Western Europe Collaborative Applications Forecast, 2016-2020
A majority of European organizations driving digital transformation projects are looking for opportunities to improve internal operations, with the desired outcome of improving customer experience. Collaboration technologies have been identified as one of the most important areas where investments will take place, said Jan van Vonno, senior research analyst, IDC's European Software Team. "Going forward, we expect to see more business managers getting involved in IT decision making as they look for solutions that enable them to accelerate productivity and interface with other enterprise systems to ultimately improve the customer experience."
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