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Mango, Spain (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning

Publisher GlobalData
Published Jun 27, 2022
Length 20 Pages
SKU # GBDT17402282

Description

Mango, Spain (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning

Summary

Mango's vast product assortment, competitive price structure and range of fulfilment options have helped it become the largest online retailer in Spain. According to GlobalData’s Q 3 2021 Consumer Survey, the retailer’s shopper base is skewed towards shoppers aged between 25-54 who account for a 79.1% share.

Profile of retailer’s shopper base, key performance indicators, sales and market shares

Scope
  • Mango’s wide range of styles appeals to both Millennials and Gen X consumers
  • Mango was resilient in 2021, and is improving its stores and product offer to recover from the pandemic
  • Online innovations will be key to Mango’s success in an increasingly digital world
Reasons to Buy
  • Gain a comprehensive knowledge on Mango's business and develop a competitive advantage
  • Investigate current trends in the clothing and footwear market to identify the best opportunities to exploit
  • Analysis of key players in the clothing and footwear segment in Spain

Table of Contents

20 Pages
Executive Summary
Mango Retail Shopper Profile
Spanish clothing and footwear shopper profile
Where Spanish consumers purchase clothing and footwear
Retailers used for other categories
Mango Overview
Snapshot of proposition
Key performance metrics
Global sales split
Sales and Market Shares
Apparel market
Mango’s market share
Top 10 retailers’ market share
Mango’s share of shoppers
Top 10 retailers’ market positioning map
Contacts
How Do Licenses Work?
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