Worldwide Automated Software Quality Market Shares, 2020: Rapid Digitalization Impels Ongoing Quality Adoption

Worldwide Automated Software Quality Market Shares, 2020: Rapid Digitalization Impels Ongoing Quality Adoption

This IDC study provides an analysis of the 2020 automated software quality (ASQ) vendor market share. It discusses IDC's ASQ assessment with specific vendor analysis for a market that continued with improved single-digit growth of 5.6% to $3.1 billion in 2020 (as compared with 4.7% to $2.9 billion in 2019). As organizations continued to invest in ASQ solutions to address increased complexity across a variety of vectors (including business, technology, software sourcing, and diverse platform deployment with mobile, social business, and cloud), nearly all major share ASQ solution providers experienced some revenue increases because of a significant digital innovation and transformation and DevOps during a dramatically unpredictable, volatile global economy. Others experienced losses largely because of evolving product releases, shifts to cloud delivery models, acquisition transitions, and some encroachment by open source tools, including major revenue player Micro Focus (combined with HPE) at 16.5% share (down from Micro Focus' 18% revenue share in 2019), with an IDC estimated decline of 3.2%. Microsoft had growth of 7.9%, an improved share. IBM, at 6.9% share, experienced some growth of 0.8% in 2020, according to IDC estimates. Midsize innovative vendors in emerging technology areas such as mobile, code analytics, software quality analysis and measurement (SQAM), and cloud testing contributed to enable improved ASQ growth in 2020. We are also observing the impact of OSS usage and integration by vendors (such as Selenium and Cucumber). We also saw acquisitions moving into 2020 and during 1H21. Longer term and moving into 2H21, the ASQ market is slated for an overall trajectory of growth. IDC expects ongoing acquisitions in the near term as enterprise providers seek to broaden their ASQ portfolios and as organizations must respond to increasing levels of technology and edge platform complexity while driving innovation with hybrid work."In a global economy that experienced unprecedented volatility with our global health crisis during 2020, rapid shifts to digitization saw ongoing investment and increased demand for ASQ solutions and solid growth, along with acquisitions and shifting of major vendor allocations for enterprise ASQ. Market and product evolution are occurring as larger vendors deliver more complete quality and life-cycle management solutions and consolidation continues," says Melinda Ballou, research director for Agile ALM, Quality, and Portfolio Strategies at IDC. "As a result of the earlier disruption and ongoing software quality challenges, we saw continuing ASQ investments. Smaller vendors continue to play a crucial role for market innovation, as exemplified in cloud testing, quality measurement with static and dynamic analyses and security leverage, and agile, embedded, and mobile solutions; while these areas have been dominated by small and medium-sized companies, we see enterprise and suite providers engaging as well. We expect additional acquisitions and, despite a dismal and historically shifting worldwide economic outlook resulting from the COVID-19 pandemic, some ASQ growth in the 2021–2024 time frame."

Please Note: Extended description available upon request.

IDC Market Share Figure
Executive Summary
Advice for Technology Suppliers
Advice for Those Targeting the ASQ Market
Market Share
Who Shaped the Year
Market Context
Significant Market Developments
Market Definition
Related Research

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