Soft Drinks Market Research Reports & Industry Analysis

Asian speciality drinks in the UAE is recording modest volume growth in 2025, driven mainly by curiosity, a growing expatriate base and interest in unconventional flavours, although low awareness among local consumers and high sugar content limit broader uptake. The category remains niche, with most ...

Carbonates in Belgium recorded growth across all metrics in 2025 as hot, sunny weather boosted sales. Nevertheless, downsizing was prevalent amid high levels of inflation, and discounters saw notable growth. Euromonitor International's Carbonates in Belgium report offers a comprehensive guide to the ...

Carbonates in South Africa is recording higher retail volume sales in 2025, supported by expanded production capacity, competitive pricing and stronger distribution networks. Coca-Cola has reinforced its leadership through major bottling investment, while PepsiCo - via Varun Beverages’ acquisition o ...

Carbonates in Spain is seeing only marginal volume growth in 2025, as regular formats continue to decline while reduced sugar options drive the category’s expansion. Reduced sugar other non-cola carbonates is the most dynamic segment, supported by flavour innovation and a premium shift linked to pro ...

In 2025, soft drinks in Thailand experienced moderate growth, successfully navigating economic challenges by redefining consumer value. Affordability was crucial, driving demand for budget-friendly options and smaller pack sizes. Simultaneously, wellness and functional beverages, boasting added heal ...

Carbonates in the UAE continues to record rising volumes in 2025, supported by emerging brands, improved foodservice performance and the expanding appeal of mini cans for portion control and convenience. Reduced sugar variants show the fastest growth, driven by better availability, their use in alco ...

In 2025, concentrates continued their long-term downward trend, with declining volume sales reflecting shifting consumer preferences across the Czech soft drinks landscape. While affordability remains a defining theme in the wider market, the concentrates category struggles to retain relevance as yo ...

In 2025, concentrates in Ireland achieved only marginal off-trade volume growth, with higher prices supporting value while low unit costs kept the category relevant for price-sensitive households. However, even widespread no-added-sugar formulations have not overcome a negative health image, as many ...

Off-trade volume sales of carbonates have declined in 2025 with the category being negatively impacted by price rises at a time when many households are under financial pressure. This was compounded by record-breaking heatwaves during summer 2025, which pushed consumers towards alternative beverages ...

Asian speciality drinks in China is under increasing pressure from competing substitutes offering more innovative soft drinks. Often considered outdated, these drinks are losing ground in an increasingly competitive landscape, resulting in limited growth opportunities. Euromonitor International's As ...

Carbonates is seeing modest growth driven by the shift to reduced sugar options in the face of growing concern about the health impact of high sugar consumption. These concerns have been sharpened by rising awareness of the problem of obesity in Mexico, which was bolstered in March 2025 by the intro ...

Carbonates in Thailand experienced moderate off-trade volume growth in 2025, as such products maintain appeal for impulse enjoyment and culinary pairings. Growth was propelled by reduced sugar variants due to increasing health consciousness, although concerns about artificial sweeteners persisted, a ...

Soft drinks sales are rising in Mexico despite significant economic challenges and occasionally unfavourable weather conditions. Health and wellness continues to exert a growing influence on demand, reshaping consumption patterns. Consumers are increasingly moving away from high-sugar options and de ...

Asian speciality drinks in Indonesia saw off-trade volume sales increase in 2025 driven by strategic pricing, affordable cup packaging, and promotions that countered weakened purchasing power. On-trade sales declined due to economic pressures and niche appeal. Cooling waters like Larutan Cap Kaki Ti ...

Soft drinks in Belgium registered a positive performance across all metrics in 2025, largely as a result of warm sunny weather throughout the year. This bucks the negative trend seen in the industry from rising health consciousness, which is leading local consumers to be mindful of their intake of s ...

Off-trade volume sales of soft drinks in the Czech Republic remained broadly stable in 2025, supported by the gradual improvement in household purchasing power after two years of heavy inflationary pressure. While retail value sales increased, this was driven primarily by higher average prices and s ...

In 2025, soft drinks in Morocco experienced volume growth due to several factors, including easing inflation, improved macroeconomic conditions, and spikes in on-trade consumption driven by events. Households showed a preference for smaller pack sizes and affordable options, while health-conscious t ...

Soft drinks in China maintained a steady growth trajectory in 2025. Over the past year, retail prices of soft drinks have seen a moderate increase, with value growth outpacing volume growth across most categories. A key driver shaping the market is the rising health consciousness among Chinese consu ...

Concentrates saw minor off-trade RTD volume growth in Thailand in 2025, hampered by structural weaknesses, reliance on vulnerable small-scale vendors, and a significant shift towards health-conscious consumer choices. Consumers increasingly favoured natural, premium ready-to-drink beverages over tra ...

Concentrates in South Africa is recording steady retail volume growth in 2025, supported by affordability pressures, household consumption needs and the versatility of liquid formats. Liquid concentrates is the most dynamic component of the category, benefiting from cost-effective preparation, broad ...

Sales of Asian speciality drinks have declined in 2025 as price hikes have put pressure on demand. Other challenges include Japan’s rapidly declining birth rate which is reducing the target audience for Asahi’s dominant Calpis brand. In an effort to remain relevant, leading players such as Asahi and ...

In 2025, soft drinks in Ireland continued to record overall growth in volume, although performance varied significantly across categories. Bottled water remained supported by health concerns and the ongoing decline of traditional carbonated soft drinks. Sports drinks saw the fastest volume rise, ben ...

Soft drinks in Indonesia achieved positive value sales growth despite off-trade volume stagnation in 2025. This was driven by strategic pricing (smaller packs, unit price increases) and widespread promotions, which countered weakened purchasing power. Health and wellness soft drinks expanded into lo ...

Concentrates in Indonesia recorded positive but slower off-trade volume growth in 2025, largely due to saturation and limited innovation from established brands. Street stalls significantly boosted sales, offering an affordable and convenient option. Powder concentrates outperformed liquid, driven b ...

Concentrates has seen a polarised performance in 2025 with liquid concentrates benefiting from their value and convenience while powder concentrates continues to face stiff competition from sports drinks. Liquid concentrates have become versatile products suitable for diluting with water or being us ...