Europe Perfume Market Report and Forecast 2025-2034
Description
The Europe perfume market was valued at USD 19.61 Billion in 2024. The industry is expected to grow at a CAGR of 3.80% during the forecast period of 2025-2034 to attain a valuation of USD 28.47 Billion by 2034.
Europe Perfume Market Growth
The Europe perfume market growth is boosted by the different types of perfumes that cater to the changing needs of consumers.
Parfum is also referred to as perfume extract and has a rather high percentage of perfume oils in its formulation. Parfums often offer a long-lasting smell due to their high concentration, they can last from anywhere between several hours to several days. It may be the most luxurious and expensive option among all the perfume types, appealing to people who prioritize longevity over intensity.
Brands in the European perfume industry are segmented into mass brands and premium brands as they compete to capture more market share. As of April 2024, a leading player in the Spanish beauty and fragrance industry Puig Brands SA decided to go public at a valuation of USD 14.9 billion.
Eau de colognes are a lighter fragrance and have only a fraction of the concentration of perfume oil that is present in parfum. Eau de colognes are known for their freshness and citrusy notes which makes them a rather popular choice as daytime perfumes. Their concentration allows for them to be applied more liberally, users often have to spritz the fragrance onto skin or clothing.
Europe Perfume Market Segmentation
Europe Perfume Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Type:
Parfum
Eau De Cologne (EDC)
Eau De Parfum (EDP)
Eau De Toilette (EDT)
Others
Market Breakup by Product Type:
Mass
Premium
Market Breakup by End User:
Men
Women
Unisex
Market Breakup by Distribution Channel:
Offline_x000D_ _x000D_ Supermarkets and Hypermarkets _x000D_ Specialty Stores _x000D_ Convenience Stores _x000D_ Others _x000D_ _x000D_
Offline_x000D_ _x000D_ Supermarkets and Hypermarkets _x000D_ Specialty Stores _x000D_ Convenience Stores _x000D_ Others _x000D_ _x000D_
Online
Online
Market Breakup by Region:
Germany
United Kingdom
France
Italy
Others
Europe Perfume Market Share
In the perfume market in Europe the segment targeting men comprises a diverse range of perfumes which are often specifically formulated to appeal to a masculine cohort. Men's perfumes tend to feature woody and spicy notes, however, there is a growing trend towards more niche scents catering to different tastes.
Leading Companies in the Europe Perfume Market
The report provides a detailed analysis of the following key players in the market, covering their competitive landscape and the latest developments like mergers and acquisitions, investments, and capacity expansion.
Estee Lauder Companies Inc.
Chanel SA
LVMH Moet Hennessy Louis Vuitton SE
Hermès International S.A.
Shiseido Co.,Ltd.
Burberry Group PLC
Dolce & Gabbana S.r.l.
Kering SA
PVH Corp.
Ralph Lauren Corporation
Natura &Co.
Others
Major market players are expanding their outreach through investments in sustainability and use of ethically sourced materials along with the rising popularity of niche and indie perfume brands offering artisanal and unique fragrances.
Europe Perfume Market Growth
The Europe perfume market growth is boosted by the different types of perfumes that cater to the changing needs of consumers.
Parfum is also referred to as perfume extract and has a rather high percentage of perfume oils in its formulation. Parfums often offer a long-lasting smell due to their high concentration, they can last from anywhere between several hours to several days. It may be the most luxurious and expensive option among all the perfume types, appealing to people who prioritize longevity over intensity.
Brands in the European perfume industry are segmented into mass brands and premium brands as they compete to capture more market share. As of April 2024, a leading player in the Spanish beauty and fragrance industry Puig Brands SA decided to go public at a valuation of USD 14.9 billion.
Eau de colognes are a lighter fragrance and have only a fraction of the concentration of perfume oil that is present in parfum. Eau de colognes are known for their freshness and citrusy notes which makes them a rather popular choice as daytime perfumes. Their concentration allows for them to be applied more liberally, users often have to spritz the fragrance onto skin or clothing.
Europe Perfume Market Segmentation
Europe Perfume Market Report and Forecast 2025-2034 offers a detailed analysis of the market based on the following segments:
Market Breakup by Type:
Parfum
Eau De Cologne (EDC)
Eau De Parfum (EDP)
Eau De Toilette (EDT)
Others
Market Breakup by Product Type:
Mass
Premium
Market Breakup by End User:
Men
Women
Unisex
Market Breakup by Distribution Channel:
Offline_x000D_ _x000D_ Supermarkets and Hypermarkets _x000D_ Specialty Stores _x000D_ Convenience Stores _x000D_ Others _x000D_ _x000D_
Offline_x000D_ _x000D_ Supermarkets and Hypermarkets _x000D_ Specialty Stores _x000D_ Convenience Stores _x000D_ Others _x000D_ _x000D_
Online
Online
Market Breakup by Region:
Germany
United Kingdom
France
Italy
Others
Europe Perfume Market Share
In the perfume market in Europe the segment targeting men comprises a diverse range of perfumes which are often specifically formulated to appeal to a masculine cohort. Men's perfumes tend to feature woody and spicy notes, however, there is a growing trend towards more niche scents catering to different tastes.
