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Western Europe Business Analytics Software Market Shares, 2014: Big Gains and Big Losses

Western Europe Business Analytics Software Market Shares, 2014: Big Gains and Big Losses

The Western European business analytics market showed healthy growth in 2014, said Alys Woodward, research director, IDC Worldwide Advanced and Predictive Analytics and European Big Data. "As business analytics evolves toward Big Data, successful vendors in this market combine successful sales execution, appropriate localization, and a balanced product portfolio that combines traditional 2nd Platform offerings with forward-looking 3rd Platform solutions. This way, they can manage their revenue streams alongside their customers' journeys toward digital transformation and analytical maturity."


IDC Market Share Figure
Executive Summary
Advice for Technology Suppliers
Market Share
Who Shaped the Year
Market Context
Growth Accelerators
Macroeconomic Climate in Europe
Digital Transformation
Demand for Self-Service
Demand for Predictability
Growth Inhibitors
Transition from On-Premises to Cloud Deployments
Open Source Technology Options
Significant Market Developments
The Incumbent Effect: Buying Business Analytics from Suppliers of Other Technologies
The Rise of Self-Service Visual Discovery
Cloud-Based Delivery of Business Analytics Will Accelerate
The Highest Contributors to Market Growth in 2014
Methodology
Company-Level Data Collection
Exchange Rates
Market Definition
Exclusions
Related Research

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