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Tea in France

Publisher Euromonitor International
Published Nov 12, 2025
Length 27 Pages
SKU # EP20589454

Description

In 2025, tea in France achieved solid retail value growth, while volumes remained stable. Unlike coffee, tea’s relatively steady pricing supported consumer loyalty and attracted new buyers, reversing the sluggish trend seen before mid-2024. Foodservice demand grew marginally but was constrained by tea’s limited role in café culture. Green tea and fruit/herbal tea were the most dynamic performers, benefiting from health and wellness trends and adverse weather that boosted demand for comforting dr...

Euromonitor International's Tea in France report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, Other Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Tea market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

27 Pages
Tea in France
Euromonitor International
November 2025
List Of Contents And Tables
TEA IN FRANCE
KEY DATA FINDINGS
2025 DEVELOPMENTS
Premium and healthy tea options appeal to discerning consumers
INDUSTRY PERFORMANCE
Ongoing appreciable value growth and stable volumes for tea in 2025
Positive health perceptions support green tea and fruit/herbal tea
WHAT’S NEXT?
Tea set to record stable but undynamic performance over the forecast period
More players to invest in digital and technological advancements in tea
Cold infusions fail to appeal but there is potential for other niche tea options
COMPETITIVE LANDSCAPE
Unilever retains slim lead over dynamic Foods International
Dynamic growth for various players, including for private label in fruit/herbal tea
CHANNELS
Grocery retailers lead distribution, while e-commerce makes further gains
Rising interest in specialist teas in France
CATEGORY DATA
Table 1 Retail Sales of Tea by Category: Volume 2020-2025
Table 2 Retail Sales of Tea by Category: Value 2020-2025
Table 3 Retail Sales of Tea by Category: % Volume Growth 2020-2025
Table 4 Retail Sales of Tea by Category: % Value Growth 2020-2025
Table 5 NBO Company Shares of Tea: % Retail Value 2021-2025
Table 6 LBN Brand Shares of Tea: % Retail Value 2022-2025
Table 7 Forecast Retail Sales of Tea by Category: Volume 2025-2030
Table 8 Forecast Retail Sales of Tea by Category: Value 2025-2030
Table 9 Forecast Retail Sales of Tea by Category: % Volume Growth 2025-2030
Table 10 Forecast Retail Sales of Tea by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
HOT DRINKS IN FRANCE
EXECUTIVE SUMMARY
Price hikes continue to influence sales of hot drinks in France
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Mixed performance for hot drinks amid local challenges and rising prices
Coffee continues to drive overall sales of hot drinks in France
Consumers consider balancing value with quality
Health and wellness trends continue to influence purchasing decisions
WHAT’S NEXT?
Challenges remain but fresh coffee beans will remain dynamic
New launches in tea likely to spur competitors
Future development to be shaped by current trends and new opportunities
COMPETITIVE LANDSCAPE
Nestlé France retains strong leadership with wide portfolio
Smaller players outperform leaders
CHANNELS
Hypermarkets retains leadership while e-commerce makes further gains
Specialists retain appeal, especially through local coffee roasters
Foodservice vs retail split
MARKET DATA
Table 11 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
Table 12 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
Table 13 Retail Sales of Hot Drinks by Category: Volume 2020-2025
Table 14 Retail Sales of Hot Drinks by Category: Value 2020-2025
Table 15 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 16 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
Table 17 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
Table 18 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
Table 19 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
Table 20 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
Table 21 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
Table 22 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
Table 23 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
Table 24 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
Table 25 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
Table 26 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
Table 27 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
Table 28 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
Table 29 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
Table 30 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
Table 31 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
Table 32 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
Table 33 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
Table 34 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
Table 35 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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