Global Adaptive Learning Software Market 2023-2027

Global Adaptive Learning Software Market 2023-2027

Technavio has been monitoring the adaptive learning software market and is poised to grow by $1178.71 mn from 2023-2027, accelerating at a CAGR of 19.37% during the forecast period. Our report on the adaptive learning software market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current global market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the increasing need for personalized learning, the inclusion of analytics, and rising government regulations in adaptive learning.

Technavio's adaptive learning software market is segmented as below:

By End-user

  • Ed-tech companies
  • Educational institutions
  • Corporate sectors
By Deployment
  • Cloud-based deployment
  • On-premises deployment
By Geographical Landscape
  • North America
  • Europe
  • APAC
  • South America
  • Middle East and Africa
This study identifies the assessment functionalities in adaptive learning software as one of the prime reasons driving the adaptive learning software market growth during the next few years. Also, the emergence of mobile learning and the growing prominence of gamification in adaptive learning will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the adaptive learning software market covers the following areas:
  • Adaptive learning software market sizing
  • Adaptive learning software market forecast
  • Adaptive learning software market industry analysis
Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading adaptive learning software market vendors that include Adobe Inc., Cornerstone OnDemand Inc., D2L Corp., DreamBox Learning Inc., iEnergizer Ltd., Instructure Holdings Inc., International Business Machines Corp., John Wiley and Sons Inc., Kidaptive Inc., Korn Ferry, Learning Technologies Group Plc, Lincoln Learning Solutions, Microsoft Corp., New Leaf Technologies Pty Ltd., Pearson Plc, Richardson Consulting Group, Skillsoft Corp., Think and Learn Pvt. Ltd., and Totara Learning Solutions Ltd. Also, the adaptive learning software market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.


