Global Analytics as a Service Market 2016-2020

Global Analytics as a Service Market 2016-2020

About Global Analytics as a Service

AaaS emerged from the integration of cloud computing and analytics solutions. It acts as a service model that involves analysis taking place using analytics software and being delivered through web-based technologies. AaaS providers offer services under subscription-based or pay-per-use models.

AaaS products include cloud-based BI solutions and SaaS-based social media AaaS. Cloud BI solutions involve effectively delivering business analytics solutions to customers at low cost. SaaS-based social media AaaS involves remote positioning of different tools, which helps collect data, analyze the trends and patterns of visitors, and find better ways to serve customers.

Technavio’s analysts forecast the global AaaS market to grow at a CAGR of 29.08% during the period 2016-2020.

Covered in this report

The report covers the present scenario and the growth prospects of the global AaaS market for 2016-2020. To calculate the market size, analysts have considered the revenue generated from cloud analytics, taking into account AaaS solutions, software, applications, cloud support, and maintenance.

The market is divided into the following segments based on geography:

  • Americas
  • APAC
  • EMEA
Technavio's report, Global Analytics as a Service Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors
  • Amazon Web Services
  • CSC
  • HP
  • IBM
  • Oracle
  • SAS Institute
Other prominent vendors
  • eBay
  • Information Builders
  • LiquidHub
  • Qlik Tech
  • MicroStrategy
  • Opera
  • Solutions
  • SAP
  • Tableau Software
Market driver
  • Growing adoption of data analytics
  • For a full, detailed list, view our report
Market challenge
  • Data security concerns
  • For a full, detailed list, view our report
Market trend
  • Increased adoption of big data
  • For a full, detailed list, view our report
Key questions answered in this report
  • What will the market size be in 2020 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?


Press Release

Technavio Announces the Publication of its Research Report – Global Analytics as a Service Market 2016-2020

Technavio recognizes the following companies as the key players in the Global Analytics as a Service Market: Amazon Web Services, CSC, HP, IBM, Oracle and SAS Institute

Other Prominent Vendors in the market are: eBay, Information Builders, LiquidHub, MicroStrategy, Opera Solutions, Qlik, SAP, and Tableau Software.

Commenting on the report, an analyst from Technavio’s team said: “Big data is gaining popularity due to the substantial growth in structured and unstructured data. AaaS manages data, as the majority of data is unorganized, and analyzes the data, which helps organizations access and use important data to make timely decisions.”

According to the report, one of the most prominent drivers of the market is the increased adoption of data analytics. Most of the benefits of data analysis come from its ability to recognize patterns and make experience-based predictions. Organizations are adopting data analytics to determine consumption patterns, customer acquisition, and other ways to increase revenue, cut costs, and maintain customer loyalty.

Further, the report states that as AaaS integrates data from different databases and makes predictions by recognizing patterns in the data, critical data leaks can take place. These can deeply impact company operations. The combination of critical data residing in the cloud and the presence of unskilled users accessing the data can amount to significant risk for organizations.

Companies Mentioned

Amazon Web Services, CSC, HP, IBM, Oracle, SAS Institute, eBay, Information Builders, LiquidHub, MicroStrategy, Opera Solutions, Qlik, SAP, Tableau Software.

  • Executive summary
    • Highlights
  • Scope of the report
    • Top-vendor offerings
      • Table Product offerings
  • Market research methodology
    • Research methodology
    • Economic indicators
  • Introduction
    • Key market highlights
  • Market landscape
    • Analytics overview
      • Table Categories of cloud analytics
    • Market size and forecast
      • Table Global AaaS market 2015-2020 ($ billions)
  • Market segmentation by end user
  • Geographical segmentation
    • Table Global AaaS market by region 2015
    • Table Global AaaS market by region 2015-2020
    • Table Global AaaS market revenue by region 2015-2020 ($ billions)
  • Market drivers
    • Growing adoption of data analytics
    • Large volumes of data generated from social media
    • Cost-effectiveness
  • Impact of drivers
    • Table Impact of drivers
  • Market challenges
    • Data security concerns
    • Lack of skilled analytics professionals
    • Issues with data integration
  • Impact of drivers and challenges
    • Table Impact of drivers and challenges
  • Market trends
    • Increased adoption of big data
    • Emergence of mobile analytics
    • Adoption of cloud BI and analytics
    • Emergence of AaaS in healthcare sector
  • Five forces analysis
    • Table Five forces analysis
  • Vendor landscape
    • Competitive scenario
    • Summary of key vendors
    • Other prominent vendors
  • Appendix
    • List of abbreviations
  • Explore Technavio

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