General Product Consumption Market Research Reports & Industry Analysis
General Product Consumption Industry Research & Market Reports
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Redefined Households - TrendSights Analysis 2023
... why it is important, who is most influenced by it and how brands and manufacturers can capitalize. The research concludes by identifying where the trend is heading next and how long it will last. Family, ... Read More
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Affordability, Value and the Cost of Living: Spotlight on Sub-Saharan Africa
... details how companies can leverage affordability, technology, and values to cater to the needs of the growing population of 1.2 billion consumers, particularly the younger and lower-income segments. It also explores how companies that localize ... Read More
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Asia Pacific in 2040: The Future Demographic
... though the region will remain relatively young in terms of its median age. Urbanisation will continue to be rapid and further growth in the mega cities will bring challenges. Increasing prosperity will increase the consumer ... Read More
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Netherlands in 2040: The Future Demographic
... fertility rates, as older groups swell. Urbanisation will continue to be swift, with the country remaining one of the most urbanised regionally. As the population surges and income levels increase, the Netherlands will become increasingly ... Read More
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Megatrends in Malaysia
... has manifested in Malaysia. Euromonitor's Megatrends in Malaysia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, ... Read More
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Megatrends: Wellness - Mapping Strategic Priorities in Health, Beauty and Fashion
... and seamless integration into consumers' holistic well-being. Business investment should prioritise uniquely defined and untapped territories, like emotional relevance, advanced personalized health, and women's health initiatives, enhancing value perceptions across health, beauty, and fashion industries. ... Read More
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Affordability, Value, and the Cost of Living: Beyond Price Tags in Consumer Goods
... four major consumer goods industries – apparel, beauty and personal care, drinks, and food – to unpack the nuances of “affordability and value” across product categories. The varied perspectives empower companies to refine strategies and ... Read More
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Audience Analytics Market Share, Size, Trends, Industry Analysis Report, By Component (Solution, Services), By Application (Competitive Analysis, Sales & Marketing Management), By Enterprise Size, By End-use Industry, By Region, And Segment Forecasts, 2024 - 2032
... The global audience analytics market size is expected to reach USD 12.70 billion by 2032, according to a new study by Polaris Market Research. The report “Audience Analytics Market Share, Size, Trends, Industry Analysis Report, ... Read More
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Eastern Europe in 2040: The Future Demographic
... consumer landscape and putting pressure on government finances. Urbanisation will intensify even though nine of the largest cities are set to decline in size. Euromonitor's Eastern Europe in 2040: The Future Demographic report analyses factors ... Read More
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Megatrends: Understanding Sustainable Consumers 2023
... insights into the top five global Sustainable Consumer Types, leveraging data from Euromonitor International's Voice of the Consumer: Sustainability Survey. Euromonitor International’s Sustainability reports allows to hear the voice of the industry by exploring specific ... Read More
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Megatrends in Colombia
... in Colombia Euromonitor's Megatrends in Colombia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating ... Read More
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Top Global Consumer Trends 2024
... consumers’ values and shopping motivations. Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets ... Read More
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Megatrends: Shopper Reinvented – Impact on Consumer Goods and Services Categories
... shopping behaviour to reflect this new reality. Although consumers are increasingly focusing on value, what constitutes value is evolving to encompass priorities like convenience and unique experiences. This briefing explores how shoppers are reinventing global ... Read More
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Premiumization and Indulgence - Consumer TrendSights Analysis, 2023
... & Indulgence mega-trend, and focuses on how brands provide added value to their premium goods to make them more appealing and sophisticated. During times of busy lifestyles and poor work-life balance, consumers seek products that ... Read More
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Experience Economy - Consumer TrendSights Analysis, 2023
... & Indulgence mega-trend, and explores the growing demand for unusual, sensory-oriented shopping and consumption experiences. As the shopping experience for the fast-moving consumer goods is becoming increasingly standardized, a rising number of consumers are looking ... Read More
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Gender Identity - Consumer TrendSights Analysis, 2023
... & Expression and Demographics mega-trends, and focuses on how global consumers are redefining stereotypical gender-focused roles, biases and marketing strategies. Consumers are redefining and challenging conventional divisions between gender roles, thus blurring the boundaries between ... Read More
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Rapidly Aging Demographics and Opportunities from the Global Silver Economy-2050
... Aside from Western economies, which have traditionally been associated with aging populations, emerging market economies will see fast-growing aging populations between 2030 and 2050. In the light of these tectonic demographic shifts, it becomes increasingly ... Read More
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Affordability, Value and the Cost of Living: Where Do Opportunities Lie?
... considering category adjacencies and focusing on value, innovation, and aligning with evolving consumer lifestyles, businesses can safeguard profit margins and foster long-term growth. Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at ... Read More
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New Product Development Opportunities from the Rise of Solo Households
... solo households is growing globally, with millennials and boomers comprising the highest number of solo households. Household care brands can respond by leveraging low price, multi-functional, and hygienic features. Scope Urbanization rates and economic migration ... Read More
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Consumer Market Flashpoints: Rising Inequality
... Bottom of the Pyramid and the Middle Class consumers also presents growth opportunities. This briefing shortlists strategies for companies that act proactively and address rising inequality early on. Strategy Briefings offer unique insight into emerging ... Read More
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Megatrends: Sustainable Living - Impact on Consumer Goods and Service Categories
... pricing remains a challenge. Pressure is rising for climate action, thus transparency and reliable messaging are vital. This report aims to guide businesses in understanding conscious consumers, and help them uncover features for market growth ... Read More
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Megatrends: Pursuit of Value Impact on Consumer Goods and Services Categories
... but also as a result of the value shift towards conscious consumption and rising concerns about environmental issues. This report identifies the different consumer groups within the Pursuit of Value megatrend, explores their motivations, behaviours ... Read More
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Vietnam Cities Review
... rapid economic development is expected to place increased pressure on urban infrastructure and resources. As a result, prioritising sustainable urban development will become crucial to ensure a higher quality of life for city residents. Euromonitor ... Read More
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United Kingdom (UK) Christmas Intentions - Analysing Buying Dynamics, Channel Usage, Spending and Retailer Selection
... of the Christmas retail occasion ahead of the event, analysing consumers' intentions for spending. Key Highlights Seasonal food & drink is trailing behind in 2023, driven by the milder weather. The proportion of consumers that ... Read More
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Global Income and Expenditure Trends
... and expenditure insights are crucial in identifying the prospects and tailoring the approach. Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information ... Read More
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