VMware's Shift to Suites Drives IDC's Tracker and Market Share Updates
This IDC study discusses how VMware's strategic shift to suite- and bundle-based selling is being reflected in IDC's 2015 Software Tracker and market share revenue and market growth estimates. Since the 2012 introduction of vCloud Suite and the 2013 launch of vSphere with Operations Management, VMware has used its management software portfolio to differentiate vSphere and help maintain overall corporate revenue growth even as its core hypervisor market has matured and standalone hypervisor sales have flattened. "IDC estimates that vSphere unit sales continue to increase slowly," states Mary Johnston Turner, IDC research vice president, Enterprise Systems Management Software, "but from a revenue perspective, the growth has shifted away from vSphere toward VMware's cloud management software portfolio."
Learn how to effectively navigate the market research process to help guide your organization on the journey to success.Download eBook