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Make-Up in Europe

Publisher MarketLine
Published Nov 13, 2025
Length 47 Pages
SKU # MTLN20768489

Description

Make-Up in Europe

Summary

Make-Up in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2019-24, and forecast to 2029). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

Key Highlights
  • Makeup market includes cosmetic products applied to the face, body, or nails to enhance or improve one’s appearance, color, or texture.
  • The European makeup market recorded revenues of $17,181.1 million in 2024, representing a compound annual growth rate (CAGR) of 1.5% between 2019-24.
  • Market consumption volumes declined with a negative CAGR of 1.3% between 2019-24, reaching a total of 1,677.5 million units in 2024.
  • The European makeup market registered sluggish growth during 2019-24, primarily due to the economic challenges and the COVID19 pandemic. Despite traditionally high demand, makeup product sales declined from 2020 to 2022 due to lockdowns that kept people at home. Additionally, the growing preference for remote or hybrid work models reduced the usage of makeup products, leading to further decline.
Scope
  • Save time carrying out entry-level research by identifying the size, growth, and leading players in the make-up market in Europe
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the make-up market in Europe
  • Leading company profiles reveal details of key make-up market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Europe make-up market with five year forecasts
Reasons to Buy
  • What was the size of the Europe make-up market by value in 2024?
  • What will be the size of the Europe make-up market in 2029?
  • What factors are affecting the strength of competition in the Europe make-up market?
  • How has the market performed over the last five years?
  • How large is Europe’s make-up market in relation to its regional counterparts?

Table of Contents

47 Pages
1.Executive Summary
1.1.Market value
1.2.Market value forecast
1.3.Market volume
1.4.Market volume forecast
1.5.Category segmentation
1.6.Geography segmentation
1.7.Market share
1.8.Market rivalry
1.9.Competitive landscape
2.Market Overview
2.1.Market definition
2.2.Market analysis
3.Market Data
3.1.Market value
3.2.Market volume
4.Market Segmentation
4.1.Category segmentation
4.2.Geography segmentation
4.3.Market distribution
5.Market Outlook
5.1.Market value forecast
5.2.Market volume forecast
6.Five Forces Analysis
6.1.Summary
6.2.Buyer power
6.3.Supplier power
6.4.New entrants
6.5.Threat of substitutes
6.6.Degree of rivalry
7.Competitive Landscape
7.1.Market share
7.2.Who are the leading players in the European make-up market?
7.3.Which companies have been most successful in increasing their market shares during 2019-24?
7.4.Which companies market shares have suffered over the same period (2019-24)?
7.5.What are the most popular brands in the European make-up market?
7.6.What have been the most significant developments in the European make-up market in 2024?
8.Company Profiles
8.1.L'Oreal SA
8.2.The Estee Lauder Companies Inc
8.3.Coty Inc
8.4.LVMH Moet Hennessy Louis Vuitton SE
9.Macroeconomic Indicators
9.1.Country data
10.Appendix
10.1.Methodology
10.2.Industry associations
10.3.Related MarketLine research
10.4.About MarketLine
List of Tables
Table 1: Europe make-up market value: $ million, 2019-24
Table 2: Europe make-up market volume: million units, 2019-24
Table 3: Europe make-up market category segmentation: % share, by value, 2019-24
Table 4: Europe make-up market category segmentation: $ million, 2019-24
Table 5: Europe make-up market geography segmentation: $ million, 2024
Table 6: Europe make-up market distribution: % share, by value, 2024
Table 7: Europe make-up market value forecast: $ million, 2024-29
Table 8: Europe make-up market volume forecast: million units, 2024-29
Table 9: Europe make-up market share: % share, by value, 2024
Table 10: L'Oreal SA: Key Facts
Table 11: L'Oreal SA: Annual Financial Ratios
Table 12: L'Oreal SA: Key Employees
Table 13: L'Oreal SA: Key Employees Continued
Table 14: The Estee Lauder Companies Inc: Key Facts
Table 15: The Estee Lauder Companies Inc: Annual Financial Ratios
Table 16: The Estee Lauder Companies Inc: Key Employees
Table 17: Coty Inc: Key Facts
Table 18: Coty Inc: Annual Financial Ratios
Table 19: Coty Inc: Key Employees
Table 20: LVMH Moet Hennessy Louis Vuitton SE: Key Facts
Table 21: LVMH Moet Hennessy Louis Vuitton SE: Annual Financial Ratios
Table 22: LVMH Moet Hennessy Louis Vuitton SE: Key Employees
Table 23: LVMH Moet Hennessy Louis Vuitton SE: Key Employees Continued
Table 24: Europe Size of Population (Million), 2020-24
Table 25: Europe Real GDP (Constant 2010 Prices, $ Billion), 2020-24
Table 26: Europe GDP (Current Prices, $ Billion), 2020-24
Table 27: Europe Inflation, 2020-24
Table 28: Europe Consumer Price Index (Absolute), 2020-24
Table 29: Europe Exchange Rate, 2019-24
List of Figures
Figure 1: Europe make-up market value: $ million, 2019-24
Figure 2: Europe make-up market volume: million units, 2019-24
Figure 3: Europe make-up market category segmentation: $ million, 2019-24
Figure 4: Europe make-up market geography segmentation: % share, by value, 2024
Figure 5: Europe make-up market distribution: % share, by value, 2024
Figure 6: Europe make-up market value forecast: $ million, 2024-29
Figure 7: Europe make-up market volume forecast: million units, 2024-29
Figure 8: Forces driving competition in the make-up market in Europe, 2024
Figure 9: Drivers of buyer power in the make-up market in Europe, 2024
Figure 10: Drivers of supplier power in the make-up market in Europe, 2024
Figure 11: Factors influencing the likelihood of new entrants in the make-up market in Europe, 2024
Figure 12: Factors influencing the threat of substitutes in the make-up market in Europe, 2024
Figure 13: Drivers of degree of rivalry in the make-up market in Europe, 2024
Figure 14: Europe make-up market share: % share, by value, 2024

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