The Urgent Need for Telcos to Focus on Network Analytics
In today's hypercompetitive world, where carriers are facing all sorts of challenges, they can extract immense value from batch analyses, with real-time versions of data traversing through their networks. Although the amount of data generated within a telecom environment is gigantic, creating challenges around data aggregation and summarization, the consequences in terms of planning network investments and developing intimate perspectives on user experience create a huge opportunity for efficient capital investment and greater customer engagement. "Leveraging insights from both digital and physical worlds, in real time and historically, network analytics solutions can help telcos immensely on their transformation journeys," says Nikhil Batra, senior research manager, IDC Asia/Pacific Communications Service Provider Practice.
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