Report cover image

AI Orchestration in CX – Powering Innovation & Transformation

Publisher Frost & Sullivan
Published Jul 16, 2025
SKU # MC20208009

Description

The impact and momentum of artificial intelligence (AI) on the customer experience (CX) industry are profound. It's a rapidly changing environment, enabling a massive wave of innovation across business and industry. Frost & Sullivan clients are actively seeking AI technology expertise and solutions that can enhance their customer experience (CX) capabilities and improve their return on investment (ROI). This research provides a more comprehensive understanding of how AI is transforming the CX landscape, identifying the key AI applications that now drive the delivery of better CX, and profiles the companies and capabilities that are enabling this timely transformation.

Research Objectives:
• Outline and discuss the key AI applications that are helping drive massive innovation in the CX industry.
• Identify and profile software providers who develop and market these AI applications.
• Present an AI orchestration in a CX matrix that maps the capabilities of these software providers to these key AI applications.

Table of Contents

    • Research Objectives and Methodology
    • AI in CX Applications and Profiled Companies
    • Agentic AI
    • Agentic AI for CX
    • Agentic AI Capabilities Matrix
    • AI Analytics
    • AI Analytics for CX
    • AI Analytics Capabilities Matrix
    • AI Studio
    • AI Studio for CX
    • AI Studio Capabilities Matrix
    • Conversational AI
    • Conversational AI for CX
    • Conversational AI Capabilities Matrix
    • Intelligent Virtual Assistants
    • IVAs for CX
    • IVA Capabilities Matrix
    • Knowledge Management
    • Knowledge Management for CX
    • Knowledge Management Capabilities Matrix
    • Quality Assurance & Management
    • Quality Assurance & Management for CX
    • Quality Assurance & Management Capabilities Matrix
    • Security & Authentication
    • Security & Authentication for CX
    • Security & Authentication Capabilities Matrix
    • Social Media Management
    • Social Media Management for CX
    • Social Media Management Capabilities Matrix
    • Training & Performance Management
    • Training & Performance Management for CX
    • Training & Performance Management Capabilities Matrix
    • Workforce Engagement Management
    • Workforce Engagement Management for CX
    • Workforce Engagement Management Capabilities Matrix
    • Large Language Model Usage for AI Orchestration of CX*
    • Cloud Infrastructure for AI Orchestration in CX*
    • Ada
    • AmplifAI
    • Assembled
    • Avaamo
    • Calabrio
    • Centrical
    • Cognigy
    • Content Guru
    • Coveo
    • Diabolocom
    • Engageware
    • Enghouse Interactive
    • Five9
    • Forethought
    • Genesys
    • Mitel
    • NiCE
    • Puzzel
    • Quiq
    • SoundHound
    • Sprinklr
    • Talkdesk
    • Vonage
    • YellowAI
    • Growth Opportunities Fuel the Growth Pipeline EngineTM
    • Why Is It Increasingly Difficult to Grow?
    • The Strategic Imperative 8TM
    • Benefits and Impacts of Growth Opportunities
    • Next Steps

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us