SAP InnovationX Offers A New Game Equation: X+O=XM

SAP InnovationX Offers A New Game Equation: X+O=XM

This IDC Market Note examines key takeaways from the SAP InnovationX event in London held on March 7, 2019. The most discussed topics across the speaker sessions were scalability, agility, flexibility, and shorter E2E time. But the leading theme of the whole event was the "new data equation" from SAP's acquisition of Qualtrics in January 2019. With the combination of experience data (X-data from Qualtrics) and operational data (O-data from SAP), SAP will deliver better experience management (XM), thus X+O=XM.

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Executive Snapshot
In This Market Note
IDC's Point of View
X+O=XM
Learnings and Experiences From the Field: SAP in Motion
Google Cloud for SAP Solutions
Lloyds Banking Group on SAP C/4 HANA
Microsoft, 22 Years with SAP
The Human Side of SAP's DX
SAP SuccessFactors for IBM
SAP Believes in the Future: Start-Up Engagement Experience
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Synopsis

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