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Media Market Summary, Competitive Analysis and Forecast, 2017-2027

Publisher MarketLine
Published May 01, 2023
Length 399 Pages
SKU # MTLN18064709

Description

Media Market Summary, Competitive Analysis and Forecast, 2017-2027


Summary

Global Media industry profile provides top-line qualitative and quantitative summary information including: industry size (value 2018-22, and forecast to 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the industry.

Key Highlights
  • The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
  • The advertising industry consists of revenues gained by any advertising activities or agencies providing advertising services, including display advertising services.
  • The broadcasting & cable TV market consists of all terrestrial, cable and satellite broadcasters of digital and analog television programming.
  • The market is valued as the revenues generated by broadcasters through subscriptions, or public funds (either through TV licenses, general taxation, or donations), but does not include revenues generated through advertising.
  • The publishing market consists of books, newspapers and magazines segments.
  • The book publishing segment includes publishers of academic, professional, general and other (fictions, non-fiction etc.) books. The market value of this segment refers to the domestic B2C sales of books only at the retail sales price (RSP).
  • The newspaper segment is valued as the sum of all revenues gained from the sale of newspapers including those gained through circulation, subscription (inc. online subscription), but excluding advertising revenues.
  • The magazine segment value is calculated as the revenues generated by publishers from B2C sales of copies of their products and does not include advertising revenues.
  • The movies & entertainment market consists of revenues from both: producers and distributors of entertainment formats, such as movies and music.
  • The movie box office segment is valued as the revenues received by box offices from total annual admissions.
  • The music & video segment covers retail sales of pre-recorded music singles, CDs, VCDs, DVDs and Blue-Ray disks, and paid downloadable music and video.
  • All market data and forecasts are represented in nominal terms (i.e., without adjustment for inflation) and all currency conversions used in the creation of this report have been calculated using constant 2021 annual average exchange rates.
  • The global media industry had total revenues of $1,214.3 billion in 2021, representing a compound annual growth rate (CAGR) of 1.2% between 2016 and 2021.
  • The advertising segment accounted for industry's the largest proportion in 2021, with total revenues of $695.7 billion, equivalent to 57.3% of the industry's overall value.
  • Social media continues to grow, with 53.3% of all people globally and 93% of internet users using social media every month.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the global media industry
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the global media industry
  • Leading company profiles reveal details of key media industry players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the global media industry with five year forecasts
Reasons to Buy
  • What was the size of the global media industry by value in 2022?
  • What will be the size of the global media industry in 2027?
  • What factors are affecting the strength of competition in the global media industry?
  • How has the industry performed over the last five years?
  • What are the main segments that make up the global media industry?

