
Vietnam Skin Care Products Market Report and Forecast 2024-2032
Description
Vietnam Skin Care Products Market Report and Forecast 2024-2032
Vietnam Skin Care Products Market Report and Forecast 2024-2032
Market Outlook
According to the report by Expert Market Research (EMR), the Vietnam skin care products market size reached a value of USD 1.20 billion in 2023. Aided by an increasing awareness of skincare routines among the Vietnamese population and a growing interest in both international and local beauty brands, the market is projected to further grow at a CAGR of 9.5% between 2024 and 2032 to reach a value of USD 2.79 billion by 2032.
Skincare products are a broad range of items specifically formulated to maintain, improve, or enhance the health and appearance of the skin. These products are designed to cater to various skin types and conditions, offering solutions for hydration, cleansing, exfoliation, protection, and repair. The primary goal of skin care products is to keep the skin in a healthy condition, addressing concerns such as dryness, oiliness, acne, ageing signs, and sensitivity.
In Vietnam, skincare is not just a regimen; it is an evolving culture that spans all age groups and demographics. The Vietnam skin care products market growth is fuelled by a robust demand for a wide range of products, from basic moisturisers and sunscreens to advanced anti-ageing and skin whitening treatments. This demand is underpinned by a deep-rooted belief in the importance of skin health as a cornerstone of overall wellness and beauty.
As the Vietnamese economy continues to grow, so does the disposable income of its population. This financial empowerment enables consumers to invest more in premium skincare products, driving Vietnam skin care products market expansion. There's a growing awareness among Vietnamese consumers about the importance of skin health, thanks to widespread access to information via the internet and social media. This has led to a more informed consumer base that is keen on maintaining healthy skin through the use of various skincare products.
The influence of Korean and Japanese beauty standards (K-Beauty and J-Beauty) has been significant in shaping the preferences and practices of Vietnamese consumers and boosting the Vietnam skin care products market share. The popularity of these beauty regimes, known for their emphasis on skincare, has spurred the demand for related products in Vietnam.
There is an increasing trend towards natural and organic skincare products among Vietnamese consumers. This shift is driven by a growing concern for health and the environment, leading to a higher demand for products formulated with natural ingredients. As per the Vietnam skin care products market analysis, the expansion of both online and offline distribution channels has made skincare products more accessible to consumers across Vietnam. E-commerce platforms, in particular, have seen a surge in skincare product sales, thanks to the convenience and variety they offer.
Local brands have the opportunity to leverage their understanding of Vietnamese skin types and preferences to formulate products that cater specifically to the skin care products market in Vietnam. Meanwhile, international brands can capitalise on their global reputation for quality and efficacy to capture and expand their market share in Vietnam.
Vietnam's skincare market benefits from cutting-edge formulation technologies that enable the creation of highly effective, multifunctional products. These innovations include encapsulation technology, which ensures active ingredients are delivered more effectively to the skin, and fermentation technology, used to enhance the potency of natural ingredients. Such advancements allow for products that offer targeted solutions for specific skin concerns, such as ageing, acne, and hyperpigmentation, appealing to consumers seeking personalised skincare regimes. As per the Vietnam skin care products market outlook, technological innovations extend to personalised skin analysis tools, which are becoming increasingly popular in Vietnam. These tools, available as smartphone apps or in-store devices, use artificial intelligence (AI) and machine learning to assess skin conditions and recommend products tailored to individual needs.
Market Segmentation
The market can be divided based on type, product, ingredient, gender, price category, and distribution channel.
Market Breakup by Type
- Facial Care
- Body Care
- Others
- Face Creams and Moisturisers
- Cleansers and Face Wash
- Face Masks and Packs
- Sunscreen
- Body Creams and Moisturisers
- Body Wash
- Others
- Natural
- Chemical
- Men
- Women
- Unisex
- Premium
- Mass
- Supermarkets and Hypermarkets
- Convenience Stores
- Speciality Stores
- Online
- Others
The EMR report looks into the market shares, plant turnarounds, capacities, investments, and mergers and acquisitions, among other major developments, of the leading companies operating in the Vietnam skin care products market. Some of the major players explored in the report by Expert Market Research are as follows:
- Shiseido Co Ltd.
- Unilever PLC
- L'Oreal SA
- Estee Lauder Companies Inc.
- Procter & Gamble Company
- Beiersdorf AG
- Revlon, Inc.
- Amorepacific Corporation
- DECIEM Beauty Group Inc.
- Saigon Cosmetics Corporation
- Marico Limited
- Others
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*We at Expert Market Research always strive to provide you with the latest information. The numbers in the article are only indicative and may be different from the actual report.
