tools), restraints (reliance on cloud-based services, shortage of qualified professionals, and requirement for specialized hardware components), opportunities (requirement for hardware upgrades due to software optimization, advancements in AI hardware, increasing adoption in commercial sector, and integration into IoT ecosystems), and challenges (rapid technological evolution and upgrade cycles, high costs of AI-optimized hardware) influencing the growth of the AI PC market.
• Product Development/Innovation: The report includes detailed insights on upcoming technologies, research & development activities, and product launches in the AI PC market.
• Market Development: The report provides comprehensive information about lucrative markets and analyzes the AI PC market across varied regions.
• Market Diversification: It includes exhaustive information about new products, untapped geographies, recent developments, and investments in the AI PC market.
• Competitive Assessment: The AI PC market report includes information about In-depth assessments of market shares, growth strategies, and service offerings of leading players, such as Apple Inc. (US), Dell Inc. (US), HP Development Company, L.P. (US), Lenovo (China), and ASUSTeK Computer Inc. (Taiwan).

Tables List

Table 1 Ai Pc Market: Risk Analysis

Table 2 Roles Of Companies In Ai Pc Ecosystem

Table 3 Ai Pc Market: Porter's Five Forces Analysis

Table 4 Influence Of Stakeholders On Buying Process For

Top Two End Users (%)

Table 5 Key Buying Criteria For Top Two End Users

Table 6 Us-adjusted Reciprocal Tariff Rates, 2024 (Usd Billion)

Table 7 Key Product-related Tariff Effective

Table 8 Expected Change In Prices And Impact On End-use Market Due To Tariff Impact

Table 9 Import Data For Hs Code 847141-compliant Products, By Country, 2020–2024 (Usd Million)

Table 10 Export Data For Hs Code 847141-compliant Products, By Country, 2020–2024 (Usd Million)

Table 11 Patent Registrations, 2022–2024

Table 12 Tariff For Hs Code 847141-compliant Products Exported By China, 2023

Table 13 Tariff For Hs Code 847141-compliant Products Exported By Us, 2023

Table 14 Tariff For Hs Code 847141-compliant Products Exported

By Germany, 2023

Table 15 North America: Regulatory Bodies, Government Agencies, And Other Organizations

Table 16 Europe: Regulatory Bodies, Government Agencies, And Other Organizations

Table 17 Asia Pacific: Regulatory Bodies, Government Agencies, And Other Organizations

Table 18 Row: Regulatory Bodies, Government Agencies, And Other Organizations

Table 19 Regulatory Standards Related To Ai Pc Market

Table 20 Ai Pc Market: List Of Key Conferences And Events, 2025–2026

Table 21 Indicative Pricing Of Desktops/Notebooks Offered

By Key Players, 2024

Table 22 Indicative Pricing Of Workstations Offered By Key Players, 2024

Table 23 Indicative Pricing Of Desktops/Notebooks And Workstations,

By Region, 2024

Table 24 Ai Pc Market, By Product, 2024–2031 (Usd Million)

Table 25 Ai Pc Market, By Product, 2024–2031 (Million Units)

Table 26 Desktop/Notebook: Ai Pc Market, By Compute Type,

2024–2031 (Usd Million)

Table 27 Desktop/Notebook: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 28 Desktop/Notebook: Ai Pc Market, By End User,

2024–2031 (Million Units)

Table 29 Desktop/Notebook: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 30 Workstation: Ai Pc Market, By Compute Type, 2024–2031 (Usd Million)

Table 31 Workstation: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 32 Workstation: Ai Pc Market, By End User, 2024–2031 (Million Units)

Table 33 Workstation: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 34 Ai Pc Market, By Operating System, 2024–2031 (Usd Million)

Table 35 Ai Pc Market, By Compute Architecture, 2024–2031 (Usd Million)

Table 36 Ai Pc Market, By Compute Type, 2024–2031 (Usd Million)

Table 37 Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 38 Less Than Usd 1,200: Ai Pc Market, By Region, 2024–2031 (Usd Million)

Table 39 Usd 1,200 And Above: Ai Pc Market, By Region, 2024–2031 (Usd Million)

Table 40 Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 41 Ai Pc Market, By End User, 2024–2031 (Million Units)

Table 42 Consumer: Ai Pc Market, By Region, 2024–2031 (Usd Million)

Table 43 Consumer: Ai Pc Market In North America, By Country,

2024–2031 (Usd Million)

Table 44 Consumer: Ai Pc Market In Europe, By Country, 2024–2031 (Usd Million)

Table 45 Consumer: Ai Pc Market In Asia Pacific, By Country,

2024–2031 (Usd Million)

Table 46 Consumer: Ai Pc Market In Row, By Region, 2024–2031 (Usd Million)

Table 47 Consumer: Ai Pc Market In Middle East & Africa, By Region,

2024–2031 (Usd Million)

Table 48 Consumer: Ai Pc Market In Row, By Product, 2024–2031 (Usd Million)

Table 49 Enterprise: Ai Pc Market, By Region, 2024–2031 (Usd Million)

