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Welcia, Japan (Health and Beauty) Shoppers Profile, Market Share and Competitive Positioning

Publisher GlobalData
Published Jun 21, 2022
Length 20 Pages
SKU # GBDT17402283

Description

Welcia, Japan (Health and Beauty) Shoppers Profile, Market Share and Competitive Positioning

Summary

Welcia’s shopper demographic is mostly female - 51.1% of those that purchased from the retailer were women, but it also attracts male customers due to its extensive range of male grooming products. Its proposition as a one-stop destination for over-the-counter healthcare and beauty products attracts time-poor customers aged primarily 25-54 (this age group accounted for 63.4% of shoppers).

Profile of retailer’s shopper base, key performance indicators, sales and market shares

Scope
  • Welcia’s one-stop essentials product range makes it highly demanded among Japanese customers
  • Multiple MandAs is the growth strategy for the retailer
  • Welcia is taking multiple strides to traverse the rocky terrain and reach out easily to customers in the country
Reasons to Buy
  • Gain a comprehensive knowledge on Welcia's business and develop a competitive advantage
  • Investigate current trends in the health and beauty market to identify the best opportunities to exploit
  • Analysis of key players in the health and beauty segment in Japan

Table of Contents

20 Pages
Executive Summary
Retailer’s Shopper profile
Health and beauty shopper profile
Where Japanese consumers buy health and beauty products
Retailers used for other categories
Retailer overview
Snapshot of proposition
Key performance metrics
Global sales split
Sales and market shares
Health and Beauty market
Retailer’s market share
Top 10 retailers’ market share
Market positioning map
Contacts

Pricing

Currency Rates
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