Table of Contents

399 Pages
1 EXECUTIVE SUMMARY
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Competitive landscape
2 Introduction
2.1. What is this report about?
2.2. Who is the target reader?
2.3. How to use this report
2.4. Definitions
3 Global Media
3.1. Market Overview
3.2. Market Data
3.3. Market Segmentation
3.4. Market outlook
3.5. Five forces analysis
4 Macroeconomic Indicators
4.1. Country data
5 Media in Asia-Pacific
5.1. Market Overview
5.2. Market Data
5.3. Market Segmentation
5.4. Market outlook
5.5. Five forces analysis
6 Media in Europe
6.1. Market Overview
6.2. Market Data
6.3. Market Segmentation
6.4. Market outlook
6.5. Five forces analysis
7 Macroeconomic Indicators
7.1. Country data
8 Media in France
8.1. Market Overview
8.2. Market Data
8.3. Market Segmentation
8.4. Market outlook
8.5. Five forces analysis
9 Macroeconomic Indicators
9.1. Country data
10 Media in Germany
10.1. Market Overview
10.2. Market Data
10.3. Market Segmentation
10.4. Market outlook
10.5. Five forces analysis
11 Macroeconomic Indicators
11.1. Country data
12 Media in Italy
12.1. Market Overview
12.2. Market Data
12.3. Market Segmentation
12.4. Market outlook
12.5. Five forces analysis
13 Macroeconomic Indicators
13.1. Country data
14 Media in Japan
14.1. Market Overview
14.2. Market Data
14.3. Market Segmentation
14.4. Market outlook
14.5. Five forces analysis
15 Macroeconomic Indicators
15.1. Country data
16 Media in Australia
16.1. Market Overview
16.2. Market Data
16.3. Market Segmentation
16.4. Market outlook
16.5. Five forces analysis
17 Macroeconomic Indicators
17.1. Country data
18 Media in Canada
18.1. Market Overview
18.2. Market Data
18.3. Market Segmentation
18.4. Market outlook
18.5. Five forces analysis
19 Macroeconomic Indicators
19.1. Country data
20 Media in China
20.1. Market Overview
20.2. Market Data
20.3. Market Segmentation
20.4. Market outlook
20.5. Five forces analysis
21 Macroeconomic Indicators
21.1. Country data
22 Media in The Netherlands
22.1. Market Overview
22.2. Market Data
22.3. Market Segmentation
22.4. Market outlook
22.5. Five forces analysis
23 Macroeconomic Indicators
23.1. Country data
24 Media in Spain
24.1. Market Overview
24.2. Market Data
24.3. Market Segmentation
24.4. Market outlook
24.5. Five forces analysis
25 Macroeconomic Indicators
25.1. Country data
26 Media in The United Kingdom
26.1. Market Overview
26.2. Market Data
26.3. Market Segmentation
26.4. Market outlook
26.5. Five forces analysis
27 Macroeconomic Indicators
27.1. Country data
28 Media in The United States
28.1. Market Overview
28.2. Market Data
28.3. Market Segmentation
28.4. Market outlook
28.5. Five forces analysis
29 Macroeconomic Indicators
29.1. Country data
30 Company Profiles
30.1. Omnicom Group, Inc.
30.2. Pearson plc
30.3. Zee Entertainment Enterprises Limited
30.4. Bouygues SA
30.5. France Televisions SA
30.6. Dassault Systemes SA
30.7. Lagardere SCA
30.8. Vivendi S.A.
30.9. Axel Springer SE
30.10. Zweites Deutsches Fernsehen
30.11. Radiotelevisione italiana SpA
30.12. Arnoldo Mondadori Editore S.p.A.
30.13. GEDI Gruppo Editoriale SpA
30.14. NHK Spring Co Ltd
30.15. Nippon Television Holdings Inc
30.16. Hakuhodo DY Holdings Inc
30.17. Fuji Media Holdings Inc
30.18. Banco ABC Brasil SA
30.19. Nine Entertainment Co Holdings Ltd
30.20. BCE Inc.
30.21. Shaw Communications Inc
30.22. Postmedia Network Canada Corp.
30.23. Torstar Corporation
30.24. Xinhua Winshare Publishing and Media Co., Ltd
30.25. Publicis Groupe SA
30.26. Tribune Media Company (Inactive)
30.27. Koninklijke KPN N.V.
30.28. RTL Group SA
30.29. Mediahuis NV
30.30. de Persgroep Nederland BV
30.31. VodafoneZiggo Group BV
30.32. Dentsu Group Inc.
30.33. Atresmedia Corporacion de Medios de Comunicacion SA
30.34. Promotora de Informaciones SA
30.35. Havas Media
30.36. MFE-MediaForEurope N.V.
30.37. Vocento SA
30.38. Sky Limited
30.39. Daily Mail and General Trust Plc.
30.40. British Broadcasting Corporation
30.41. Comcast Corporation
30.42. The Walt Disney Company
30.43. Sing Tao News Corp Ltd
30.44. WPP plc
30.45. AT&T Inc
30.46. Bertelsmann SE & Co. KGaA
31 Appendix
31.1. Methodology
31.2. About MarketLine
List of Tables
Table 1: Global media industry value: $ billion, 2017-22