  • Executive Summary
    • Market overview
      • Table Executive Summary – Chart on Market Overview
      • Table Executive Summary – Data Table on Market Overview
      • Table Executive Summary – Chart on Global Market Characteristics
      • Table Executive Summary – Chart on Market by Geography
      • Table Executive Summary – Chart on Market Segmentation by End-user
      • Table Executive Summary – Chart on Market Segmentation by Deployment
      • Table Executive Summary – Chart on Incremental Growth
      • Table Executive Summary – Data Table on Incremental Growth
      • Table Executive Summary – Chart on Vendor Market Positioning
  • Market Landscape
    • Market ecosystem
      • Table Parent market
      • Table Market Characteristics
  • Market Sizing
    • Market definition
      • Table Offerings of vendors included in the market definition
    • Market segment analysis
      • Table Market segments
    • Market size 2022
    • Market outlook: Forecast for 2022-2027
      • Table Chart on Global - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Global - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Global Market: Year-over-year growth 2022-2027 (%)
      • Table Data Table on Global Market: Year-over-year growth 2022-2027 (%)
  • Historic Market Size
    • Global adaptive learning software market 2017 - 2021
      • Table Historic Market Size – Data table on global adaptive learning software market 2017 – 2021 ($ million)
    • End-user Segment Analysis 2017 - 2021
      • Table Historic Market Size – End-user Segment 2017 - 2021 ($ million)
    • Deployment Segment Analysis 2017 - 2021
      • Table Historic Market Size – Deployment Segment 2017 - 2021 ($ million)
    • Geography Segment Analysis 2017 - 2021
      • Table Historic Market Size – Geography Segment 2017 - 2021 ($ million)
    • Country Segment Analysis 2017 - 2021
      • Table Historic Market Size – Country Segment 2017 - 2021 ($ million)
  • Five Forces Analysis
    • Five forces summary
      • Table Five forces analysis - Comparison between2022 and 2027
    • Bargaining power of buyers
      • Table Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027
    • Bargaining power of suppliers
      • Table Bargaining power of suppliers – Impact of key factors in 2022 and 2027
    • Threat of new entrants
      • Table Threat of new entrants – Impact of key factors in 2022 and 2027
    • Threat of substitutes
      • Table Threat of substitutes – Impact of key factors in 2022 and 2027
    • Threat of rivalry
      • Table Threat of rivalry – Impact of key factors in 2022 and 2027
    • Market condition
      • Table Chart on Market condition - Five forces 2022 and 2027
  • Market Segmentation by End-user
    • Market segments
      • Table Chart on End-user - Market share 2022-2027 (%)
      • Table Data Table on End-user - Market share 2022-2027 (%)
    • Comparison by End-user
      • Table Chart on Comparison by End-user
      • Table Data Table on Comparison by End-user
    • Ed-tech companies - Market size and forecast 2022-2027
      • Table Chart on Ed-tech companies - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Ed-tech companies - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Ed-tech companies - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Ed-tech companies - Year-over-year growth 2022-2027 (%)
    • Educational institutions - Market size and forecast 2022- 2027
      • Table Chart on Educational institutions - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Educational institutions - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Educational institutions - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Educational institutions - Year-over-year growth 2022-2027 (%)
    • Corporate sectors - Market size and forecast 2022-2027
      • Table Chart on Corporate sectors - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Corporate sectors - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Corporate sectors - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Corporate sectors - Year-over-year growth 2022-2027 (%)
    • Market opportunity by End-user
      • Table Market opportunity by End-user ($ million)
  • Market Segmentation by Deployment
    • Market segments
      • Table Chart on Deployment - Market share 2022-2027 (%)
      • Table Data Table on Deployment - Market share 2022-2027 (%)
    • Comparison by Deployment
      • Table Chart on Comparison by Deployment
      • Table Data Table on Comparison by Deployment
    • Cloud-based deployment - Market size and forecast 2022-2027
      • Table Chart on Cloud-based deployment - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Cloud-based deployment - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Cloud-based deployment - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Cloud-based deployment - Year-over-year growth 2022-2027 (%)
    • On-premises deployment - Market size and forecast 2022-2027
      • Table Chart on On-premises deployment - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on On-premises deployment - Market size and forecast 2022-2027 ($ million)
      • Table Chart on On-premises deployment - Year-over-year growth 2022-2027 (%)
      • Table Data Table on On-premises deployment - Year-over-year growth 2022-2027 (%)
    • Market opportunity by Deployment
      • Table Market opportunity by Deployment ($ million)
  • Customer Landscape
    • Customer landscape overview
      • Table Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Geographic Landscape
    • Geographic segmentation
      • Table Chart on Market share by geography 2022-2027 (%)
      • Table Data Table on Market share by geography 2022-2027 (%)
    • Geographic comparison
      • Table Chart on Geographic comparison
      • Table Data Table on Geographic comparison
    • North America - Market size and forecast 2022-2027
      • Table Chart on North America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on North America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on North America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on North America - Year-over-year growth 2022-2027 (%)
    • Europe - Market size and forecast 2022-2027
      • Table Chart on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Europe - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Europe - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Europe - Year-over-year growth 2022-2027 (%)
    • APAC - Market size and forecast 2022-2027
      • Table Chart on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on APAC - Market size and forecast 2022-2027 ($ million)
      • Table Chart on APAC - Year-over-year growth 2022-2027 (%)
      • Table Data Table on APAC - Year-over-year growth 2022-2027 (%)
    • South America - Market size and forecast 2022-2027
      • Table Chart on South America - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on South America - Market size and forecast 2022-2027 ($ million)
