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IoT: The Next Big Thing for the Channel

IoT: The Next Big Thing for the ChannelThis IDC study highlights how the IT channel ecosystem can participate in the rapidly growing IoT marketplace. Increasingly, IoT is driving end-customer demand and is changing the scale of IT computing, necessitating that all IT partners get on board. "For channel partners to succeed in IoT, there are prerequisite competencies they must optimize and business model changes they must embrace. Partners cannot do it all and need to work with an ecosystem of providers across industries to succeed," said Pam Miller, director, Partnering Research in Channels and Alliances, IDC.


IDC Opinion
In This Study
Methodology
Situation Overview
IoT Predictions
IoT Is Complex
The Importance of Analytics and Cognitive
The Channel: Who, What, When, Where, Why, and How of IoT
Why: Is IoT Important for the Channel?
Where: Revenue by Use Case
Who: Characteristics of Successful IoT Partners
What: IoT Partner Programs
What: Solution Providers Must Do
Specialize by Vertical Market
Customer Outcome Focus
No One Company Can Do It All
The Partner Journey
How: Business Models Opportunities
When: Solution Providers Must Get Started Now
Competition
OT Crossover
Telecom Crossover
Future Outlook
Essential Guidance
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Related Research
Synopsis

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