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Growth Opportunities Emerging from Connected Packaging Solutions

Publisher Frost & Sullivan
Published Feb 03, 2026
Length 61 Pages
SKU # MC20850884

Description

Connected packaging is rapidly evolving from a functional communication tool into a strategic enabler of transparency, authentication, and intelligent consumer engagement across global value chains. Advances in RFID/NFC, digital watermarks, printed electronics, sensors, and cloud-based digital identity platforms are transforming physical products into data-rich assets capable of delivering real-time insights. Regulatory momentum—led by Digital Product Passports, anti-counterfeiting mandates, and sustainability reporting—combined with rising consumer demand for trust and product information, is accelerating adoption across industries such as food & beverage, pharmaceuticals, consumer goods, and retail. Despite challenges related to cost, integration, privacy, and fragmented standards, emerging technologies like battery-free sensing, AI-driven analytics, and low-cost printed ICs are opening new opportunities for scalable deployment.

Connected packaging plays a critical role in enabling transparency, authenticity, and consumer interactivity across sectors such as fast-moving consumer goods (FMCG), pharmaceuticals, beverages, and luxury products. It integrates with broader technology ecosystems, including the Internet of Things (IoT), digital twins, blockchain traceability systems, and sustainability analytics platforms, supporting circular economy and data-driven supply chain initiatives.

Over the next five years, connected packaging will unlock value through predictive quality monitoring, circularity enablement, and hyper-personalized engagement, reshaping how products are tracked, verified, and experienced worldwide.

Table of Contents

61 Pages
    • Why is it Increasingly Difficult to Grow?
    • The Strategic Imperative 8TM
    • Our Megatrend Universe: Overview
    • Our Megatrend Universe: Connected Packaging
    • Key Findings
    • Overview: Connected Packaging Solutions
    • Segmentation
    • Growth Drivers
    • Growth Restraints
    • Technology Advancements in Connected Packaging Solutions
    • Connected Packaging Solutions: Recent Academic Endeavors
    • Connected Packaging Solutions: Emerging Trends
    • Connected Packaging Solutions: Industry Overview
    • Connected Packaging Solutions: Applications
    • Global Regulatory Landscape Fostering Connected Packaging Solutions
    • Core Connected Packaging Enablers
    • Consumer Engagement & Digital Experience Platforms
    • Smart Sensors, Quality Monitoring, and Traceability Technologies
    • Cloud, AI, and Automation Providers
    • Emerging Technology Providers
    • Trend Attractiveness Analysis
    • Trend Opportunity Impact and Certainty Analysis
    • Trend Opportunity Disruption Index
    • Trend Disruption Attractiveness Score
    • Trend Opportunity Growth Index
    • Growth Attractiveness Score
    • BEETS Implications for Connected Packaging Solutions
    • Growth Opportunity 1: Transient/Biodegradable Smart Labels
    • Growth Opportunity 2: Privacy-First On-Package Analytics & Micropayments
    • Growth Opportunity 3: Dynamic Reuse Passports and AI Reverse-Logistics Routing
    • Critical Success Factors for Growth
    • Conclusion
    • Our Megatrend Universe
    • Benefits and Impacts of Growth Opportunities
    • Next Steps

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