Table 2: Global media industry category segmentation: % share, by value, 2017–2022
Table 3: Global media industry category segmentation: $ billion, 2017-2022
Table 4: Global media industry geography segmentation: $ billion, 2022
Table 5: Global media industry value forecast: $ billion, 2022–27
Table 6: Global size of population (million), 2018–22
Table 7: Global gdp (constant 2005 prices, $ billion), 2018–22
Table 8: Global gdp (current prices, $ billion), 2018–22
Table 9: Global inflation, 2018–22
Table 10: Global consumer price index (absolute), 2018–22
Table 11: Global exchange rate, 2018–22
Table 12: Asia-Pacific media industry value: $ billion, 2017-22
Table 13: Asia–Pacific media industry category segmentation: % share, by value, 2017–2022
Table 14: Asia-Pacific media industry category segmentation: $ billion, 2017-2022
Table 15: Asia–Pacific media industry geography segmentation: $ billion, 2022
Table 16: Asia-Pacific media industry value forecast: $ billion, 2022–27
Table 17: Europe media industry value: $ billion, 2017-22
Table 18: Europe media industry category segmentation: % share, by value, 2017–2022
Table 19: Europe media industry category segmentation: $ billion, 2017-2022
Table 20: Europe media industry geography segmentation: $ billion, 2022
Table 21: Europe media industry value forecast: $ billion, 2022–27
Table 22: Europe size of population (million), 2018–22
Table 23: Europe gdp (constant 2005 prices, $ billion), 2018–22
Table 24: Europe gdp (current prices, $ billion), 2018–22
Table 25: Europe inflation, 2018–22
Table 26: Europe consumer price index (absolute), 2018–22
Table 27: Europe exchange rate, 2018–22
Table 28: France media industry value: $ billion, 2017-22
Table 29: France media industry category segmentation: % share, by value, 2017–2022
Table 30: France media industry category segmentation: $ billion, 2017-2022
Table 31: France media industry geography segmentation: $ billion, 2022
Table 32: France media industry value forecast: $ billion, 2022–27
Table 33: France size of population (million), 2018–22
Table 34: France gdp (constant 2005 prices, $ billion), 2018–22
Table 35: France gdp (current prices, $ billion), 2018–22
Table 36: France inflation, 2018–22
Table 37: France consumer price index (absolute), 2018–22
Table 38: France exchange rate, 2018–22
Table 39: Germany media industry value: $ billion, 2017-22
Table 40: Germany media industry category segmentation: % share, by value, 2017–2022
Table 41: Germany media industry category segmentation: $ billion, 2017-2022
Table 42: Germany media industry geography segmentation: $ billion, 2022
Table 43: Germany media industry value forecast: $ billion, 2022–27
Table 44: Germany size of population (million), 2018–22
Table 45: Germany gdp (constant 2005 prices, $ billion), 2018–22
Table 46: Germany gdp (current prices, $ billion), 2018–22
Table 47: Germany inflation, 2018–22
Table 48: Germany consumer price index (absolute), 2018–22
Table 49: Germany exchange rate, 2018–22
Table 50: Italy media industry value: $ billion, 2017-22
Table 51: Italy media industry category segmentation: % share, by value, 2017–2022
Table 52: Italy media industry category segmentation: $ billion, 2017-2022
Table 53: Italy media industry geography segmentation: $ billion, 2022
Table 54: Italy media industry value forecast: $ billion, 2022–27
Table 55: Italy size of population (million), 2018–22
Table 56: Italy gdp (constant 2005 prices, $ billion), 2018–22
Table 57: Italy gdp (current prices, $ billion), 2018–22
Table 58: Italy inflation, 2018–22
Table 59: Italy consumer price index (absolute), 2018–22
Table 60: Italy exchange rate, 2018–22
Table 61: Japan media industry value: $ billion, 2017-22
Table 62: Japan media industry category segmentation: % share, by value, 2017–2022
Table 63: Japan media industry category segmentation: $ billion, 2017-2022
Table 64: Japan media industry geography segmentation: $ billion, 2022
Table 65: Japan media industry value forecast: $ billion, 2022–27
Table 66: Japan size of population (million), 2018–22
Table 67: Japan gdp (constant 2005 prices, $ billion), 2018–22
Table 68: Japan gdp (current prices, $ billion), 2018–22
Table 69: Japan inflation, 2018–22