Table 50 Enterprise: Ai Pc Market In North America, By Country,

2024–2031 (Usd Million)

Table 51 Enterprise: Ai Pc Market In Europe, By Country,

2024–2031 (Usd Million)

Table 52 Enterprise: Ai Pc Market In Asia Pacific, By Country,

2024–2031 (Usd Million)

Table 53 Enterprise: Ai Pc Market In Row, By Region, 2024–2031 (Usd Million)

Table 54 Enterprise: Ai Pc Market In Middle East & Africa, By Region,

2024–2031 (Usd Million)

Table 55 Enterprise: Ai Pc Market In Row, By Product, 2024–2031 (Usd Million)

Table 56 Ai Pc Market, By Region, 2024–2031 (Usd Million)

Table 57 North America: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 58 North America: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 59 North America: Ai Pc Market, By Country, 2024–2031 (Usd Million)

Table 60 Us: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 61 Us: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 62 Canada: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 63 Canada: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 64 Mexico: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 65 Mexico: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 66 Europe: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 67 Europe: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 68 Europe: Ai Pc Market, By Country, 2024–2031 (Usd Million)

Table 69 Uk: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 70 Uk: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 71 Germany: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 72 Germany: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 73 Italy: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 74 Italy: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 75 France: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 76 France: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 77 Rest Of Europe: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 78 Rest Of Europe: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 79 Asia Pacific: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 80 Asia Pacific: Ai Pc Market, By Price, 2024–2031 (Usd Million))

Table 81 Asia Pacific: Ai Pc Market, By Country, 2024–2031 (Usd Million)

Table 82 China: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 83 China: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 84 Japan: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 85 Japan: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 86 India: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 87 India: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 88 South Korea: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 89 South Korea: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 90 Rest Of Asia Pacific: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 91 Rest Of Asia Pacific: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 92 Row: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 93 Row: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 94 Row: Ai Pc Market, By Region, 2024–2031 (Usd Million)

Table 95 Middle East & Africa: Ai Pc Market, By Country, 2024–2031 (Usd Million)

Table 96 Middle East & Africa: Ai Pc Market, By End User,

2024–2031 (Usd Million)

Table 97 Middle East & Africa: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 98 Gcc Countries: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 99 Rest Of Middle East & Africa: Ai Pc Market, By End User,

2024–2031 (Usd Million)

Table 100 South America: Ai Pc Market, By End User, 2024–2031 (Usd Million)

Table 101 South America: Ai Pc Market, By Price, 2024–2031 (Usd Million)

Table 102 Ai Pc Market: Overview Of Major Strategies Adopted By Key Players, 2023–2025