Table of Contents
171 Pages
- 1 Preface
- 2 Report Coverage – Key Segmentation and Scope
- 3 Report Description
- 3.1 Market Definition and Outlook
- 3.2 Properties and Applications
- 3.3 Market Analysis
- 3.4 Key Players
- 4 Key Assumptions
- 5 Executive Summary
- 5.1 Overview
- 5.2 Key Drivers
- 5.3 Key Developments
- 5.4 Competitive Structure
- 5.5 Key Industrial Trends
- 6 Market Snapshot
- 7 Opportunities and Challenges in the Market
- 8 Asia Pacific Skin Care Products Market Overview
- 8.1 Key Industry Highlights
- 8.2 Asia Pacific Skin Care Products Historical Market (2018-2023)
- 8.3 Asia Pacific Skin Care Products Market Forecast (2024-2032)
- 9 Vietnam Skin Care Products Market Overview
- 9.1 Key Industry Highlights
- 9.2 Vietnam Skin Care Products Historical Market (2018-2023)
- 9.3 Vietnam Skin Care Products Market Forecast (2024-2032)
- 10 Vietnam Skin Care Products Market by Type
- 10.1 Facial Care
- 10.1.1 Historical Trend (2018-2022)
- 10.1.2 Forecast Trend (2023-2028)
- 10.2 Body Care
- 10.2.1 Historical Trend (2018-2022)
- 10.2.2 Forecast Trend (2023-2028)
- 10.3 Others
- 11 Vietnam Skin Care Products Market by Product
- 11.1 Face Creams and Moisturisers
- 11.1.1 Historical Trend (2018-2023)
- 11.1.2 Forecast Trend (2024-2032)
- 11.2 Cleansers and Face Wash
- 11.2.1 Historical Trend (2018-2023)
- 11.2.2 Forecast Trend (2024-2032)
- 11.3 Face Masks and Packs
- 11.3.1 Historical Trend (2018-2023)
- 11.3.2 Forecast Trend (2024-2032)
- 11.4 Sunscreen
- 11.4.1 Historical Trend (2018-2023)
- 11.4.2 Forecast Trend (2024-2032)
- 11.5 Body Creams and Moisturisers
- 11.5.1 Historical Trend (2018-2023)
- 11.5.2 Forecast Trend (2024-2032)
- 11.6 Body Wash
- 11.6.1 Historical Trend (2018-2023)
- 11.6.2 Forecast Trend (2024-2032)
- 11.7 Others
- 12 Vietnam Skin Care Products Market by Ingredient
- 12.1 Natural
- 12.1.1 Historical Trend (2018-2022)
- 12.1.2 Forecast Trend (2023-2028)
- 12.2 Chemical
- 12.2.1 Historical Trend (2018-2022)
- 12.2.2 Forecast Trend (2023-2028)
- 13 Vietnam Skin Care Products Market by Gender
- 13.1 Men
- 13.1.1 Historical Trend (2018-2022)
- 13.1.2 Forecast Trend (2023-2028)
- 13.2 Women
- 13.2.1 Historical Trend (2018-2022)
- 13.2.2 Forecast Trend (2023-2028)
- 13.3 Unisex
- 13.3.1 Historical Trend (2018-2022)
- 13.3.2 Forecast Trend (2023-2028)
- 14 Vietnam Skin Care Products Market by Price Category
- 14.1 Premium
- 14.1.1 Historical Trend (2018-2023)
- 14.1.2 Forecast Trend (2024-2032)
- 14.2 Mass
- 14.2.1 Historical Trend (2018-2023)
- 14.2.2 Forecast Trend (2024-2032)
- 15 Vietnam Skin Care Products Market by Distribution Channel
- 15.1 Supermarkets and Hypermarkets
- 15.1.1 Historical Trend (2018-2022)
- 15.1.2 Forecast Trend (2023-2028)
- 15.2 Convenience Stores
- 15.2.1 Historical Trend (2018-2022)
- 15.2.2 Forecast Trend (2023-2028)
- 15.3 Speciality Stores
- 15.3.1 Historical Trend (2018-2022)
- 15.3.2 Forecast Trend (2023-2028)
- 15.4 Online
- 15.4.1 Historical Trend (2018-2022)
- 15.4.2 Forecast Trend (2023-2028)
- 15.5 Others
- 16 Market Dynamics
- 16.1 SWOT Analysis
- 16.1.1 Strengths
- 16.1.2 Weaknesses
- 16.1.3 Opportunities
- 16.1.4 Threats
- 16.2 Porter’s Five Forces Analysis
- 16.2.1 Supplier’s Power
- 16.2.2 Buyer’s Power
- 16.2.3 Threat of New Entrants
- 16.2.4 Degree of Rivalry
- 16.2.5 Threat of Substitutes
- 16.3 Key Indicators for Demand
- 16.4 Key Indicators for Price
- 17 Trade Data Analysis (HS Code - 3304)
- 17.1 Major Importing Countries
- 17.1.1 By Volume
- 17.1.2 By Value
- 17.2 Major Exporting Countries
- 17.2.1 By Volume
- 17.2.2 By Value
- 18 Competitive Landscape
- 18.1 Market Structure
- 18.2 Company Profiles
- 18.2.1 Shiseido Co Ltd.