Leading Companies in the Europe Perfume Market
The report provides a detailed analysis of the following key players in the market, covering their competitive landscape and the latest developments like mergers and acquisitions, investments, and capacity expansion.
Estee Lauder Companies Inc.
Chanel SA
LVMH Moet Hennessy Louis Vuitton SE
Hermès International S.A.
Shiseido Co.,Ltd.
Burberry Group PLC
Dolce & Gabbana S.r.l.
Kering SA
PVH Corp.
Ralph Lauren Corporation
Natura &Co.
Others
Major market players are expanding their outreach through investments in sustainability and use of ethically sourced materials along with the rising popularity of niche and indie perfume brands offering artisanal and unique fragrances.
Table of Contents
130 Pages
- 1 Executive Summary
- 1.1 Market Size 2024-2025
- 1.2 Market Growth 2025(F)-2034(F)
- 1.3 Key Demand Drivers
- 1.4 Key Players and Competitive Structure
- 1.5 Industry Best Practices
- 1.6 Recent Trends and Developments
- 1.7 Industry Outlook
- 2 Market Overview and Stakeholder Insights
- 2.1 Market Trends
- 2.2 Key Verticals
- 2.3 Key Countries
- 2.4 Supplier Power
- 2.5 Buyer Power
- 2.6 Key Market Opportunities and Risks
- 2.7 Key Initiatives by Stakeholders
- 3 Economic Summary
- 3.1 GDP Outlook
- 3.2 GDP Per Capita Growth
- 3.3 Inflation Trends
- 3.4 Democracy Index
- 3.5 Gross Public Debt Ratios
- 3.6 Balance of Payment (BoP) Position
- 3.7 Population Outlook
- 3.8 Urbanisation Trends
- 4 Country Risk Profiles
- 4.1 Country Risk
- 4.2 Business Climate
- 5 Global Perfume Market Overview
- 5.1 Key Industry Highlights
- 5.2 Global Perfume Historical Market (2018-2024)
- 5.3 Global Perfume Market Forecast (2025-2034)
- 5.4 Global Perfume Market Share by Region
- 5.4.1 North America
- 5.4.2 Europe
- 5.4.3 Asia Pacific
- 5.4.4 Latin America
- 5.4.5 Middle East and Africa
- 6 Europe Perfume Market Overview
- 6.1 Key Industry Highlights
- 6.2 Europe Perfume Historical Market (2018-2024)
- 6.3 Europe Perfume Market Forecast (2025-2034)
- 7 Europe Perfume Market by Type
- 7.1 Parfum
- 7.1.1 Historical Trend (2018-2024)
- 7.1.2 Forecast Trend (2025-2034)
- 7.2 Eau De Cologne (EDC)
- 7.2.1 Historical Trend (2018-2024)
- 7.2.2 Forecast Trend (2025-2034)
- 7.3 Eau De Parfum (EDP)
- 7.3.1 Historical Trend (2018-2024)
- 7.3.2 Forecast Trend (2025-2034)
- 7.4 Eau De Toilette (EDT)
- 7.4.1 Historical Trend (2018-2024)
- 7.4.2 Forecast Trend (2025-2034)
- 7.5 Others
- 8 Europe Perfume Market by Product Type
- 8.1 Mass
- 8.1.1 Historical Trend (2018-2024)
- 8.1.2 Forecast Trend (2025-2034)
- 8.2 Premium
- 8.2.1 Historical Trend (2018-2024)
- 8.2.2 Forecast Trend (2025-2034)
- 9 Europe Perfume Market by End User
- 9.1 Men
- 9.1.1 Historical Trend (2018-2024)
- 9.1.2 Forecast Trend (2025-2034)
- 9.2 Women
- 9.2.1 Historical Trend (2018-2024)
- 9.2.2 Forecast Trend (2025-2034)
- 9.3 Unisex
- 9.3.1 Historical Trend (2018-2024)
- 9.3.2 Forecast Trend (2025-2034)
- 10 Europe Perfume Market by Distribution Channel
- 10.1 Offline
- 10.1.1 Historical Trend (2018-2024)
- 10.1.2 Forecast Trend (2025-2034)
- 10.1.3 Breakup by Type
- 10.1.3.1 Supermarkets and Hypermarkets
