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How CenturyLink is Setting the Standard for the Next Generation of Cloud Services

How CenturyLink is Setting the Standard for the Next Generation of Cloud Services

There’s a change in the prevailing winds in the cloud market. What was important to enterprise IT leaders at the dawn of the cloud era is giving way to expanded needs and heightened expectations.

Stratecast research shows that cloud adoption soared in 2014, with more than % of US-based businesses now using public cloud.2 To be sure, many users continue to be attracted by the same tactical benefits as in the past: low-cost access to scalable, on-demand infrastructure resources. Nonetheless, the research reveals an increasing percentage of IT leaders are turning to the cloud as part of a broader effort to support strategic business goals. The new IT approach focuses on business outcomes (for example, agility and market responsiveness), with enterprises matching workloads with the most appropriate deployment option and delivery model. To support this new, hybrid IT environment, the cloud service of the future needs to deliver a high degree of functionality, flexibility, interoperability, visibility, and control.

Are providers of cloud infrastructure services prepared for the shift? Cloud service providers of all sizes continue to enhance their basic infrastructure services with greater functionality and value-added services—and yet, it is not clear that their efforts are successfully addressing the needs of enterprises that are still trying to determine how to best leverage the new model.

About this report

In this SPIE, Stratecast looks at the shift in the cloud winds, and how most cloud services today are at risk of falling short of rising expectations. We examine the CenturyLink cloud strategy, particularly the underlying technology—the CenturyLink platform—in an effort to understand how CenturyLink is positioning itself for the next generation of cloud users.


1. How CenturyLink is Setting the Standard for the Next Generation of Cloud Services
SPIE 2015 #16 - April 24/2015 Introduction
A New Cloud Dynamic
CenturyLink Cloud: A New Cloud for the New IT
Stratecast - The Last Word
About Stratecast
About Frost & Sullivan

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