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Navigating Current Business Challenges and the Future of Office Printing — Insights from Print Vendors

Publisher IDC
Published May 05, 2025
Length 18 Pages
SKU # IDC20014553

Description

This IDC Market Perspective presents responses from a brief survey IDC conducted with all major print and copy OEMs in March and April 2025. The survey aimed to capture an overall market assessment of the hardcopy industry. We used 10 open-ended questions for respondents to elaborate their thoughts and opinions on important market developments. "We continue to observe inherent challenges in the legacy print business that are growing in intensity under highly volatile geopolitical market conditions. For print OEMs, it means that the market shows formidable obstacles to gain success," said Keith Kmetz, program vice president, Imaging, Printing, and Document Solutions at IDC. "The key is to increase market share at the expense of competitors while gaining net-new business through adjacent product and market categories. Although this is a difficult position to be in, we believe that we will see successes achieved by a certain set of OEMs that focus on strong execution and high levels of customer service to maintain a future growth path."

Table of Contents

18 Pages

Executive Snapshot

New Market Developments and Dynamics

Top 3 Challenges for Running the Business in 2025

Top 3 Business Areas of Focus and Expected Successes in Print for 2025

Utilizing and Capitalizing on the Promises of AI

Top-of-Mind Print and Document Security Issues

Channel Strategy Evolution

Channel Partner Needs from OEMs

End-User Customer Needs from OEMs

Top Vertical Opportunities for Print

Top Vertical Opportunities for Scanning, Digitization, and Workflow Automation

Advice for Printer OEM Vendors

Challenges

Areas of Focus and Expected Successes

AI

Security

Channel Strategy

Tech Buyer Concerns

Learn More

Related Research

Synopsis

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