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Starbucks Corporation - Company Overview and Analysis, 2023 Update

Publisher GlobalData
Published Jul 27, 2023
Length 16 Pages
SKU # GBDT18273818

Description

Starbucks Corporation - Company Overview and Analysis, 2023 Update


Summary

Starbucks Corporation - Company Overview and Analysis, 2023 Update, reports key findings as of 27th July, 2023 based on market analysis and brand diversification by industry and geography.

Starbucks Corporation (Starbucks) is a specialty coffee retailer. It markets, roasts, and retails specialty coffee. The company offers blended coffee, handcrafted beverages, merchandise, and food items under Teavana, Starbucks Reserve, Princi, and Ethos brand names. Starbucks operates its business across all regions worldwide. Its major business is concentrated in North America, which accounted for 66.6% of value sales in 2021. GlobalData’s thematic scorecard shows that Starbucks ranks sixth among the top 20 foodservice companies and is investing more in themes such as easy & affordable, supply chain management, health & wellness, internet of things (IoT), environmental, social, and corporate governance (ESG), artificial intelligence (AI), and robotics themes.

Scope
  • Starbucks generated the bulk of its revenue from North America and Asia in 2021
  • The coffee & tea shop business is expected to grow across all regions
  • North America, Asia and West Europe to remain key regions for Starbucks
  • Starbucks saw growth in sentiment score in May 2023
Reasons to Buy
  • Understand the challenges and opportunities for a specific company in order to tap into what is really impacting the industry.
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development.

Table of Contents

16 Pages
Company snapshot
Company overview
Sales by region and Sector
Business forecast overview by region
Sales performance outlook
News and deals
Social media trends
Key themes
Appendix
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