Table 70: Japan consumer price index (absolute), 2018–22
Table 71: Japan exchange rate, 2018–22
Table 72: Australia media industry value: $ billion, 2017-22
Table 73: Australia media industry category segmentation: % share, by value, 2017–2022
Table 74: Australia media industry category segmentation: $ billion, 2017-2022
Table 75: Australia media industry geography segmentation: $ billion, 2022
Table 76: Australia media industry value forecast: $ billion, 2022–27
Table 77: Australia size of population (million), 2018–22
Table 78: Australia gdp (constant 2005 prices, $ billion), 2018–22
Table 79: Australia gdp (current prices, $ billion), 2018–22
Table 80: Australia inflation, 2018–22
Table 81: Australia consumer price index (absolute), 2018–22
Table 82: Australia exchange rate, 2018–22
Table 83: Canada media industry value: $ billion, 2017-22
Table 84: Canada media industry category segmentation: % share, by value, 2017–2022
Table 85: Canada media industry category segmentation: $ billion, 2017-2022
Table 86: Canada media industry geography segmentation: $ billion, 2022
Table 87: Canada media industry value forecast: $ billion, 2022–27
Table 88: Canada size of population (million), 2018–22
Table 89: Canada gdp (constant 2005 prices, $ billion), 2018–22
Table 90: Canada gdp (current prices, $ billion), 2018–22
List of Figures
Figure 1: Global media industry value: $ billion, 2017-22
Figure 2: Global media industry category segmentation: $ billion, 2017-2022
Figure 3: Global media industry geography segmentation: % share, by value, 2022
Figure 4: Global media industry value forecast: $ billion, 2022–27
Figure 5: Forces driving competition in the global media industry, 2022
Figure 6: Drivers of buyer power in the global media industry, 2022
Figure 7: Drivers of supplier power in the global media industry, 2022
Figure 8: Factors influencing the likelihood of new entrants in the global media industry, 2022
Figure 9: Factors influencing the threat of substitutes in the global media industry, 2022
Figure 10: Drivers of degree of rivalry in the global media industry, 2022
Figure 11: Asia-Pacific media industry value: $ billion, 2017-22
Figure 12: Asia-Pacific media industry category segmentation: $ billion, 2017-2022
Figure 13: Asia–Pacific media industry geography segmentation: % share, by value, 2022
Figure 14: Asia-Pacific media industry value forecast: $ billion, 2022–27
Figure 15: Forces driving competition in the media industry in Asia-Pacific, 2022
Figure 16: Drivers of buyer power in the media industry in Asia-Pacific, 2022
Figure 17: Drivers of supplier power in the media industry in Asia-Pacific, 2022
Figure 18: Factors influencing the likelihood of new entrants in the media industry in Asia-Pacific, 2022
Figure 19: Factors influencing the threat of substitutes in the media industry in Asia-Pacific, 2022
Figure 20: Drivers of degree of rivalry in the media industry in Asia-Pacific, 2022
Figure 21: Europe media industry value: $ billion, 2017-22
Figure 22: Europe media industry category segmentation: $ billion, 2017-2022
Figure 23: Europe media industry geography segmentation: % share, by value, 2022
Figure 24: Europe media industry value forecast: $ billion, 2022–27
Figure 25: Forces driving competition in the media industry in Europe, 2022
Figure 26: Drivers of buyer power in the media industry in Europe, 2022
Figure 27: Drivers of supplier power in the media industry in Europe, 2022
Figure 28: Factors influencing the likelihood of new entrants in the media industry in Europe, 2022
Figure 29: Factors influencing the threat of substitutes in the media industry in Europe, 2022
Figure 30: Drivers of degree of rivalry in the media industry in Europe, 2022
Figure 31: France media industry value: $ billion, 2017-22
Figure 32: France media industry category segmentation: $ billion, 2017-2022
Figure 33: France media industry geography segmentation: % share, by value, 2022
Figure 34: France media industry value forecast: $ billion, 2022–27
Figure 35: Forces driving competition in the media industry in France, 2022
Figure 36: Drivers of buyer power in the media industry in France, 2022
Figure 37: Drivers of supplier power in the media industry in France, 2022