- 18.2.1.1 Company Overview
- 18.2.1.2 Product Portfolio
- 18.2.1.3 Demographic Reach and Achievements
- 18.2.1.4 Certifications
- 18.2.2 Unilever PLC
- 18.2.2.1 Company Overview
- 18.2.2.2 Product Portfolio
- 18.2.2.3 Demographic Reach and Achievements
- 18.2.2.4 Certifications
- 18.2.3 L'Oreal SA
- 18.2.3.1 Company Overview
- 18.2.3.2 Product Portfolio
- 18.2.3.3 Demographic Reach and Achievements
- 18.2.3.4 Certifications
- 18.2.4 Estee Lauder Companies Inc.
- 18.2.4.1 Company Overview
- 18.2.4.2 Product Portfolio
- 18.2.4.3 Demographic Reach and Achievements
- 18.2.4.4 Certifications
- 18.2.5 Procter & Gamble Company
- 18.2.5.1 Company Overview
- 18.2.5.2 Product Portfolio
- 18.2.5.3 Demographic Reach and Achievements
- 18.2.5.4 Certifications
- 18.2.6 Beiersdorf AG
- 18.2.6.1 Company Overview
- 18.2.6.2 Product Portfolio
- 18.2.6.3 Demographic Reach and Achievements
- 18.2.6.4 Certifications
- 18.2.7 Revlon, Inc.
- 18.2.7.1 Company Overview
- 18.2.7.2 Product Portfolio
- 18.2.7.3 Demographic Reach and Achievements
- 18.2.7.4 Certifications
- 18.2.8 Amorepacific Corporation
- 18.2.8.1 Company Overview
- 18.2.8.2 Product Portfolio
- 18.2.8.3 Demographic Reach and Achievements
- 18.2.8.4 Certifications
- 18.2.9 DECIEM Beauty Group Inc.
- 18.2.9.1 Company Overview
- 18.2.9.2 Product Portfolio
- 18.2.9.3 Demographic Reach and Achievements
- 18.2.9.4 Certifications
- 18.2.10 Saigon Cosmetics Corporation
- 18.2.10.1 Company Overview
- 18.2.10.2 Product Portfolio
- 18.2.10.3 Demographic Reach and Achievements
- 18.2.10.4 Certifications
- 18.2.11 Marico Limited
- 18.2.11.1 Company Overview
- 18.2.11.2 Product Portfolio
- 18.2.11.3 Demographic Reach and Achievements
- 18.2.11.4 Certifications
- 18.2.12 Others
- 19 Key Trends and Developments in the Market
- List of Key Figures and Tables
- 1. Asia Pacific Skin Care Products Market: Key Industry Highlights, 2018 and 2032
- 2. Vietnam Skin Care Products Market: Key Industry Highlights, 2018 and 2032
- 3. Vietnam Skin Care Products Historical Market: Breakup by Type (USD Billion), 2018-2023
- 4. Vietnam Skin Care Products Market Forecast: Breakup by Type (USD Billion), 2024-2032
- 5. Vietnam Skin Care Products Historical Market: Breakup by Product (USD Billion), 2018-2023
- 6. Vietnam Skin Care Products Market Forecast: Breakup by Product (USD Billion), 2024-2032
- 7. Vietnam Skin Care Products Historical Market: Breakup by Ingredient (USD Billion), 2018-2023
- 8. Vietnam Skin Care Products Market Forecast: Breakup by Ingredient (USD Billion), 2024-2032
- 9. Vietnam Skin Care Products Historical Market: Breakup by Gender (USD Billion), 2018-2023
- 10. Vietnam Skin Care Products Market Forecast: Breakup by Gender (USD Billion), 2024-2032
- 11. Vietnam Skin Care Products Historical Market: Breakup by Price Category (USD Billion), 2018-2023
- 12. Vietnam Skin Care Products Market Forecast: Breakup by Price Category (USD Billion), 2024-2032
- 13. Vietnam Skin Care Products Historical Market: Breakup by Distribution Channel (USD Billion), 2018-2023
- 14. Vietnam Skin Care Products Market Forecast: Breakup by Distribution Channel (USD Billion), 2024-2032
- 15. Major Importing Countries by Volume
- 16. Major Exporting Countries by Volume
- 17. Major Importing Countries by Value
- 18. Major Exporting Countries by Value
- 19. Vietnam Skin Care Products Market Structure
Pricing
Currency Rates
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