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Morocco Drinking Milk Products

Publisher Euromonitor International
Published Aug 20, 2024
Length 22 Pages
SKU # EP19119764

Description

Drinking Milk Products in Morocco


The Moroccan market for drinking milk products is expected to decline in retail volume terms in 2024, continuing the trend of the previous year. Soaring costs for imported feed, combined with severe drought conditions that have diminished the quality and availability of grazing lands, have compelled many breeders to cull their dairy cows to mitigate losses, resulting in a drop in local milk production. This reduced supply, coupled with rising prices, has put additional strain on an already price...

Euromonitor International's Drinking Milk Products in Morocco report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Flavoured Milk Drinks, Milk, Powder Milk.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Drinking Milk Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Drinking Milk Products in Morocco
Euromonitor International
August 2024
List Of Contents And Tables
DRINKING MILK PRODUCTS IN MOROCCO
KEY DATA FINDINGS
2024 DEVELOPMENTS
Market for drinking milk products faces continuing challenges
Shelf-stable milk benefits from entry of new players
Leader Danone encounters increased competition from local player Centrale Commerciale Les Domaines
PROSPECTS AND OPPORTUNITIES
Static performance for drinking milk products
Shift in focus towards shelf-stable milk
Minimal price increases expected, despite rising prices, as players try to retain customer loyalty
CATEGORY DATA
Table 1 Sales of Drinking Milk Products by Category: Volume 2019-2024
Table 2 Sales of Drinking Milk Products by Category: Value 2019-2024
Table 3 Sales of Drinking Milk Products by Category: % Volume Growth 2019-2024
Table 4 Sales of Drinking Milk Products by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Drinking Milk Products: % Value 2020-2024
Table 6 LBN Brand Shares of Drinking Milk Products: % Value 2021-2024
Table 7 Distribution of Drinking Milk Products by Format: % Value 2019-2024
Table 8 Forecast Sales of Drinking Milk Products by Category: Volume 2024-2029
Table 9 Forecast Sales of Drinking Milk Products by Category: Value 2024-2029
Table 10 Forecast Sales of Drinking Milk Products by Category: % Volume Growth 2024-2029
Table 11 Forecast Sales of Drinking Milk Products by Category: % Value Growth 2024-2029
DAIRY PRODUCTS AND ALTERNATIVES IN MOROCCO
EXECUTIVE SUMMARY
Dairy products and alternatives in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 12 Sales of Dairy Products and Alternatives by Category: Value 2019-2024
Table 13 Sales of Dairy Products and Alternatives by Category: % Value Growth 2019-2024
Table 14 NBO Company Shares of Dairy Products and Alternatives: % Value 2020-2024
Table 15 LBN Brand Shares of Dairy Products and Alternatives: % Value 2021-2024
Table 16 Penetration of Private Label by Category: % Value 2019-2024
Table 17 Distribution of Dairy Products and Alternatives by Format: % Value 2019-2024
Table 18 Forecast Sales of Dairy Products and Alternatives by Category: Value 2024-2029
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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