- 10.1.3.2 Specialty Stores
- 10.1.3.3 Convenience Stores
- 10.1.3.4 Others
- 10.2 Online
- 10.2.1 Historical Trend (2018-2024)
- 10.2.2 Forecast Trend (2025-2034)
- 11 Europe Perfume Market by Country
- 11.1 Germany
- 11.1.1 Historical Trend (2018-2024)
- 11.1.2 Forecast Trend (2025-2034)
- 11.2 United Kingdom
- 11.2.1 Historical Trend (2018-2024)
- 11.2.2 Forecast Trend (2025-2034)
- 11.3 France
- 11.3.1 Historical Trend (2018-2024)
- 11.3.2 Forecast Trend (2025-2034)
- 11.4 Italy
- 11.4.1 Historical Trend (2018-2024)
- 11.4.2 Forecast Trend (2025-2034)
- 11.5 Others
- 12 Market Dynamics
- 12.1 SWOT Analysis
- 12.1.1 Strengths
- 12.1.2 Weaknesses
- 12.1.3 Opportunities
- 12.1.4 Threats
- 12.2 Porter’s Five Forces Analysis
- 12.2.1 Supplier’s Power
- 12.2.2 Buyer’s Power
- 12.2.3 Threat of New Entrants
- 12.2.4 Degree of Rivalry
- 12.2.5 Threat of Substitutes
- 12.3 Key Indicators of Demand
- 12.4 Key Indicators of Price
- 13 Value Chain Analysis
- 14 Trade Data Analysis (HS Code – 333)
- 14.1 Major Importing Countries
- 14.1.1 By Volume
- 14.1.2 By Value
- 14.2 Major Exporting Countries
- 14.2.1 By Volume
- 14.2.2 By Value
- 15 Competitive Landscape
- 15.1 Supplier Selection
- 15.2 Key Global Players
- 15.3 Key Regional Players
- 15.4 Key Player Strategies
- 15.5 Company Profiles
- 15.5.1 Estee Lauder Companies Inc.
- 15.5.1.1 Company Overview
- 15.5.1.2 Product Portfolio
- 15.5.1.3 Demographic Reach and Achievements
- 15.5.1.4 Certifications
- 15.5.2 Chanel SA
- 15.5.2.1 Company Overview
- 15.5.2.2 Product Portfolio
- 15.5.2.3 Demographic Reach and Achievements
- 15.5.2.4 Certifications
- 15.5.3 LVMH Moet Hennessy Louis Vuitton SE
- 15.5.3.1 Company Overview
- 15.5.3.2 Product Portfolio
- 15.5.3.3 Demographic Reach and Achievements
- 15.5.3.4 Certifications
- 15.5.4 Hermès International S.A.
- 15.5.4.1 Company Overview
- 15.5.4.2 Product Portfolio
- 15.5.4.3 Demographic Reach and Achievements
- 15.5.4.4 Certifications
- 15.5.5 Shiseido Co.,Ltd.
- 15.5.5.1 Company Overview
- 15.5.5.2 Product Portfolio
- 15.5.5.3 Demographic Reach and Achievements
- 15.5.5.4 Certifications
- 15.5.6 Burberry Group PLC
- 15.5.6.1 Company Overview
- 15.5.6.2 Product Portfolio
- 15.5.6.3 Demographic Reach and Achievements
- 15.5.6.4 Certifications
- 15.5.7 Dolce & Gabbana S.r.l.
- 15.5.7.1 Company Overview
- 15.5.7.2 Product Portfolio
- 15.5.7.3 Demographic Reach and Achievements
- 15.5.7.4 Certifications
- 15.5.8 Kering SA
- 15.5.8.1 Company Overview
- 15.5.8.2 Product Portfolio
- 15.5.8.3 Demographic Reach and Achievements
- 15.5.8.4 Certifications
- 15.5.9 PVH Corp.
- 15.5.9.1 Company Overview
- 15.5.9.2 Product Portfolio
- 15.5.9.3 Demographic Reach and Achievements
- 15.5.9.4 Certifications
- 15.5.10 Ralph Lauren Corporation
- 15.5.10.1 Company Overview
- 15.5.10.2 Product Portfolio
- 15.5.10.3 Demographic Reach and Achievements
- 15.5.10.4 Certifications
- 15.5.11 Natura &Co.
- 15.5.11.1 Company Overview
- 15.5.11.2 Product Portfolio
- 15.5.11.3 Demographic Reach and Achievements
- 15.5.11.4 Certifications
- 15.5.12 Others
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