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IDC Perspective: Key Technology Strategy Takeaways from NRF 2022

Publisher IDC
Published Mar 02, 2022
Length 5 Pages
SKU # IDC17015909

Description

IDC Perspective: Key Technology Strategy Takeaways from NRF 2022

This IDC Perspective discusses key takeaways from NRF 2022. An overarching theme at NRF 2022 was the importance of achieving the seamless omni-channel operations that consumers expect to effectively compete and differentiate in today's retail environment. Digital infrastructure, including cloud, edge, and secure connectivity, is essential to achieve agile, personalized, data-driven, integrated seamless operations that today's consumers expect. Security across operations, including data security, cybersecurity, fraud mitigation, and loss prevention, was also a prominent theme. In addition, amid rising consumer embrace of sustainable shopping and willingness to pay a premium for this, technology vendors showcased a wide range of technologies to improve sustainability across all points of retail operations. According to Margot Juros, research manager, Worldwide Retail Technology Strategies at IDC, "At NRF 2022, the message came through loud and clear of the importance of integration and interoperability in today's hybrid phygital world — making everything work well together. Modern digital infrastructure is essential to retailers' ability to achieve it."

Please Note: Extended description available upon request.

Table of Contents

5 Pages
Executive Snapshot
Situation Overview
Takeaway 1: The Agility and Adaptability Imperative
Takeaway 2: Loss Prevention and Fraud Are Critical Pain Points
Takeaway 3: Sustainability Throughout Operations Is Essential
Advice for the Technology Buyer
Learn More
Related Research
Synopsis

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