Figure 38: Factors influencing the likelihood of new entrants in the media industry in France, 2022
Figure 39: Factors influencing the threat of substitutes in the media industry in France, 2022
Figure 40: Drivers of degree of rivalry in the media industry in France, 2022
Figure 41: Germany media industry value: $ billion, 2017-22
Figure 42: Germany media industry category segmentation: $ billion, 2017-2022
Figure 43: Germany media industry geography segmentation: % share, by value, 2022
Figure 44: Germany media industry value forecast: $ billion, 2022–27
Figure 45: Forces driving competition in the media industry in Germany, 2022
Figure 46: Drivers of buyer power in the media industry in Germany, 2022
Figure 47: Drivers of supplier power in the media industry in Germany, 2022
Figure 48: Factors influencing the likelihood of new entrants in the media industry in Germany, 2022
Figure 49: Factors influencing the threat of substitutes in the media industry in Germany, 2022
Figure 50: Drivers of degree of rivalry in the media industry in Germany, 2022
Figure 51: Italy media industry value: $ billion, 2017-22
Figure 52: Italy media industry category segmentation: $ billion, 2017-2022
Figure 53: Italy media industry geography segmentation: % share, by value, 2022
Figure 54: Italy media industry value forecast: $ billion, 2022–27
Figure 55: Forces driving competition in the media industry in Italy, 2022
Figure 56: Drivers of buyer power in the media industry in Italy, 2022
Figure 57: Drivers of supplier power in the media industry in Italy, 2022
Figure 58: Factors influencing the likelihood of new entrants in the media industry in Italy, 2022
Figure 59: Factors influencing the threat of substitutes in the media industry in Italy, 2022
Figure 60: Drivers of degree of rivalry in the media industry in Italy, 2022
Figure 61: Japan media industry value: $ billion, 2017-22
Figure 62: Japan media industry category segmentation: $ billion, 2017-2022
Figure 63: Japan media industry geography segmentation: % share, by value, 2022
Figure 64: Japan media industry value forecast: $ billion, 2022–27
Figure 65: Forces driving competition in the media industry in Japan, 2022
Figure 66: Drivers of buyer power in the media industry in Japan, 2022
Figure 67: Drivers of supplier power in the media industry in Japan, 2022
Figure 68: Factors influencing the likelihood of new entrants in the media industry in Japan, 2022
Figure 69: Factors influencing the threat of substitutes in the media industry in Japan, 2022
Figure 70: Drivers of degree of rivalry in the media industry in Japan, 2022
Figure 71: Australia media industry value: $ billion, 2017-22
Figure 72: Australia media industry category segmentation: $ billion, 2017-2022
Figure 73: Australia media industry geography segmentation: % share, by value, 2022
Figure 74: Australia media industry value forecast: $ billion, 2022–27
Figure 75: Forces driving competition in the media industry in Australia, 2022
Figure 76: Drivers of buyer power in the media industry in Australia, 2022
Figure 77: Drivers of supplier power in the media industry in Australia, 2022
Figure 78: Factors influencing the likelihood of new entrants in the media industry in Australia, 2022
Figure 79: Factors influencing the threat of substitutes in the media industry in Australia, 2022
Figure 80: Drivers of degree of rivalry in the media industry in Australia, 2022
Figure 81: Canada media industry value: $ billion, 2017-22
Figure 82: Canada media industry category segmentation: $ billion, 2017-2022
Figure 83: Canada media industry geography segmentation: % share, by value, 2022
Figure 84: Canada media industry value forecast: $ billion, 2022–27
Figure 85: Forces driving competition in the media industry in Canada, 2022
Figure 86: Drivers of buyer power in the media industry in Canada, 2022
Figure 87: Drivers of supplier power in the media industry in Canada, 2022
Figure 88: Factors influencing the likelihood of new entrants in the media industry in Canada, 2022
Figure 89: Factors influencing the threat of substitutes in the media industry in Canada, 2022
Figure 90: Drivers of degree of rivalry in the media industry in Canada, 2022

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