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Weight Management: Consumer Mindsets & Actions - US Nuances on Weight, Dieting, & Exercise

Publisher HealthFocus International
Published Oct 26, 2023
Length 98 Pages
SKU # HF19227052

Description

Weight Management: Consumer Mindsets & Actions - US Nuances on Weight, Dieting, & Exercise


This report will be your efficient, go-to resource for US market-level insights into how consumers approach weight loss and weight management.

We explore weight-management goals, attitudes and actions - including diet and exercise.

This report also includes a profile of weight-focused dieters to uncover useful insights and understanding for effective communication.

Table of Contents

98 Pages
Introduction and Methodology
Executive Overview and Summary of Findings
Consumers' Current Focus on Weight Management
How Weight Fits in the Health Equation
Consumer Disconnect: Reality and Proactivity Gaps
Consumers' Attitudes Towards Weight
Taking Action: Exercise and Product Choice Related to Weight
Consumer Profile: Understanding Weight-Focused Dieters

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