PCs in Germany

PCs in Germany

Summary

PCs in Germany industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2015-19, and forecast to 2024). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights

  • The personal computers (PCs) market consists of the sales of both desktop and portable PCs.
  • The German PCs market had total revenues of $2,594.8m in 2019, representing a compound annual rate of change (CARC) of -2.1% between 2015 and 2019.
  • The portable PCs segment was the market's most lucrative in 2019, with total revenues of $2,193.8m, equivalent to 84.5% of the market's overall value.
  • Despite market consumption experiencing growth in the historic period, total revenues decreased, suggesting that PCs have decreased in value quite significantly.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the pcs market in Germany
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the pcs market in Germany
  • Leading company profiles reveal details of key pcs market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Germany pcs market with five year forecasts by both value and volume
Reasons to Buy
  • What was the size of the Germany pcs market by value in 2019?
  • What will be the size of the Germany pcs market in 2024?
  • What factors are affecting the strength of competition in the Germany pcs market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Germany's pcs market?


1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market rivalry
1.8. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What strategies do the leading players follow?
7.3. What threats do leading players face?
7.4. Who are the main challengers to the incumbents?
7.5. Has there been any recent M&A activity
8 Company Profiles
8.1. Lenovo Group Limited
8.2. HP Inc.
8.3. Apple Inc
8.4. Acer Incorporated
8.5. ASUSTeK Computer Inc.
8.6. Dell Technologies Inc.
8.7. Microsoft Corporation
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Germany PCs market value: $ million, 2015-19
Table 2: Germany PCs market volume: million households, 2015-19
Table 3: Germany PCs market category segmentation: $ million, 2019
Table 4: Germany PCs market geography segmentation: $ million, 2019
Table 5: Germany PCs market value forecast: $ million, 2019-24
Table 6: Germany PCs market volume forecast: million households, 2019-24
Table 7: Lenovo Group Limited: key facts
Table 8: Lenovo Group Limited: Annual Financial Ratios
Table 9: Lenovo Group Limited: Key Employees
Table 10: Lenovo Group Limited: Key Employees Continued
Table 11: HP Inc.: key facts
Table 12: HP Inc.: Annual Financial Ratios
Table 13: HP Inc.: Key Employees
Table 14: HP Inc.: Key Employees Continued
Table 15: Apple Inc: key facts
Table 16: Apple Inc: Annual Financial Ratios
Table 17: Apple Inc: Key Employees
Table 18: Apple Inc: Key Employees Continued
Table 19: Acer Incorporated: key facts
Table 20: Acer Incorporated: Annual Financial Ratios
Table 21: Acer Incorporated: Key Employees
Table 22: ASUSTeK Computer Inc.: key facts
Table 23: ASUSTeK Computer Inc.: Annual Financial Ratios
Table 24: ASUSTeK Computer Inc.: Key Employees
Table 25: Dell Technologies Inc.: key facts
Table 26: Dell Technologies Inc.: Key Employees
Table 27: Microsoft Corporation: key facts
Table 28: Microsoft Corporation: Annual Financial Ratios
Table 29: Microsoft Corporation: Key Employees
Table 30: Microsoft Corporation: Key Employees Continued
Table 31: Microsoft Corporation: Key Employees Continued
Table 32: Microsoft Corporation: Key Employees Continued
Table 33: Germany size of population (million), 2015-19
Table 34: Germany gdp (constant 2005 prices, $ billion), 2015-19
Table 35: Germany gdp (current prices, $ billion), 2015-19
Table 36: Germany inflation, 2015-19
Table 37: Germany consumer price index (absolute), 2015-19
Table 38: Germany exchange rate, 2015-19
List of Figures
Figure 1: Germany PCs market value: $ million, 2015-19
Figure 2: Germany PCs market volume: million households, 2015-19
Figure 3: Germany PCs market category segmentation: % share, by value, 2019
Figure 4: Germany PCs market geography segmentation: % share, by value, 2019
Figure 5: Germany PCs market value forecast: $ million, 2019-24
Figure 6: Germany PCs market volume forecast: million households, 2019-24
Figure 7: Forces driving competition in the PCs market in Germany, 2019
Figure 8: Drivers of buyer power in the PCs market in Germany, 2019
Figure 9: Drivers of supplier power in the PCs market in Germany, 2019
Figure 10: Factors influencing the likelihood of new entrants in the PCs market in Germany, 2019
Figure 11: Factors influencing the threat of substitutes in the PCs market in Germany, 2019
Figure 12: Drivers of degree of rivalry in the PCs market in Germany, 2019

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