      • Table Chart on South America - Year-over-year growth 2022-2027 (%)
      • Table Data Table on South America - Year-over-year growth 2022-2027 (%)
    • Middle East and Africa - Market size and forecast 2022- 2027
      • Table Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
    • US - Market size and forecast 2022-2027
      • Table Chart on US - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on US - Market size and forecast 2022-2027 ($ million)
      • Table Chart on US - Year-over-year growth 2022-2027 (%)
      • Table Data Table on US - Year-over-year growth 2022-2027 (%)
    • Germany - Market size and forecast 2022-2027
      • Table Chart on Germany - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Germany - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Germany - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Germany - Year-over-year growth 2022-2027 (%)
    • Canada - Market size and forecast 2022-2027
      • Table Chart on Canada - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Canada - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Canada - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Canada - Year-over-year growth 2022-2027 (%)
    • UK - Market size and forecast 2022-2027
      • Table Chart on UK - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on UK - Market size and forecast 2022-2027 ($ million)
      • Table Chart on UK - Year-over-year growth 2022-2027 (%)
      • Table Data Table on UK - Year-over-year growth 2022-2027 (%)
    • Japan - Market size and forecast 2022-2027
      • Table Chart on Japan - Market size and forecast 2022-2027 ($ million)
      • Table Data Table on Japan - Market size and forecast 2022-2027 ($ million)
      • Table Chart on Japan - Year-over-year growth 2022-2027 (%)
      • Table Data Table on Japan - Year-over-year growth 2022-2027 (%)
    • Market opportunity by geography
      • Table Market opportunity by geography ($ million)
  • Drivers, Challenges, and Trends
    • Market drivers
      • Increasing need for personalized learning
      • Inclusion of analytics
      • Rising government regulations in adaptive learning
    • Market challenges
      • Increasing costs related to implementation and training
      • Lack of technical expertise and infrastructure
      • Growing safety and security issues
    • Impact of drivers and challenges
      • Table Impact of drivers and challenges in 2022 and 2027
    • Market trends
      • Assessment functionalities in adaptive learning software
      • Emergence of mobile learning
      • Growing prominence for gamification in adaptive learning
  • Vendor Landscape
    • Overview
    • Vendor landscape
      • Table Overview on Criticality of inputs and Factors of differentiation
    • Landscape disruption
      • Table Overview on factors of disruption
    • Industry risks
      • Table Impact of key risks on business
  • Vendor Analysis
    • Vendors covered
      • Table Vendors covered
    • Market positioning of vendors
      • Table Matrix on vendor position and classification
    • Adobe Inc.
      • Table Adobe Inc. - Overview
      • Table Adobe Inc. - Business segments
      • Table Adobe Inc. - Key news
      • Table Adobe Inc. - Key offerings
      • Table Adobe Inc. - Segment focus
    • Cornerstone OnDemand Inc.
      • Table Cornerstone OnDemand Inc. - Overview
      • Table Cornerstone OnDemand Inc. - Product / Service
      • Table Cornerstone OnDemand Inc. - Key offerings
    • D2L Corp.
      • Table D2L Corp. - Overview
      • Table D2L Corp. - Product / Service
      • Table D2L Corp. - Key news
      • Table D2L Corp. - Key offerings
    • DreamBox Learning Inc.
      • Table DreamBox Learning Inc. - Overview
      • Table DreamBox Learning Inc. - Product / Service
      • Table DreamBox Learning Inc. - Key news
      • Table DreamBox Learning Inc. - Key offerings
    • iEnergizer Ltd.
      • Table iEnergizer Ltd. - Overview
      • Table iEnergizer Ltd. - Business segments
      • Table iEnergizer Ltd. - Key offerings
      • Table iEnergizer Ltd. - Segment focus
    • Instructure Holdings Inc.
      • Table Instructure Holdings Inc. - Overview
      • Table Instructure Holdings Inc. - Product / Service
      • Table Instructure Holdings Inc. - Key offerings
    • International Business Machines Corp.
      • Table International Business Machines Corp. - Overview
      • Table International Business Machines Corp. - Business segments
      • Table International Business Machines Corp. - Key offerings
      • Table International Business Machines Corp. - Segment focus
    • John Wiley and Sons Inc.
      • Table John Wiley and Sons Inc. - Overview
      • Table John Wiley and Sons Inc. - Business segments
      • Table John Wiley and Sons Inc. - Key offerings
      • Table John Wiley and Sons Inc. - Segment focus
    • Kidaptive Inc.
      • Table Kidaptive Inc. - Overview
      • Table Kidaptive Inc. - Product / Service
      • Table Kidaptive Inc. - Key offerings
    • Korn Ferry
      • Table Korn Ferry - Overview
      • Table Korn Ferry - Business segments
      • Table Korn Ferry - Key offerings
      • Table Korn Ferry - Segment focus
    • Learning Technologies Group Plc
      • Table Learning Technologies Group Plc - Overview
      • Table Learning Technologies Group Plc - Business segments
      • Table Learning Technologies Group Plc - Key news
      • Table Learning Technologies Group Plc - Key offerings
      • Table Learning Technologies Group Plc - Segment focus
    • Microsoft Corp.
      • Table Microsoft Corp. - Overview
      • Table Microsoft Corp. - Business segments
      • Table Microsoft Corp. - Key news
      • Table Microsoft Corp. - Key offerings
      • Table Microsoft Corp. - Segment focus
    • New Leaf Technologies Pty Ltd.
      • Table New Leaf Technologies Pty Ltd. - Overview
      • Table New Leaf Technologies Pty Ltd. - Product / Service
      • Table New Leaf Technologies Pty Ltd. - Key offerings
    • Pearson Plc
      • Table Pearson Plc - Overview
      • Table Pearson Plc - Business segments
      • Table Pearson Plc - Key offerings
      • Table Pearson Plc - Segment focus
    • Think and Learn Pvt. Ltd.
      • Table Think and Learn Pvt. Ltd. - Overview
      • Table Think and Learn Pvt. Ltd. - Product / Service
      • Table Think and Learn Pvt. Ltd. - Key offerings
  • Appendix
    • Scope of the report
      • Market definition
      • Objectives
      • Notes and caveats
    • Inclusions and exclusions checklist
      • Table Inclusions checklist
      • Table Exclusions checklist
    • Currency conversion rates for US$
      • Table Currency conversion rates for US$
    • Research methodology
      • Table Research methodology
      • Table Validation techniques employed for market sizing
      • Table Information sources
    • List of abbreviations
      • Table List of abbreviations

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