UK Living Room Textiles - 2018
Summary
UK Living Room Textiles - 2018, report offers comprehensive insight and analysis of the UK living room textiles market (including forecasts up to 2023), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on cushions & cushion covers, sofa cushions and throws, and beanbags. Consumer data is based on our 2018 UK UK living room textiles survey, using a panel of 2,000 nationally representative consumers.
Over the next five years, living room textiles will see strong volume led growth as more frequent purchases become the way for consumers, particularly renters to refresh the look of their homes. The entry of fashion retailers and the success of discounters exemplifies changing consumer attitude towards purchasing living room textiles. While stores remain important in the research process for purchasing living room textiles, retailers should not ignore the forecasted rates of growth online.
Scope
- A slow year of growth in 2018 will contrast with volume led growth forecast over the next five years.
- Throws a star performer while beanbags decline in popularity
- Stores still take the dominant amount of spend but the online market is growing rapidly.
Reasons to buy- Using our five year forecasts to 2023, learn which subcategories in the living room textiles market will be the fastest performing to ensure more focus and investment in these winning product areas
- Understand how drivers of living room textiles, such as price, quality, design and innovation, change in importance among different demographics in order to maximise sales potential
- Gain a better understanding of the customer shopping journey for living room textiles and understand how online is changing this journey
- Learn what impact new entrant ASOS will have on existing market players
- See which retailers are set to gain share in 2018 and beyond and the reasons behind this.
- ISSUES AND STRATEGIES
- Main issues in UK living room textiles:
- 1. Sainsbury's & ASDA proposed merger
- 2. Asos entering the market
- 3. The impact of discounters
- 4. Rising costs
- Strategies for success
- THE MARKET
- The sector at a glance
- Overall sector size and growth
- Sector size and growth: Cushions & cushion covers
- Sector size and growth: Sofa covers & throws
- Sector size and growth: Beanbags
- Online dynamics
- Channels of distribution
- THE RETAILERS
- Retailer prospects
- Market shares
- Retailer profiles
- Dunelm
- IKEA
- B&M
- Wilko
- ASDA
- Primark
- Amazon
- THE CONSUMER
- Headlines
- Penetration and profiles
- Research process
- Purchase motivation
- Price/ quality concerns
- Average spend
- Retailer usage
- Considerd and used conversion
- Retailer usage by demogroaphic
- Drivers of retailer choice
- Retailer usage by segment
- Net agreement statements
- Channel usage
- METHODOLOGY
- What is included
- Market sizing
- List of Tables
- Category growth and size by sub-category, 2018-23e
- Channels of distribution, 2018e and 2023e
- Table of key comparatives for top 10 retailers, financial year ending 2018
- Penetration by product, 2018
- Average spend by subcategory
- Average spend by product
- Retailer usage by subcategory, 2018
- Considered, used and conversion for overall UK living room textiles, 2018
- Retailer usage by demographics, 2018
- Retailer usage by segment, 2018
- Channel usage for researching UK living room textiles, 2018
- Channel usage for purchasing UK living room textiles, 2018
- Online fulfilment for UK living room textiles, 2018
- List of Figures
- Market size - total market, 2017-23e
- Market growth - total market, 2017-23e
- Market volume growth - total market, 2017-23e
- Market inflation growth - total market, 2017-23e
- Market size - Cushions & cushion covers, 2017-23e
- Market growth - Cushions & cushion covers, 2017-23e
- Market size - Sofa covers & throws, 2017-23e
- Market growth - Sofa covers & throws, 2017-23e
- Market size - Beanbags, 2017-23e
- Market growth - Beanbags, 2017-23e
- Category growth and size by sub-category, 2018-20e
- Online market size and penetration, 2017-23e
- Online and offline market growth, 2017-23e
- Channels of distribution, 2018e and 2023e
- Top 10 UK living room textiles retailers, 2018e
- Change in share among top 10 UK living room textiles retailers on 2017
- Key comparitives
- UK living room textiles market share for Dunelm, 2016-18e
- Retailer demogrpahics for Dunelm, 2018
- Customer share overall by category for Dunelm, 2018
- UK living room textiles market share for IKEA, 2016-18e
- Retailer demogrpahics for IKEA, 2018
- Customer share overall by category for IKEA, 2018
- UK living room textiles market share for B&M, 2016-18e
- Retailer demogrpahics for B&M, 2018
- Customer share overall by category for B&M, 2020
- UK living room textiles market share for Wilko, 2016-18e
- Retailer demogrpahics for Wilko, 2018
- Customer share overall by category for Wilko, 2018
- UK living room textiles market share for ASDA, 2016-18e
- Retailer demogrpahics for ASDA, 2018
- Customer share overall by category for ASDA, 2018
- UK living room textiles market share for Primark 2018
- UK living room textiles market share for Amazon 2018
- Overall penetration for UK living room textiles, 2018
- Profile by demographic for UK living room textiles, 2018
- Penetration by region for UK living room textiles, 2018
- Overall penetration for Cushions & cushion covers, 2018
- Profile by demographic for Cushions & cushion covers, 2018
- Penetration by region for Cushions & cushion covers, 2018
- Overall penetration for Sofa covers and throws, 2018
- Profile by demographic for Sofa covers and throws, 2018
- Penetration by region for Sofa covers and throws, 2018
- Overall penetration for beanbags, 2018
- Profile by demographic for beanbags, 2018
- Penetration by region for beanbags, 2018
- Penetration by product for Cushions and cushion covers, 2018
- Penetration by product for Sofa covers and throws, 2018
- Penetration by product for beanbags, 2018
- Research process for UK living room textiles, 2018
- Time spent on research process for UK living room textiles, 2018
- What did customers research when buying UK living room textiles, 2018
- Purchase motivation for overall UK living room textiles, 2018
- Price/ quality concerns by UK living room textiles subcategories, 2018
- Average spend by living room textiles subcategories, 2018
- Average spend by living room textiles products, 2018
- Retailer usage for overall UK living room textiles, 2018
- Retailer usage for UK living room textiles subcategories, 2018
- Retailer convesion rates for UK living room textiles 2018
- Retailer usage by demographic for UK living room textiles, 2018
- Drivers of retailer choice, 2018
- Drivers of retailer choice, categorised, 2018
- Retailer usage by segment, 2018
- Channel usage when researching UK living room textiles, 2018
- Channel usage when purchasing UK living room textiles, 2018
- Online fulfilment for UK living room textiles, 2018