Table 103 Ai Pc Market: Degree Of Competition

Table 104 Ai Pc Market: Region Footprint

Table 105 Ai Pc Market: Product Footprint

Table 106 Ai Pc Market: End User Footprint

Table 107 Ai Pc Market: Operating System Footprint

Table 108 Ai Pc Market: Compute Type Footprint

Table 109 Ai Pc Market: Price Footprint

Table 110 Ai Pc Market: List Of Key Startups/Smes

Table 111 Ai Pc Market: Competitive Benchmarking Of Key Startups/Smes

Table 112 Ai Pc Market: Product Launches, January 2023–april 2025

Table 113 Ai Pc Market: Deals, January 2023–april 2025

Table 114 Ai Pc Market: Expansions, January 2023–april 2025

Table 115 Ai Pc Market: Other Developments, January 2023–april 2025

Table 116 Apple Inc.: Company Overview

Table 117 Apple Inc.: Products/Solutions/Services Offered

Table 118 Apple Inc.: Product Launches

Table 119 Apple Inc.: Deals

Table 120 Dell Inc.: Company Overview

Table 121 Dell Inc.: Products/Solutions/Services Offered

Table 122 Dell Inc.: Product Launches

Table 123 Dell Inc.: Deals

Table 124 Dell Inc.: Expansions

Table 125 Lenovo: Company Overview

Table 126 Lenovo: Products/Solutions/Services Offered

Table 127 Lenovo: Product Launches

Table 128 Lenovo: Deals

Table 129 Lenovo: Expansions

Table 130 Hp Development Company, L.P.: Company Overview

Table 131 Hp Development Company, L.P.: Products/Solutions/Services Offered

Table 132 Hp Development Company, L.P.: Product Launches

Table 133 Hp Development Company, L.P.: Deals

Table 134 Asustek Computer Inc.: Company Overview

Table 135 Asustek Computer Inc.: Products/Solutions/Services Offered

Table 136 Asustek Computer Inc.: Product Launches

Table 137 Intel Corporation: Company Overview

Table 138 Intel Corporation: Products/Solutions/Services Offered

Table 139 Intel Corporation: Product Launches

Table 140 Intel Corporation: Deals

Table 141 Intel Corporation: Other Developments

Table 142 Advanced Micro Devices, Inc.: Company Overview

Table 143 Advanced Micro Devices, Inc.: Products/Solutions/Services Offered

Table 144 Advanced Micro Devices, Inc.: Product Launches

Table 145 Advanced Micro Devices, Inc.: Deals

Table 146 Advanced Micro Devices, Inc.: Expansions

Table 147 Nvidia Corporation: Company Overview

Table 148 Nvidia Corporation: Products/Solutions/Services Offered

Table 149 Nvidia Corporation: Product Launches

Table 150 Nvidia Corporation: Deals

Table 151 Microsoft: Company Overview

Table 152 Microsoft: Products/Solutions/Services Offered

Table 153 Microsoft: Deals

Table 154 Microsoft: Other Developments

Table 155 Acer Inc.: Company Overview

Table 156 Acer Inc.: Products/Solutions/Services Offered

Table 157 Acer Inc.: Product Launches

Figures List

Figure 1 Ai Pc Market Segmentation And Regional Scope

Figure 2 Ai Pc Market: Research Design

Figure 3 Ai Pc Market: Research Flow Of Market Size Estimation

Figure 4 Ai Pc Market: Bottom-up Approach

Figure 5 Market Size Estimation Methodology (Supply-side):

Revenue Generated By Ai Pc Manufacturers

Figure 6 Ai Pc Market: Top-down Approach

Figure 7 Data Triangulation

Figure 8 Workstation Segment To Grow At Higher Cagr During Forecast Period

Figure 9 Windows Segment To Lead Market In 2031

Figure 10 Consumer Segment To Display Higher Cagr During Forecast Period

Figure 11 North America To Account For Largest Market Share In 2025

Figure 12 Ongoing Developments In Ai And Ml To Drive Market

Figure 13 Desktop/Notebook Segment To Hold Larger Market Share In 2025

Figure 14 Npu Segment To Account For Larger Market Share In 2031

Figure 15 Less Than Usd 1,200 Segment To Register Higher Cagr

During Forecast Period

Figure 16 China And Enterprises Segment To Hold Largest Market Shares In 2025

Figure 17 India To Record Highest Cagr In Ai Pc Market During Forecast Period

Figure 18 Ai Pc Market: Drivers, Restraints, Opportunities, And Challenges

Figure 19 Ai Pc Market: Impact Analysis Of Drivers

Figure 20 Ai Pc Market: Impact Analysis Of Restraints

Figure 21 Ai Pc Market: Impact Analysis Of Opportunities

Figure 22 Ai Pc Market: Impact Analysis Of Challenges

Figure 23 Ai Pc Market: Supply Chain

Figure 24 Trends/Disruptions Impacting Customer Business

Figure 25 Ai Pc Market: Ecosystem Analysis

Figure 26 Global Pc Shipment Forecast, 2020–2030

Figure 27 Ai Pc Market: Porter's Five Forces Analysis

Figure 28 Influence Of Stakeholders On Buying Process For Top Two End Users

Figure 29 Key Buying Criteria For Top Two End Users

Figure 30 Investment And Funding Scenario, 2022–2024 (Usd Million)

Figure 31 Import Data For Hs Code 847141-compliant Products,

By Country, 2020–2024

Figure 32 Export Data For Hs Code 847141-compliant Products,

By Country, 2020–2024 (Usd Million)

Figure 33 Number Of Patents Applied And Granted, 2014–2024

Figure 34 Indicative Pricing Of Products Of Key Players, 2024

Figure 35 Workstation Segment To Register Higher Cagr During Forecast Period

Figure 36 Windows Segment To Hold Largest Market Share In 2030

Figure 37 X86 Segment To Hold Larger Market Share In 2031

Figure 38 Npu Segment To Hold Largest Market Share In 2031

Figure 39 Usd 1,200 And Above Price Range Held Largest Market Share In 2024

Figure 40 Enterprise Segment Held Largest Market Share In 2024

Figure 41 Asia Pacific To Record Highest Cagr During Forecast Period

Figure 42 North America: Ai Pc Market Snapshot

Figure 43 Europe: Ai Pc Market Snapshot

Figure 44 Asia Pacific: Ai Pc Market Snapshot

Figure 45 Ai Pc Market: Revenue Analysis Of Key Players, 2022–2024

Figure 46 Ai Pc Market: Share Of Key Player, 2024

Figure 47 Ai Pc Market: Company Valuation, 2025

Figure 48 Ai Pc Market: Financial Metrics, 2025

Figure 49 Brand/Product Comparison Of Major Companies

Figure 50 Ai Pc Market: Company Evaluation Matrix (Key Players), 2024

Figure 51 Ai Pc Market: Company Footprint

Figure 52 Ai Pc Market: Company Evaluation Matrix (Startups/Smes), 2024

Figure 53 Apple Inc.: Company Snapshot

Figure 54 Dell Inc.: Company Snapshot

Figure 55 Lenovo: Company Snapshot

Figure 56 Hp Development Company, L.P.: Company Snapshot

Figure 57 Asustek Computer Inc.: Company Snapshot

Figure 58 Intel Corporation: Company Snapshot

Figure 59 Advanced Micro Devices, Inc.: Company Snapshot

Figure 60 Nvidia Corporation: Company Snapshot

Figure 61 Microsoft: Company Snapshot

Figure 62 Acer Inc.: Company Snapshot